With a rich but accessible understanding of history and context, we can now deliver step‐by‐step guidance on making crypto a productive element of any portfolio. This is enhanced because public blockchains provide a rich dataset from which investors can analyze information and make a more informed decision. With stocks, an investor may have company data to aid in investment decision making and then use technical price analysis to make more informed trading decisions. With crypto, an investor has crypto project information to analyze, similar to company data, but perhaps not as rich. However, they have fundamental analysis of blockchain data and technical analysis of price movement.
This blockchain data can be quite rich with information to glean because a lot of activity is tracked. Remember, blockchains are networks and provide a network good; therefore, they also have network effects. In essence, network effects focus on the theory of Metcalfe's law – that the value of the network is proportional to the square root of the users (see Figure 20.1). Think about it. If you have one user of the Facebook social network, the value is not zero, but it's close. Now, if you add another user, the value goes up nonlinearly. When you add hundreds of users, the value increases. When you add tens of millions of users, the network becomes defensible against competitors.
A good example is Facebook against Google+. When Google+ came out, it had a lot more features than Facebook. Technically, it was better, but it didn't beat out Facebook because all the users of Facebook had already uploaded their photos and added their friends. They've shared content and put in work. They don't want to have to do that all over again. Facebook has a powerful “moat” against competitors – it's tough for a new social network that's similar to Facebook to beat it. That's valuable.
In this chapter, we'll give you a good way to understand blockchain on‐chain metrics to analyze as fundamental analysis and how an investor can read charts just like a stock's for technical analysis of crypto assets.
Let's get back to the fundamental data that's available to crypto investors. This public data is called on‐chain metrics. Several tools focus on these metrics; tools like Glassnode (see Figure 20.2) and CoinMetrics provide access to this blockchain data but in a chart format. This allows an investor to view historical trends and values for all types of metrics, with data focused on addresses, derivatives, distribution, exchanges, market indicators, and more.
The two most important metrics to track are the number of wallets used daily and the amount transacted daily on a blockchain. For example, the Bitcoin blockchains Daily Number of Wallets and Daily Total Transactions give you a feel for how many people are using the network and transacting and how much money is moving through the system. These are the two most important metrics to track trends from a fundamental analysis perspective. An investor can determine a network's basic value with just these two data points. Value is distinct from price. So, when an investor thinks the value is lower than the price, they can sell, and, conversely, when value is higher than price, they can buy. We like using trend data instead of absolute data because these networks are new and there isn't an established market price for the value like there is with more mature asset classes. If an investor can see that the trend is going up or down, they can make informed investment decisions about how much they want invested in any token based on this fundamental data.
Trend is just one of the things that we review. Analysis of blockchain metrics can get much more sophisticated. The rabbit hole can get deep pretty fast, but we wanted to be sure to outline some of the more important indicators to watch. We recommend that you review these, then revisit them as your knowledge and familiarity with this world increases. As it did for us, this information may need a few passes for it to stick, but stay with it!
Advanced analysis can focus on several core metrics and indicators like:
Transaction Metrics
Production Metrics
Ratios
Social Metrics
Many advanced metrics are exposed through blockchain analysis tools, which we identify and describe below. There is so much data that can be obtained from blockchains; seeing that data over time can create significant trend data that you, as an investor, can leverage. Here are just a few that could be incorporated to provide an added layer of sophistication to fundamental analysis.
We've covered the new domain of analyzing blockchain data. That was fundamental analysis. Now, we'll look at technical analysis just like an investor would be used to for stocks, currencies, or commodities. Each asset class always has technical analysis (TA) of price function. The six most important indicators in TA, in my opinion, are: price trend, support/resistance levels, trending with higher highs or lower lows, using moving averages, daily volume, and RSI.
Technical analysis is used to make price predictions based on past price trends in an asset. There are several metrics used, like moving averages. Shorter‐time moving averages, like a 20‐day moving average, will be more sensitive to price changes while longer‐time averages, like a 200‐day moving average, give longer trend information. Each can be used for predicting price trend over different timeframes. Below I outline several fundamental indicators you can use to help in beginning technical analysis (for an example, see Figure 20.3).
Technical analysis helps an investor enhance their approach. The objective is to look for trends in price and find patterns based on past price history. A lot of time can be dedicated to this, so it's important to think about how much time you want to put into your investing process. I think an investor should be putting at least 10 hours a week into their crypto portfolio research and analysis if they are going to manage their portfolio and use technical analysis. Otherwise, they should simply dollar cost average, which we talk about at the end of this chapter, or leave the crypto investing up to a professional on their behalf. The main areas of interest in basic technical analysis of price charts are:
Moving Averages
Trading volume (Vol): Measures daily trading volume. A higher transaction volume means an asset is more liquid and therefore easier to trade in larger‐size blocks. Higher transaction volume also means there's more conviction for trading at a certain price than if it traded at the same price with lower transaction volume.
Relative strength indicator (RSI): Shows whether an asset is overbought or oversold for a period of time. If there has been heavy selling of an asset, the RSI will indicate that it's oversold by being lower, like 30, and, conversely, overbought if higher, like 70. An RSI of 50 means it's neither.
Price trends tops and bottoms: One of the most critical indicators that I follow is price chart bottoms and tops and whether they are higher or lower than previous numbers. This pattern allows an investor to see if a price trend is continuing up or down or whether a trend reversal might be in place.
Trendline Support/Resistance: Looks at moving averages or chart patterns. It helps an investor glean whether a future price may run into support or resistance at certain levels. Suppose there was an accumulation at a certain price in the past. In that case, there's a good chance it might have a similar accumulation in the future because where traders enter or exit positions does influence where they may do a trade in the future. For example, if you chart a level of $10,000 in bitcoin and that level used to be a level of resistance, but bitcoin finally broke through and traded up to $25,000, when it falls or reverses, the $10,000 level may be a level of support on the downside. Conversely, if there was a level of support in the past, that may be a level of resistance in the future.
Trends
Any curious person with a wee bit of patience for math can glean financially useful insights from basic technical analysis. I recommend getting comfortable with all the basics before applying advanced indicators and metrics. They aren't necessarily better.
TradingView is one of the most comprehensive tools on the market. It's good for novice users as well as the most advanced. You can do so much with this tool (see Figure 20.3). One great feature is that you can create templates that you can publicly share.
Yahoo! Finance has been around a long time. It provides the basics and is easy to use. If you're just getting started, this might be one of the easier tools out there to use and it's free.
As an investor, you'll want to consider how much time you want to devote to investing. Many/most people may not want to devote too much time. If you don't want to put in all the effort to track and analyze fundamental and technical data, you should follow the simple method of dollar‐cost averaging (DCA).
Dollar‐cost averaging is a buying strategy where an investor buys a certain amount at a standard, consistent time interval – for example, buying $1,000 of $BTC every month. When the position goes up, the investor accumulates performance gains. When the position goes down, the investor can accumulate more of the asset at the time of the buying. For example, when buying at the chosen interval, the $1,000 investment into $BTC at $10,000 buys more than when $BTC is at $15,000. This systematic approach removes emotion from the buying process. It's shown over time to provide better results for investors than when they try to time the market bottom with a specific guess. I suggest that if you're not going to invest a lot of time with charting or technical analysis, you dollar‐cost average instead. It's still a systematic process and it'll help guard against mistakes driven by fear or greed.
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