About the Authors

Scott L. Girard, Jr.

Editor-in-Chief, Expert Business Advice, LLC
Email: [email protected]

Before joining Expert Business Advice, Scott was Executive Vice President of Pinpoint Holdings Group, Inc., where he directed multiple marketing and advertising initiatives. Scott was a key player for the Group, negotiating and facilitating the sourcing logistics for the commercial lighting industry division, which supplied clients such as Gaylord Palms, Ritz Carlton, Marriott, Mohegan Sun, and Isle of Capri with large-scale lighting solutions. His vision and work were also pivotal in the growth and development of Bracemasters International, LLC.

Scott has degrees in Business Administration and English Writing and is a published contributor to various periodicals on the topics of economics and politics. He is also a co-author and series editor of A Crash Course for Entrepreneurs book series. A graduate of the United States Army Officer Candidate School, Scott is a combat veteran, having served a tour in Kuwait and Iraq as an infantry platoon leader in support of Operation Iraqi Freedom and Operation New Dawn.

Originally from Glendale, California, Scott now lives in St. Petersburg, Florida with his wife. Scott is a regular contributor to www.expertbusinessadvice.com. His side projects include a collection of fiction short stories and scripts for two feature films. His motto: “Words have meaning.”

Michael F. O’Keefe

Chief Executive Officer, Expert Business Advice, LLC
Email: [email protected]

In 2004, Mike founded O’Keefe Motor Sports, Inc. (OMS Superstore), eventually growing it into the largest database of aftermarket automotive components available for online purchase in the world. Currently, aside from his position at Expert Business Advice, LLC, Mike is President of Pinpoint Holdings Group, Inc. and Vice President of Marketing for Bracemasters International, LLC.

At Pinpoint, Mike’s focus is building a strong base for understanding the global marketplace. He also plays a key role in facilitating the logistics of the commercial lighting branch of the company, bridging between Pinpoint’s office in Wuxi, China, and their commercial clients—hotel chains such as Gaylord Palms, Ritz Carlton, Marriott, Mohegan Sun and Isle of Capri.

Recently, Mike’s passion and talents for cutting-edge business techniques and practices have led to the exponential growth of Bracemasters. By developing web-based marketing strategies and E-commerce initiatives, as well as formatting online documents that enabled the company to reach a vast number of current and potential patient-customers, Mike increased Bracemasters’ website viewership by 17,000% in two years.

Originally from Delavan, Wisconsin, Mike now lives in Orlando, Florida. He is a regular contributor to www.expertbusinessadvice.com. His motto: “Rome did not create a great empire by having meetings; they did it by killing all those who opposed them.”

Marc A. Price

Director of Operations, Expert Business Advice, LLC
Email: [email protected]

Marc has collaborated with the Federal Government, United States Military, major non-profit organizations, and some of the largest corporations in America, developing and implementing new products, services and educational programs. Equally skilled in Business-to-Business and Business-to-Consumer functions, Marc has facilitated product positioning, branding and outreach efforts on many different platforms for the organizations he has worked with.

As an entrepreneur, Marc has successfully directed the launch of seven different companies, ranging from traditional brick-and-mortar establishments to innovative dot-com initiatives. Four were entertainment production companies (sound, lighting, staging, logistics, talent, entertainment), one was a business services company serving small companies, one was concerned with business and land acquisition, and two were website and business consulting services. Using his expertise in organizational management and small business development, Marc’s latest focus is on working with new entrepreneurs and small-to-medium-sized businesses in emerging industries.

As an accomplished public speaker and writer, Marc has appeared on nationally syndicated television and radio networks, in national print publications, and has been the subject of numerous interviews and special-interest stories. Marc is a regular contributor to www.expertbusinessadvice.com.

Marc received his Bachelor of Science in Organizational Management from Ash-ford University. He and his wife divide time between Orlando, Florida and elsewhere, including an active schedule of international travel. His motto: “You can’t build a reputation on what you are going to do.”—Henry Ford