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by Col B. Jubenville, Micheal J. Burt
Zebras and Cheetahs: Look Different and Stay Agile to Survive the Business Jungle
Cover
Title Page
Copyright
Acknowledgments
Foreword
Preface
Unique Perspective, Then Mindset
Seeing the Big Picture
Tapping into Intensity: Harnessing Your Whole Self
Connecting with the Core
Where Do We Go Now?
Acknowledgments
Micheal’s Thanks
Colby’s Thanks
Chapter 1: The Concrete Jungle
This Book’s Purpose
A Few Concrete (Jungle) Truths
The Song That Spawned This Book
The Concrete Jungle
The Relationship between the Jungle and the Tribe: Having, Knowing, Understanding
Individual and Collective Power
Setting the Pace
Become an Active Participant in Your Own Rescue’And Theirs!
A Word of Caution
Chapter 2: The Landscape of the Concrete Jungle
The River of Change
Sink or Swim
The Current of the Urgent
Wild Kingdom: Creatures of the Concrete Jungle
And Then … There’s the 10,000-Pound Gorilla
Chants, Dances, and Brands
Part Zebras. Part Cheetahs. All Leader.
Meet the Zebras
Meet the Cheetahs
Meet the Zebras and Cheetahs Leader
Size Doesn’t Matter
Look Different
Choose Well
Chapter 3: You and Your Tribe
Struggle in the Jungle
Summoning Courage to Lead
Courage Means Going First
Running as a Way of Being
Running with Purpose
The Con of the Concrete Jungle: The Greatest of Traps
Value and Values: How to Live the Tribal Story
Values
Value
People: The Life Force of the Jungle
Voice of the Leader
Voice of the Tribe
It Takes a Leader to Make a Tribe
Struggle: The Key to Transferring Energy
Involvement: The Key to Teachable Moments
Remove the “S” from “Values” to Create Value
From Values to Dominant Aspiration
A Coach‐What?
Chapter 4: The 21st Century Compass: Creating a Dominant Focus
The Compass and Its Magnetic Pull
The Dominant Focus: An Organization’s Compass
Labeling the Compass: Creating a Unique Perspective
The Pits of Performance, Production, and Profits
Ready for Action: The Unique Mindset
A Line in the Sand
Communicating the Content of The Shift
Connecting Mindset to Action
There Is an “I” in “Incentivize”
Believe, Belong, Become
Chapter 5: The Zebras and Cheetahs Model: Making Growth Simple, Engaging, and Fun
Shine Bright like the Sun
1. Equip with Focus and Emotion
2. Empower with Excellence
3. Create the Scoreboard
4. Coach ’em Up, or Coach ’em Out
5. Throw in Thunderbolts
The Power of Human Capital
Chapter 6: Battle-Testing Your Tribe
Has the Leader Been Battle-Tested First?
1. Have You Successfully Wrestled with and Conquered a Problem?
2. Can You Use Your Story to Create a Model of Behavior That Will Entice Others to Engage in the Present Struggle with You?
Has the Tribe Been Battle-Tested, Too?
The Makeup of Your Tribe
Ways to Battle-Test Your Tribe
How Do We Know? We’ve Been There, Too!
Legacy’What Every Z&C Leader Desires
About the Authors
About Micheal J. Burt
About Colby B. Jubenville, PhD
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