Cover image for The Web Content Style Guide: An Essential Reference for Online Writers, Editors, and Managers

The Web Content Style Guide: An Essential Reference for Online Writers, Editors, and Managers

Author Catherine O’Dowd , Rob Norton , Gerry McGovern
Release Date: 2001/11/01
ISBN: 0273656058
Topic:
0%
61
Chapters
0-1
Hours read
0k
Total Words
    Start Reading Now    
       Add to Wishlist       
View table of contents

Book Description

As quality becomes ever more critical in differentiating successful websites, the need for a professional approach to your content is growing. The Web Content Style Guide provides a set of standards and rules to ensure consistent quality content and a flawless service to your readers.

Table of Contents

  1. Copyright
  2. Introduction
  3. Writing for the Web
    1. Shorter is Better
    2. Be Direct
    3. Web Headings That Work
    4. Use Subheads
    5. Web Paragraphs are Different
    6. Keep Your Sentences Simple
    7. Getting Ready to Write
    8. Editing Yourself
    9. A Final Thought
  4. Designing for the Web
    1. Design for the Reader
    2. Every Website is a Directory
    3. From Getting Attention to Giving Attention
    4. Structure is Boring, but it Works
    5. The Web is Also Like a Newspaper
    6. Web Layout is Simple Layout
    7. Web Design is Conventional Design
    8. Navigation and Search are Critical
    9. Design for Interactivity
    10. Web Design: Keep it Simple, Structured, and Reader-Centric
  5. An A to Z of Web Content Style
    1. A
    2. B
    3. C
    4. D
    5. E
    6. F
    7. G
    8. H
    9. I
    10. J
    11. K
    12. L
    13. M
    14. N
    15. O
    16. P
    17. Q
    18. R
    19. S
    20. T
    21. U
    22. V
    23. W
    24. X
    25. Y
    26. Z
  6. Sample Style Guide
    1. Language
    2. Reference Dictionaries and Stylebooks
    3. USAGE
    4. Word List/Glossary
  7. Further Reading/Online Resources
    1. Style and writing guides
    2. American dictionaries
    3. British dictionaries
    4. Technology dictionary
    5. Web design
13.58.82.79