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The #1 strategy to build trust and create success

In The Sale, bestselling author Jon Gordon and rising star Alex Demczak deliver an invaluable lesson about what matters most in life and work and how to achieve it. The book teaches four lessons about integrity in order to create lasting success.

The authors tell the story of Matt Williams, a sales representative for Turnbow Technologies, an aviation technology company founded by his grandfather. Matt encounters many obstacles both personally and professionally, and ultimately finds himself in a struggling marriage, an unfulfilling job, in a desperate search for answers, and at the crossroads of a major decision that will determine his future. Matt meets an unlikely mentor, who may just have the answers Matt seeks, as he faces the biggest decision and test of his life. The Sale follows Matt as he learns:

  • Why his pursuit of financial success at the expense of his family and the people he loves is counterproductive
  • The power of integrity, trust, and consistency
  • Powerful ways to create fulfilment and real success that endures

Perfect for managers, sales professionals, and teams that are seeking durable, reliable, and powerful strategies for success at work, The Sale also belongs on the bookshelves of anyone looking for insightful ways to achieve their goals and realize their greatest potential.

Table of Contents

  1. Cover
  2. Praise for The Sale
  3. Title Page
  4. Copyright
  5. Dedication
  6. Acknowledgments
  7. Introduction
  8. Chapter 1: Matt's Crazy Life
  9. Chapter 2: The Company of the Century
  10. Chapter 3: The Future of Turnbow Technologies
  11. Chapter 4: Stress at Home, Work, and Life
  12. Chapter 5: Mandatory Vacation
  13. Chapter 6: A Chance Meeting
  14. Chapter 7: The Trip
  15. Chapter 8: The Big News
  16. Chapter 9: The Four Laws
  17. Chapter 10: Law #1: Integrity Builds Trust
  18. Chapter 11: Growth
  19. Chapter 12: Law #2: Integrity Allows for Longā€Term Success
  20. Chapter 13: Law #3: Integrity = Your Best Self
  21. Chapter 14: Law #4: Integrity Frees You to Live
  22. Chapter 15: Thrive Airlines
  23. Chapter 16: The Sale
  24. Chapter 17: The Decision
  25. Chapter 18: The Vote
  26. Chapter 19: The New CEO
  27. Chapter 20: The First Speech
  28. Epilogue
  29. The Four Laws of Integrity
  30. Resources for The Sale
  31. Other Books by Jon Gordon
  32. Also by Alex Demczak
  33. End User License Agreement
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