INDEX
The index that appeared in the print version of this title was intentionally removed from the eBook. Please use the search function on your eReading device for terms of interest. For your reference, the terms that appear in the print index are listed below
About Host page
Absolute Advantage
Academy of Performing Arts, Wisconsin
accomplishments, not taking credit for
Acon Digital
active listening
adding value
Adobe Audition
Advisors Excel
Agency Management Institute (AMI)
Agency Management Institute mastermind group
Airing Schedule
Alcorn, Stacey
AMI (Agency Management Institute)
Archimedes, on levers
attracting sponsorships
Audacity
audience
basic questions of
relationship building with
who become true fans
Audio Intros, Outros, and Design (Stage 3)
audio assets in
highlights of
and iTunes categories and subcategories
Project Sheet template for
show artwork and digital design assets in
audio production
Audio-Technica 2100 microphone
availability to conduct interviews
Avanti Entrepreneur
Avanti Entrepreneur Group
avatar, see client avatar
Avocet Communications
Bank of America
banner, of tagline
Bartlett, Katherine
Beigel, Marcie
Boggess, Joel
book, writing
booking confirmation email
brand, personal
Brogan, Chris
Build a Better Agency
building your true fans nation
build ingredient in
nation ingredient in
true fans ingredient in
business revenue, total
calendar integration
call-to-action (CTA)
Campfire Effect
Campfire Pitch
Caraher, Lee
“door-opening email” to
on her sales strategy
Carnegie, Dale, on learning
champion
Checkpoint Meeting
Citibank
Clance, Pauline R.
client avatar
importance of
naming
questions ensuring that you speak to
see also Dream 50
CMI (Content Marketing Institute)
commercials
commitment
computer
confirmation emails
contact information
content marketing
Content Marketing Institute (CMI)
Covey, Stephen R., on working together
Crack the Funding Code (John Livesay and Judy Robinett)
credibility
credibility indicators
CTA (call-to-action)
culture page
customers, identifying, see client avatar
DeVerberate
Digital Design Asset Guide
distribution schedule, for social media
domain name
“door-opening email”
Double Forte
Dream 50 (prospect list)
assembling list of
importance of defining your
in nation of true fans
as podcast guests
reservation system for
romancing your
Dumas, John Lee
Ecamm Call Recorder
Edison Research and Triton
editing podcasts
checklist for
steps in
editing software
ego
email list, building
email opt-ins
in Facebook campaigns
unique website visitors converted into
emails
confirmation
to congratulate new interns
“door-opening”
downloading templates for
for intern prequalification
legal disclaimer in
post-interview
reminder
weekly, to nation of fans
“Your Interview is LIVE”
empathy
Enginuity Advantage
enthusiasm
entry-level programs
EOFire
episode number
episodes
airing
initial
inventory of
promoting
structure and flow of
writing a book with
EPSM (Evaluation of Predictive Success Metrics)
Equipment, Software, and Editing Your Interviews (Stage 6)
equipment overview for
recording and editing in
Evaluation of Predictive Success Metrics (EPSM)
Evolution Insurance Brokers
expanding your platform
ingredients for
production side of, see also 7 Stages of Production
two components of
value of
expenses, third-party
expertise, demonstrating
experts, consulting
external hard drive
failure, fear of
fans
lesser
true, see true fans
FAQs
fears, see also obstacle(s) to success
FedEx
Ferriss, Tim
file management
Final Website Content and Show Notes (Stage 5)
documents for review in
highlights of
Libsyn, iTunes, Stitcher, and Google Play setup in
Project Sheet template for
Fischer, Vera
Flutie, Doug
Focus Is Your Friend
Forgent Networks
Foster, Cody
fraud, fear of being exposed as a
freemiums
functions, vital
GarageBand
Google AdWords
Google Play
guest account on
registering podcast with
setup in
growing revenue
Campfire Pitch for
opportunities for
Social Media Warm-Up for
through relationships with fans
as top challenge for businesses
GSD&M
Guest Advocacy System
Question Flow in
ScheduleOnce in
Sound Brilliant Guide in
Guest Experience and Website Groundwork (Stage 2)
Guest Advocacy System in
highlights of
