Chapter 10
IN THIS CHAPTER
Clarifying the terms: trainer, presenter, and facilitator
Identifying facilitation techniques effective trainers use
Introducing, supporting, and processing activities
Determining how to increase participation
Building on the definitions of the profession presented in Chapters 1 and 3, I want to further clarify that our profession is about what we do, not what we call ourselves. So whether you call yourself a trainer, a facilitative trainer, a facilitator, a presenter, or a TD professional, the title doesn’t matter as long as you’re clear about what you do to ensure that learning occurs and that the learning is transferred to the workplace to make a difference.
Some believe that all a trainer does is stand in front of a group to lead a learning event. But you know that’s incorrect. An effective trainer must be able to conduct every step in the ADDIE model; must know the organization’s strategy and goals and how talent development helps achieve them; must be adept at change management, knowledge management, and coaching; and must be on call to advise anyone who may have a question about informal, formal, online, on-the-job, or in-the-classroom training and development. That’s why our job is so much fun — never a dull moment! Chapter 13 discusses our expanding roles.
This chapter continues the focus on your role as a facilitator. What does a trainer do? What skills make a great trainer? What’s most important about conducting an activity? And if participation is so important, how does a trainer increase it? This chapter answers these questions.
I once conducted a training session with a co-trainer who was upset that I was calling him a trainer. He considered himself a facilitator. Funny thing, though; he did the same thing I did: presented information in small doses; facilitated discussion; encouraged participation; conducted small- and large-group activities; and ensured that participants gained the knowledge and learned the skills the client expected.
You will run into people who, like this gentleman, get wrapped up in words and labels rather than just a clear definition of the actual role. The meanings of words are in people, not in dictionaries. Therefore, I take a pragmatic view of the definitions and begin to make some sense of them.
Note that this chapter focuses specifically on the trainer’s role as a facilitator.
New trainers sometimes question the difference between the training and facilitating roles when implementing a training event. The Talent Development Body of Knowledge (TDBoK), found at https://www.td.org/tdbok
, defines a trainer as “a talent development professional who helps individuals improve performance by facilitating learning in a traditional or virtual classroom, one-on-one, or on-the-job in an organization.” Note the word facilitating.
So how does your facilitator role fit in here? I think of presenters and trainers as those who provide more information. Sometimes you will need to present, such as if the information is new or technical or precision is critical. The preferred role, however, is as a facilitator. Facilitators are catalysts who are tasked with ensuring learners’ participation. A facilitator allows participants to assume responsibility for their own learning. In this chapter, I continue to explore the terms so that you can understand why label confusion may exist.
Some folks aren’t aware that the term training brings with it a definition that encompasses adult learning theory. It assumes that an effective trainer has acquired a certain amount of knowledge and a specific skill set. A manager is a manager. No one tries to tag on another title (well, aloud, anyway) that differentiates effective managers from ineffective managers.
There may have been a time when trainers were “tellers” of information, using a didactic model with learners. This was before Malcolm Knowles started to promote the concept of andragogy in the 1960s. To add further confusion, some people mix up college instruction with training. Although it may be true that college professors should base more of their delivery on adult-learning principles, some trainers remember their experiences and want to disassociate themselves from it. Therefore, they give themselves a differentiating title of “facilitator” or “facilitative trainer.” A trainer is a facilitator. Let me correct that: An effective trainer is a facilitator.
There’s one more dimension to add: presenter. The definition provided in Chapter 3 states that presenters provide information. Generally, that means there is minimal emphasis on two-way communication.
That sounds like an ineffective trainer. Wait a minute: Trainers present. They have to present new information in some way, or what would there be to learn? Do trainers only facilitate? No.
Trainers certainly facilitate activities. In addition, they also present information. Effective trainers make certain that they present this information in a facilitative way. Trainers who are delivering or implementing the training design (sometimes called stand-up trainers) must master two key skill sets when they conduct training sessions:
Both of these skill sets are requirements for the job.
Mystery solved. A trainer is a facilitator and a presenter when delivering content, mentoring, coaching, and supporting change efforts. An effective trainer understands both roles and the skills associated with each. An effective trainer implements both roles when delivering training.
