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Tracing the Roots of Globalization and Business Principles, Second Edition
Author Lawrence Beer
The book begins with a historical perspective of recorded trade. It then offers a deeper insight into the first global products, the infrastructures created to support the trade initiative and the development of financial instruments to further its growth. The....
Release Date 2015/09 -
A Strategic and Tactical Approach to Global Business Ethics, Second Edition
Author Lawrence Beer
The inclusion of ethically driven elements into the strategic planning process of multinational corporations (MNCs) is an emerging consideration in the modern era of globalization. Firms pursuing cross-border activities in any capacity, and to whatev....
Release Date 2015/01