Project Sheet template for
Question Flow in
ScheduleOnce in
Sound Brilliant Guide in
website groundwork in
guest invitations
distributing
objectives of
preparing
professionalism of
template for
guest-leads, converted into proposals
guest-proposals, converted into sales
guests
converted into leads
names of
registering
reminder email to
social engagement with
Sound Brilliant Guide for
touches with
Hardy, Darren
author’s interview with
and defining Dream 50
Foster interviewed by
and Predictive ROI LIVE event
on Romancing Your Dream 50
Hatfield, Kelly
Hill, Napoleon
on decisions
Wintle quoted by
Hollander, Linda, on attracting sponsorships
Homer
Hootsuite
hosting
host name, in show artwork
Howes, Lewis
How to Be a Power Connector (Judy Robinett)
IBM
The Ideal Restaurant, Canton, Ohio
Imes, Suzanne
impostor syndrome
Infusionsoft
Integrate & Ignite
integrity
interdependence
internal kickoff meeting
interns
Predictive ROI’s program for
reasons for not recruiting
recruiting
intimacy
intro scripts
basics of creating
examples of
quality of
invitations, see guest invitations
Is Your Business Worth Saving? (Stacy Tuschl)
iTunes
categories and subcategories for
description of episode for
guest account on
New and Noteworthy section of
Onward Nation ranking in
podcast’s logo in
rankings on
reaching top ranking of
registering podcast with
setup in
What’s Hot section of
Jensen, Erik
Jones, Lori
Kang, Pei
Keller, Wendy
Kelly, Kevin, on true fans
kickoff meeting
kinetic typography
Krupski, Alex
launch day
Launch Strategy: How to Reach the Top of iTunes (Stage 7)
rate and review request email in
registering podcast in
reminder email to guests in
leads, guests converted into
learning
lesser fans
Libsyn
categories for
guest account on
setup of
listening
active
as critical skill
Livesay, John
book written by
on hosting skills
logo
loudness, recording
Mammano, David
Maronitis, Peter
McKain, Scott
as Onward Nation guest
on reaching the next rung
McLellan, Drew
on building a platform
on cultivating and serving guests
on hosting
mentors
metrics, vital, see vital metrics
microphone
Microsoft
midroll
monetization strategy, see also growing revenue
Multitrack session
My Life & 1,000 Houses: Failing Forward to Financial Freedom (Mitch Stephen)
My Life & 1,000 Houses: 200+ Ways to Find Bargain Properties (Mitch Stephen)
name of podcast
deciding on
in show artwork
size of
weekly emails to
see also building your true fans nation
97 Degrees West
noise reduction
obstacle(s) to success
impostor syndrome as
time trap as
Odyssey (Homer)
Onward Nation
asking for feedback on
creating revenue from
“door-opening email” to guests on
episodes of
guest invitation of
guest touches from
intro and outro scripts of
launch of
origin of
Question Flows used at
revenue from
ScheduleOnce account of
success of
time required to launch
Onward Nation Network
organic search traffic, increasing
Osteen, Joel
outro scripts
basics of creating
examples of
quality of
Pamela
passive revenue streams
pausing
perfectionism
personal brand
pivoting, in interviews
platform
for building a nation of true fans
definition of
expanding, see expanding your platform
used by true fans
podcasting
amount of time involved in
current growth mode for
as media channel
with Onward Nation
primary challenges with
as Trojan horse of selling
value of
podcast-related revenue
from selling services to guests
total
podcast website, see website
Poe, Edgar Allan
Predictive ROI
client avatar of
and creation/launch of business podcasts
“door-opening email” of
internship program at
Mammano’s work with
McLellan assisted by
Onward Nation revenue for
see also Onward Nation
Predictive ROI LIVE
premium-priced services
pre-outro
preparing for interviews
priorities, see vital priority(-ies)
production, see 7 Stages of Production
Profitable Podcast System
complexity of
steps in
Project Sheet template
for Audio Intros, Outros, and Design (Stage 3)
for Final Website Content and Show Notes (Stage 5)
for Guest Experience and Website Groundwork (Stage 2)
for Social Media, Recording Software, and First Round of Guest Interviews (Stage 4)
for Strategic Planning and Production Kickoff (Stage 1)
proposals
guest-leads converted into
sponsor