If you, as a trainer, believe that
then you probably embrace a participative training method and make an effort to be an effective trainer who models both facilitation and presentation skills. You’re an effective trainer.
I call myself a trainer who uses facilitation skills, except when I am facilitating a teambuilding or a strategic planning session; then, I call myself a facilitator. Oops! That was supposed to clarify it for you. Guess I missed that one!
At some point, trainers need to present information. Sometimes, “presenting” is nothing more than having participants learn by reading from a handout. The trainer has presented the activity to the learner. Good trainers require good presentation skills — specific presentation skills such as eye contact, verbal competence, physical control, and others, as I address in Chapter 6. For now, think of the one most didactic learning activity you can imagine. Did you think “lecture?” You’re right!
How can a trainer use a facilitative trainer style to present a lecture? First, by not calling it a lecture. Try calling it a lecturette or presentation. You may think this is a minor point, but it will help you stay focused on “brief,” which is what a lecturette should be.
Besides keeping it brief, you can use facilitative methods to obtain a high level of participation during lecturettes. Try these suggestions:
Ask questions during the presentation.
You probably know that you encourage more dialogue with open-ended questions than closed. However, examine your questions. “Can you identify ideas for how to move forward?” may at first blush sound like an open-ended question, but it really isn’t. It would be better stated as “What ideas do you have to move forward?”
Use a parking lot for questions yet to be addressed.
When participants get ahead of you with their questions, create a “parking lot,” — a place for participants to “park” their questions until you have provided adequate information to answer them with ease. One idea is to post a flip-chart page with a sketch of a parked car on an easel or on the wall. Participants can write their questions on sticky notes and hang them on the page. In a virtual setting, participants should be encouraged to use the chat or Q&A.
As you can see, you have many ways to make a presentation interesting and interactive when delivering information through a presentation. Can you do all these during a virtual ILT? Yes, indeed. Vary how you ask participants to respond. Here are some ideas:
You could also pose a polling question, ask everyone to elaborate in chat, and then ask someone to unmute and expand on what they think.
Sooner or later, trainers need to present information. You will be better equipped to “facilitate” that lecturette if you’ve mastered both the basic presentation skills and basic facilitation skills.
Trainers walk a fine line between being proactive and responsive; being flexible and sticking to the agenda; and presenting content and facilitating discussion. They must be adaptive to the many learning styles in the room and supportive of the various requirements of all the participants. How do they do all this, plus act as a role model for the participants and ensure that the learners have learned all they need to learn?
Throughout this book, I emphasize that training is really all about the learner. Trainers must provide opportunities for actively engaging participants in their learning. Of course, the goal is not just activity and participation. The goal is to ensure that the participants gain knowledge or learn skills to effectively improve performance. Active learning may be incorporated in hundreds of methods (some found in Chapter 5) such as role plays, simulations, games, and so on. Active learning is also required when you coach a manager to support an employee, create a peer-mentoring group, or follow up with one of your virtual learners to provide additional resources.
It’s not enough for a trainer to cover all the content and ensure that the learners are involved. Whether the session is in person or virtual, a trainer must ensure that learners practiced the skills, that learning occurred, and that learners are prepared to perform the skills or use the knowledge when they return to the workplace. Learners must transfer the learning to the workplace.
The experiential learning process is often used by facilitators to ensure that learning occurs and that learners are ready to perform on the job. Participants learn inductively; that is, they discover for themselves by experiencing the activity. Other names you may hear used are interactive learning, experience-based learning, action learning, and discovery learning.
Experiential learning occurs when a learner participates in an activity, reviews the activity, identifies useful knowledge or skills that were gained, and transfers the result to the workplace. An American baseball player, Vernon Sanders Law, stated that “Experience is a hard teacher because she gives the test first, the lesson after.” This is the learning process you go through in your day-to-day life—your life experience.
Experiential learning activities (ELAs) attempt to duplicate life experience. An ELA is my favorite facilitation technique because participants “experience” what they are to learn before they discuss it, leading to surprises and a-ha’s.
