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by Simon Salt
Social Location Marketing: Outshining Your Competitors on Foursquare, Gowalla, Yelp & Other Location Sharing Sites
Title Page
Copyright Page
Table of Contents
Dedication
Praise for Social Location Marketing
About the Author
Acknowledgments
We Want to Hear from You!
Reader Services
Introduction
1. Why Should I Bother?
2. Square Pegs and Round Holes: Where Does This All Fit?
3. Games People Play
4. Introduction to Location Sharing Tools
5. Industries Making It Work
6. Know Your Apps
7. Marketing to Social Location Sharers
8. We’re Here All Week—Event Marketing with Social Location Sharing Apps
9. Socially Speaking: The Social Business
10. Plan, Plan, and Plan
Index
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Praise for Social Location Marketing
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