prospects, identifying, see client avatar
Pulizzi, Joe, on content marketing
purpose
Question Flow
creating
downloading template for
predetermined vs. spontaneous
preparing
used at Onward Nation
questioning skills
rate and review request email
Real Estate Investor Summit
recording podcasts
recording software setup
recruiting interns
registering
of guests
of podcasts
rejection, fear of
relationship building, see also building your true fans nation
reminder emails
reservation system
revenue
growing, see growing revenue
total business
total podcast-related
reviews
email requesting
iTunes
Robbins, Tony
Robinett, Judy
Rocky (movie)
ROI Scorecard Meeting
Romancing Your Dream 50
sales
guest-proposals converted into
strategies for, see growing revenue
ScheduleOnce
scheduling, third-party software for
Schuth, Louie
screaming cool value exchange
search traffic, increasing
self-doubt
The 7 Habits of Highly Effective People (Stephen R. Covey)
Audio Intros, Outros, and Design (Stage 3) in
Equipment, Software, and Editing Your Interviews (Stage 6) in
Final Website Content and Show Notes (Stage 5) in
Guest Experience and Website Groundwork (Stage 2) in
Launch Strategy: How to Reach the Top of iTunes (Stage 7) in
Social Media, Recording Software, and First Round of Guest Interviews (Stage 4) in
Strategic Planning and Production Kickoff (Stage 1) in
Shark Tank
She’s Building Her Empire
Show Airing Schedule
show artwork
Show Notes
boosting word count to
creating template for
customizing
template for
sidebar graphics
Skype
Ecamm Call Recorder with
for Macs
for PCs
Skype window
small businesses
Smart Podcast Player
Smith, Chris
social engagement, with guests
social footprint, of reviewers
social media
setup of
strategy for, see also Social Media Warm-Up
video sharing on
Social Media, Recording Software, and First Round of Guest Interviews (Stage 4)
guest invitations in
highlights of
Project Sheet template for
recording software setup in
social media setup in
Social Media Warm-Up
social proof
solocasts
Sound Brilliant Guide
sound effects
Spear, Guy
sponsor proposal
sponsorships
attracting
to boost revenue and credibility
Sponsor Wish List
Stallone, Sylvester
Staples
Stephen, Mitch
steps in
Stitcher
guest account on
registering podcast with
setup in
Strategic Planning and Production Kickoff (Stage 1)
highlights of
recipe for
strategy
sub-intro
success
definitions of
overcoming obstacles to
“vitals” of, see vital metrics
The Successful Pitch (podcast)
The Successful Pitch: Conversations About Going from Invisible to Investable (John Livesay)
SUCCESS Magazine
System Execution
tagline
banner for
in show artwork
template(s)
for About Host page
downloading
for emails
for FAQs
for guest invitations
for Question Flow
for Show Notes
see also Project Sheet template
testimonials
Thank You email
third-party expenses
third-party scheduling software
Three Faces of Fear
time trap
Toerek, Sharon
top of mind awareness (TOMA)
total business revenue
total podcast-related revenue
trademark
Trojan horse
true fans
attracting audience who will become
building nation of
definition of
number of
weekly emails to
trust, developing
Tuschl, Stacy
Ultimate Guide to Platform Building (Wendy Keller)
unique website visitors
change in number of
converted into email opt-ins
unknown, fear of
value
adding
nation of true fans build on
value proposition
Vaynerchuk, Gary
video, turning audio into
visual podcast elements, see also Audio Intros, Outros, and Design (Stage 3)
vital functions
vital metrics
continuous review of
defining your
definition of
evaluating your
vital functions and
vital priorities and
building your true fans nation as
defining
expanding your platform as
growing revenue as
interdependence of
volume, recording
Walmart
Washington, George
website
FAQs page for
groundwork for
increasing organic search traffic to
offering freemiums on
sidebar graphics for
time required for launching
Webster, Tom
Wintle, Walter D.
Women’s Small Business Expo
Wooden, John, on inner circle
WordPress
writing a book
Yaeger, Don
as accountability partner
on greatness
“You’re Live on . . . !” email
“Your Interview is LIVE” email
YouTube channel, putting podcast interviews on
Zickert, Jessica