ELAs are based on several characteristics:
The steps in Pfeiffer and Jones’s experiential learning cycle explain what must occur during an activity to ensure that maximum learning occurs. The five steps are experiencing, publishing, processing, generalizing, and applying.
This is the step that is associated with the “game,” or fun, or the experience. Participants are involved in completing a defined task. If the process ends here, all learning is left to chance and the trainer has not completed the task.
The second step of the cycle gives the learners a chance to share what they saw, how they felt, and what they experienced. The trainer can facilitate this step in several ways: Record data in the large group; have participants share or interview in subgroups; or lead a variation of a round robin. Questions the facilitator may ask are
The facilitator typically begins with a broad question and then focuses on more specific questions. The facilitator may probe for turning points or decisions that affected the outcome. This stage is important because it allows the participants to vent or express strong emotions, and it allows the facilitator to gather data.
This step gives the participants a chance to discuss the patterns and dynamics they observed during the activity. Observers may be used to discuss this step. Questions the facilitator may ask are
The facilitator will again begin with broad questions and then home in on more specific questions. This stage allows participants to test hypotheses, preparing them to apply what they learned. This stage allows the facilitator a way to observe how much participants learned from the experience.
The key question in this step is “So what?” Participants are led to focus their awareness on situations that are similar to what they have experienced. This step makes the activity practical. Facilitators may ask:
This stage ensures that the participants grasp the learning that was intended. The “what if” question becomes a bridge to the last step, which is application.
The last step presents the reason the activity was conducted: “Now what?” The facilitator helps participants apply generalizations to actual situations in which they are involved. The group may establish goals, contract for change, make promises, identify potential workplace changes, or initiate any other actions that result from the experience. The questions to ask are
Participants frequently follow this step with an action plan or at least spend some time noting their thoughts about how life may be different as a result of the ELA.
The ELA is a powerful tool available to facilitators. It is time-consuming and, therefore, is used sparingly. If you decide to facilitate an ELA, don’t take any shortcuts. The value is truly in the process.
Activities are excellent learning tools for participants as long as the facilitator is prepared and follows a few suggestions for conducting them. These tips for introducing, supporting, and processing activities will help you think through all the nuances of facilitating activities.
Ensuring that each activity gets started efficiently is critical. Here are some actions to take before the group starts an activity or an ELA:
Facilitators can be quiet guides to ensure that participants are successful with their activities. Facilitators will walk among the groups to ensure that everyone understands the task, stays on track, and reaches the end. You’ll be taking these actions during the activity or Step 1 of an ELA:
Processing, sometimes called debriefing, is probably the most important part of the activity. If you were conducting an ELA, you would be addressing the questions and working through the process included in Steps 2, 3, 4, and 5. Otherwise, you will want to assist the learners to understand the implications of what they just experienced or completed. Help them address the importance and the relevance of the activity to themselves personally. Use these suggestions:
Excited about ELAs? You can design activities that are customized for your participants. Use Table 10-1 to plan your activity.
TABLE 10-1 Experiential Learning Activity Worksheet
Learning objective |
Group size _________________ |
Materials/supplies |
Handouts |
Physical setting _________________ |
Process/directions |
Trainer notes: Introducing _________________ Conducting _________________ Processing _________________ |
I’ve mentioned participation so often that I seem to be prescribing it as the cure-all for learning. Well, maybe so. Although a participant may overdose on too much participation, it isn’t too likely.
In Chapter 2, I ask you to remember something you learned in the past 60 days and why you learned it. Now think about how you learned what you did. Suppose you selected a game or a sport. Did you select tennis, for example? Perhaps some of these learning activities occurred that resulted in learning:
Well, you get the idea. You have learned information and skills, but knowing the rules and hitting a tennis ball against a practice wall doesn’t mean you can play tennis. You need to participate in a game with another tennis player. You need to serve the ball over the net and experience a returned hit. You need to play in a real match with other people to practice what you learned. You’ve gotta play the game to perform.
Learners need to participate to increase their performance. They need to be involved with other participants to get feedback on what they think they know. In almost all cases, learners need to be in the game, practicing and participating to learn.
