CHAPTER 4

The Story's Unity

IN THIS CHAPTER

• Finding the gestalt of your story
• Choosing how many parts to have
• Recognizing why balance is important
• Applying L.A.T.C.H. to presentations
• Considering some case studies

This chapter is concerned with arranging the information you have in a dramatic story. It covers what should be in the beginning, the middle, and the end; it covers the problem of balance between different parts of the story and ways to organize your middle part—which is the longest and thus the most difficult part to present. This chapter also examines the structure of some of the world's most famous presentations and covers what you can learn from them.