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Author Kelly McDonald
Deliver a better business experience, for every kind of customerA "one-size fits all" approach to customer service is no longer viable. Businesses competing on service need to understand and cater to customers' racial, ethnic, religious, generational, and geographi....
Release Date 2012/11 -
Statistical Applications for Environmental Analysis and Risk Assessment
Author Joseph Ofungwu
Statistical Applications for Environmental Analysis and Risk Assessment guides readers through real-world situations and the best statistical methods used to determine the nature and extent of the problem, evaluate the potential human health and ecological risks, an....
Release Date 2014/05 -
Effective Project Management: Traditional, Agile, Extreme, 7th Edition
Author Robert K. Wysocki
The popular guide to the project management body of knowledge, now fully updatedNow in its seventh edition, this comprehensive guide to project management has long been considered the standard for both professionals and academics. With more than 32,000 copies sold i....
Release Date 2013/12 -
Big Data Marketing: Engage Your Customers More Effectively and Drive Value
Author Lisa Arthur
Leverage big data insights to improve customer experiences and insure business successMany of today's businesses find themselves caught in a snarl of internal data, paralyzed by internal silos, and executing antiquated marketing approaches. As a result, consumers a....
Release Date 2013/10 -
Author Yahia Abdul-Rahman
Updated and expanded insights into Islamic banking and financeFrom Yahia Abdul-Rahman-the father of Riba-Free (RF) banking-comes the expanded edition of the definitive resource that offers an understanding for applying Islamic banking and financial practices. No mat....
Release Date 2014/11 -
China's Super Consumers: What 1 Billion Customers Want and How to Sell it to Them
Author Savio Chan , Michael Zakkour
Chinese Consumers are Changing The World - Understand Them and Sell To ThemChina has transformed itself from a feudal economy in the 19th century, to Mao and Communism in the 20th century, to the largest consumer market in the world by the early 21st century. China....
Release Date 2014/09 -
SAT For Dummies, 2015 Quick Prep Edition
The fast and easy way to score higher on the SATDoes the thought of preparing for the SAT cause you to break out in a cold sweat? Have no fear! SAT For Dummies, Quick Prep Edition gives you a competitive edge by fully preparing you for the SAT. Written in a friendly and accessible style, this hands-.... -
Ernst & Young Tax Guide 2018, 33rd Edition
Minimize your tax and maximize your 2017 returnThe EY Tax Guide 2018 offers professional guidance for DIY tax prep. As one of the nation's most trusted resources for tax advice, this book can help you keep more of your money while filing completely, correctly, and.... -
Financial Planning & Analysis and Performance Management
Author Jack Alexander
Critical insights for savvy financial analysts Financial Planning & Analysis and Performance Management is the essential desk reference for CFOs, FP&A professionals, investment banking professionals, and equity research analysts. With thought-provoking disc....
Release Date 2018/06 -
PMP Project Management Professional Exam Study Guide, 10th Edition
Prepare for PMP certification exam success with this fully updated and comprehensive study guideThis study guide serves as a comprehensive resource for those who plan on taking the Project Management Professional (PMP) certification exam administered by PMI. The book helps you prepare for the exam, .... -
The Successful Frauditor's Casebook
Author Peter Tickner
Learn what works well and avoid the pitfalls in the real world of fraud detection and fraud investigationThis casebook reveals how frauds and fraudsters were discovered—and delves into the investigations that followed. Each chapter covers a particular case, analyzin....
Release Date 2012/05 -
Author Michael McGrath
Few business activities can match Mergers & Acquisitions (M&A) in terms of the potential for reward and for danger. A successful merger or acquisition can allow a mid-tier company to leap into the top tier, bringing rich rewards to that company, and its empl....
Release Date 2011/10 -
Author Rhett Power
The action plan for building your entrepreneurial empire—one day at a time.While every entrepreneur knows that the key to success is business growth, few ever see it happen. Why? Because they know how to plant seeds, but they don’t understand that the real work ....
Release Date 2017/01 -
Advanced Engineering Mathematics, 7th Edition
This package includes the printed hardcover book and access to the Navigate 2 Companion Website. The seventh edition of Advanced Engineering Mathematics provides learners with a modern and comprehensive compendium of topics that are most often covered in courses in engineering mathematics, and is e.... -
The Strategy Book, 3rd Edition
Author Max Mckeown
Dr. Max Mckeown is the author of The Strategy Book, winner of the Commuter Read at the Chartered Management Institute Book of the Year 2013 and Amazon's Best Business Books of 2012. He is also author of The Innovation Book, Adaptability: The Art of Winning in an Age of Uncertainty, and four other b....
