OTHER TITLES IN OUR PUBLIC RELATIONS COLLECTION

Don W. Stacks and Donald K. Wright, Editors

•   The Social Media Communication Matrix: A New Direction in Public Relations by Kenneth D. Plowman and Beki Winchel

•   The Public Relations Firm by Stacey Smith and Bob Pritchard

•   Leadership Communication: How Leaders Communicate and How Communicators Lead in Today’s Global Enterprise by E. Bruce Harrison and Judith Muhlberg

•   A Professional and Practitioner’s Guide to Public Relations Research, Measurement, and Evaluation, Second Edition by David Michaelson and Donald W. Stacks

•   Crisis Management in the Age of Social Media by Louis Capozzi and Susan Rucci

•   An Overview of the Public Relations Function by Shannon A. Bowen, Brad Rawlins and Thomas Martin

Announcing the Business Expert Press Digital Library

Concise e-books business students need for classroom and research

This book can also be purchased in an e-book collection by your library as

•  a one-time purchase,

•  that is owned forever,

•  allows for simultaneous readers,

•  has no restrictions on printing, and

•  can be downloaded as PDFs from within the library community.

Our digital library collections are a great solution to beat the rising cost of textbooks. E-books can be loaded into their course management systems or onto students’ e-book readers.

The Business Expert Press digital libraries are very affordable, with no obligation to buy in future years. For more information, please visit www.businessexpertpress.com/librarians. To set up a trial in the United States, please email [email protected].