Book Description
From Wall Street Journal bestselling author Jack Mitchell—the proven 5-step method for selling any product or service, in any situation!
In Selling the Hug Your Customers Way, Jack Mitchell shows how to build powerful successful relationships with customers—the kind that deliver excellent sales results. For the first time, he shares how the process he has developed from a lifetime of selling and watching great sellers will produce a win-win-win outcome and loyal customers for life and shows how effective sellers don’t sell but allow customers to buy. The book describes how to acquire the mindset and skills to become a great seller—the heart of which is genuine caring and consideration for customers.