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by Lauren Dugan
Twitter 101: Everything You Need to Know about Twitter Marketing
Title Page
Copyright Page
Twitter 101: Everything You Need to Know about Twitter Marketing
My Goal for You
Twitter Works: Three Companies That Made Money from Twitter
Twitter 101: Setting Up Your Account to Attract the Right Followers
Your Twitter Lingo Cheat Sheet
The Five Things Most Businesses Get Wrong When Starting Out on Twitter
Your #1 Key to Twitter Success: A Strategy
What Do I Tweet? Creating Your Content Strategy
The Science of Social Timing: Scheduling Your Tweets When They’ll Have the Most Impact
A Lesson in Finding the Right Accounts to Follow
Why Getting More Followers Shouldn’t Be Your Only Twitter Goal (But How to Do It Anyway)
Keyword Monitoring to Learn More About Your Customers Than Ever Before
Keeping Tabs on the Competition... Without Them Knowing
How to Participate in a Hashtag Chat: The Cocktail Party You Don’t Want to Miss Out On
How May I Help You? Using Twitter for Customer Service
Conclusion
An Appendix of Some of the Best (Free) Twitter Tools Out There
Practical Social Marketing Tips to Make More Money
Search in book...
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Twitter 101
Everything You Need to Know about Twitter Marketing
Lauren Dugan
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