Release Date 2019/11 -
Author Owen Connelly
What can we learn about leadership and the experience of war from the best combat leaders the world has ever known? This book takes us behind the scenes and to the front lines of the major wars of the past 250 years through the words of twenty combat commanders. Wha....
Release Date 2009/01 -
Practical Financial Optimization: Decision Making for Financial Engineers
Author Stavros A. Zenios
Practical Financial Optimization is a comprehensive guide to optimization techniques in financial decision making. This book illuminates the relationship between theory and practice, providing the readers with solid foundational knowledge.Focuses on classical static....
Release Date 2008/02 -
Profit at the Bottom of the Ladder: Creating Value by Investing in Your Workforce
Author Jody Heymann
Most managers assume that surviving, especially in recessions, requires slashing wages, benefits, and other workforce expenses. And lowest-skilled workers are often viewed as the most expendable. In Profit at the Bottom of the Ladder, Jody Heymann overturns these as....
Release Date 2010/05 -
Firing at Will: A Manager's Guide
Author Jay Shepherd
Firing at Will shows managers and employers how to do the most difficult part of their jobs: firing employees. Written by a leading employment lawyer in a refreshingly unlawyerly style, this guide takes the reader through the always-risky process of letting an emplo....
Release Date 2011/11 -
Being Agile: Your Roadmap to Successful Adoption of Agile
Author Mario E. Moreira
Being Agile is your roadmap to successfully adopting Agile methods. Veteran Scrum Master and Agile Coach Mario Moreira teaches new adopters how to implement a robust Agile methodology for the first time.Agile is a ubiquitous watchword in the corporate world, but onl....
Release Date 2013/10 -
Reasonably Simple Economics: Why the World Works the Way It Does
Author Evan Osborne
The goal of Reasonably Simple Economics is, not surprisingly, simple: to help us think like economists. When we do, so much of the world that seemed mysterious or baffling becomes more clear and understandable—improving our lives and providing new tools to succeed ....
Release Date 2013/05 -
Digital Painting, 26 Beginner Tricks and Techniques
Author Gary Tonge
Digital Painting, 26 Beginner Tricks and Techniques will show you how to get more out of your software and improve your digital artwork. Gary Tonge, one of the world’s leading digital art pros, offers state-of-the-art advice for beginners covering every aspect of co....
Release Date 2011/11 -
Learning from First Responders: When Your Systems Have to Work
Author Dylan Richard
One of the side stories of the 2012 presidential campaign was the success of Obama's software team. The team built their software in-house, and put into practice many ideas from the DevOps world. Game day was one of the most important: an exercise in which part of ....
Release Date 2013/03 -
The Remote Worker's Survival Guide
Author Esther Schindler
Telecommuting is an incredible way to work, especially for programmers and other tech workers. Besides the advantages of working from your own home (and avoiding rush hour), remote work offers independence, flexibility, and more control over your work environment. ....
Release Date 2016/09 -
Facilitator's Guide: 10 Steps to Be a Successful Manager
Author Lisa Haneberg
This facilitator's guide is a companion piece to 10 Steps to Be a Successful Manager and provides individuals involved with training new managers with an instant success tool. Applying the factors to enhance learning and application, the guide provides a framework ....
Release Date 2007/10 -
Hedge Hunters: After the Credit Crisis, How Hedge Fund Masters Survived, 2nd Edition
Author Katherine Burton
Hedge Hunters has been one of the most important and best-selling books on hedge funds since its debut in November 2007. Since then, the financial markets have been turned upside down, posing unprecedented challenges to hedge fund managers. This revised and updated ....
Release Date 2010/02 -
In Search of Stupidity: Over 20 Years of High-Tech Marketing Disasters, Second Edition
Author Merrill R. Chapman
In Search of Stupidity: Over Twenty Years of High-Tech Marketing Disasters, Second Edition is National Lampoon meets Peter Drucker. It's a funny and well-written business book that takes a look at some of the most influential marketing and business philosophies of ....
Release Date 2006/09 -
The Complete Idiot's Guide® To Recovering from Identity Theft
Author Mari J. Frank
A clear path out of the nightmare.Identity theft is one of the fastest growing crimes in the United States and in many cases the victim has no knowledge of the theft until the situation is dire. Author Mari J. Frank, an attorney and advocate for victims of identity ....
Release Date 2010/05