Initially, participants expect you to take the lead in the training session. You will begin to shift the focus away from your role as the leader and to your role as the facilitator as quickly as you can. The key reason that virtual trainers should have the participant list next to them is so that they can begin inviting comments from people by name early in the session. How early may depend on the experience and communication skill level of individuals in your group. In most cases, you will have a mix that includes at least three participant types:
Throughout this book, I use two terms to discuss the individuals in your training session: “learners” and “participants.” The terms are interchangeable, and you will most likely use a term that’s most comfortable to you or is culturally acceptable in your organization.
Though the learner/participant label has switched back and forth for subtle reasons, emphasis on participation has never wavered. An effective trainer encourages as much involvement and participation by the learners as is practically feasible.
Sometimes obstacles exist that prevent trainers from providing as much participation as they would prefer — for example, time limitations, facility availability, organizational culture, and group size. If those aren’t a consideration and you’re still interested in increasing the amount of participation, examine your competency based on various aspects of delivering training.
Perhaps you have designed the perfect experiential learning activity, yet participants aren’t getting involved the way you thought they might. The following areas may give you some ideas of what may inhibit participation and what you need to do to increase participation in your sessions.
Whether the training is through a virtual or face-to-face ILT or a hybrid, good communication skills help to encourage participation naturally. These skills should be on everyone’s list of critical skills:
Ask questions. This is probably the most used way to encourage participation. You may ask closed or open-ended questions or rhetorical questions. You may ask for volunteers or call on someone specifically. Allow participants to develop their own answers and accept them.
If you ask participants a question, give them enough time to volunteer a response. If you answer your own question because you’re uncomfortable with the silence or because you think participants don’t know the answer, they will eventually let you answer all the questions.
The ability to read participants’ nonverbal messages and to understand the intent as well as the content of verbal messages takes communication skills to another level. To increase their participation level, learners need to know that you “get it.” Here are some tips for assuring your participants that you understand them:
Several basic characteristics will encourage participation if they are evident. The absence of these characteristics may discourage participation faster than any others:
The style you exhibit allows participants to trust you and adds to their willingness to contribute to the training session. You display a set of characteristics that are natural to your unique style, yet the most successful trainers are also flexible enough to adapt all of the four style characteristics required to ensure participation:
Effective teaching skills do come into play. Think back to teaching your children or younger siblings. You probably used techniques that continue to work with adults who are learning new skills. An effective trainer adapts some of these learning techniques to adult learners:
Sometimes tossed in with good communication skills, attending skills in a training session do much more than open communication. Attending skills help to show that you care about your participants and that you want them to succeed. That’s a powerful message when trying to increase participation, and you can send it with these attending skills:
Make eye contact with everyone. Scan the group regularly — especially during your virtual ILT. Scanning the group helps you know whether anyone is confused, distracted, or focused. Ensuring eye contact with everyone is a critical skill for encouraging good participation.
I’ve noticed that trainers (and most speakers) tend to extend the majority of their eye contact to 75 percent of the room to their nondominant side. To encourage participation of everyone, remember to look at those participants sitting near the front of the room to your dominant side.
The process you use to encourage and balance participation is the final area to consider. Participants may interpret a lack of somewhat equal participation by learners as playing favorites or ignoring quieter participants. Keep these process tips in mind:
KJ Jeter creates purpose-driven organizations and sums up facilitation by getting to the heart of the matter in “Put people at the heart for lasting learning.”
There are many things you may think about to facilitate and encourage participation. Don’t worry about learning and perfecting all of them. Many of them will become as natural as good communication skills because many are natural behaviors. In effect, it comes down to your reaction to the learners and the learning situation. How do you REACT to ensure an environment that encourages the best opportunities for participation? How do you REACT to create the best learning experience? The REACT mnemonic, a tool for remembering, will help you recall the basics for encouraging participation:
This quote by Theodore Roosevelt speaks volumes about why some facilitators are successful and others are not: “People don’t care how much you know until they know how much you care.” Care about your participants and their learning.
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