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by Bernhard Schroeder
Simply Brilliant
Cover
Half title
Title
Dedication
Contents
Introduction Why Creativity Matters in Your Career and Life
Chapter 1 The Myths of Creativity and Innovation
Chapter 2 The CreativityWorks Framework
Chapter 3 Mindset: Unleash Your Inner Creativity and Innovation
Chapter 4 Environment Matters: Leadership and Culture
Chapter 5 Habitat: Your Surroundings Are Key
Chapter 6 Teams Are Critical: Aspiration and Mission
Chapter 7 Brainstorming Rules and Practices
Chapter 8 Iteration and Innovation Are Personal
Chapter 9 Phoenix List: CIA Tool for Everyone
Chapter 10 IdeaGen: Map Your Solution
Chapter 11 SCAMPER Your Way to Innovation
Chapter 12 Blue Oceans Are the Destination
Chapter 13 Tempero: The Parts Are Greater Than the Whole
Chapter 14 Observation Lab: What Do You Really See?
Chapter 15 Marketplaces, Trends, and Innovators
Index
About the Author
Free Sample From Fail Fast or Win Big by Bernhard Schroeder
About Amacom
Copyright
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