A | business goals and value, 9 |
accomplishments, 8 | business measures and needs, 24-31 |
accountability, 40 | |
accuracy, 68-70, 81, 91 | C |
action, 8, 58 | case studies |
action plans, 7 | Global Financial Services (GFS), 11, |
action verbs, 66-67, 81 | 13-15, 119-33. See also Global |
activities, 6 | Financial Services (GFS) |
analyses, 20-21, 31-32, 33 | Metro Transit Authority (MTA), 15-16 |
application objectives | Nations Hotel, 11, 12-13 |
benefits of, viii, 5-10, 79-80 | cash flow, discounted, 113-14 |
development of, 80-82 | chain of impact, 3 |
examples of, 12-13, 14, 16, 85-87, 88 | communication, 60 |
exercise on, 87-88, 139 | compliance, 75 |
for Global Financial Services (GFS), | conditions |
126-28 | for application objectives, 81 |
impact objectives vs., 90-91 | for learning objectives, 68, 69 |
overview of, 3 | for objectives, 3 |
performance needs for, 31-32 | content of programs |
topics for, 83-84 | action and, 58 |
uses of, 83, 85 | amount of, 57 |
assessments of managers, 34 | application/impact objectives and, 6 |
measurements for, 43 | |
B | objectives and, v-vi |
balanced scorecards, 95-96 | as powerful, 56 |
BCR (benefit-cost ratio), 108-9 | reaction objectives and, 52-53 |
Bloom’s taxonomy, 73-74 | relevancy of, 58 |
budgets, 40-42, 46 | control and objectives, vi-vii |
costs | deceptive feedback cycle and, 61-62 |
of problems, 22-23 | of facilitators, 59-60, 61 |
of projects, 40-42, 46 | of overall satisfaction, 59 |
savings of, 17-22 | evaluators, vi-vii, 85, 102 |
covert objectives, 67-68 | exercises |
criteria | application objectives, 87-88, 139 |
for application objectives, 81 | application/impact objectives, 6 |
for impact objectives, 91 | impact objectives, 103-4, 139-40 |
for learning objectives, 68-70 | input objectives, 48, 137 |
for objectives, 4 | learning objectives, 77, 138-39 |
reaction objectives, 63-64, 138 | |
D | expenses, 40-42, 46 |
data | |
business measures and, 25-29 | F |
collection of, 9-10 | facilitation, 7-8, 74, 83, 101, 116 |
for evaluation, vi | facilitators, vi-vii, 59-62, 80 |
sources of, 29-30 | facilities, 59 |
types of, 92, 93-94 | |
See also measurements | G |
deadlines, 4 | Global Financial Services (GFS) |
deceptive feedback cycle, 61-62 | application objectives for, 126-28 |
definitions, 1-4, 90 | impact objectives for, 129-31 |
delivery, 43-44, 60 | input objectives for, 120-22 |
demonstrations, 34 | learning objectives for, 124-26 |
design | objectives for software implementation, |
application/impact objectives and, 6 | 11, 13-15 |
of programs, 60, 74, 83, 101, 116 | reaction objectives for, 122-24 |
designers, vi-vii, 6-7 | ROI objectives for, 131-33 |
development | scenario for, 119-20 |
application objectives, 80-82 | goals, business, 9 |
impact objectives, 90-94 | group discussions, 7 |
learning objectives, viii, 66-70, 71 | |
objectives, vii-viii | H |
reaction objectives, 50-54 | hard data, 25-27, 93-94 |
ROI objectives, 108-12 | |
discounted cash flow, 113-14 | |
discussions and facilitation, 7 | I |
disruptions, 44-45 | impact objectives |
application objectives vs., 90-91 | |
business needs for, 24-31 | |
E | development of, 90-94 |
efficiencies, 42, 57 | examples of, 13, 14, 16, 102-3 |
employees, 38, 55-56 | exercise on, 103-4, 139-40 |
environment, 59 | for Global Financial Services (GFS), |
evaluations | 129-31 |
application/impact objectives and, | purpose of, viii, 3, 5-10, 89-90, 103 |
9-10 | topics for, 93-100 |
data for, vi | uses of, 100-102 |
incomplete objectives, 4-5 | marketing, 74, 102, 116-17 |
influence, 80 | measurable objectives, v |
input needs, 35 | measurements |
input objectives | establishment of, 99-100 |
criteria for, 38 | for impact objectives, 91-93, 96-100 |
examples of, 46-47 | resources for, 85 |
exercise on, 48, 137 | for ROI objectives, 112-14 |
for Global Financial Services (GFS), | types of, 38-45 |
120-22 | Metro Transit Authority (MTA), 15-16 |
input needs for, 35 | missing objectives, 5 |
purpose of, viii, 2, 37-38 | motivation, 55 |
topics for, 38-45 | |
uses for, 45-46 | N |
instructional objectives, v-vi | Nations Hotel, 11, 12-13 |
intangible data, 94-95 | needs |
internal rate-of-return (IRR), 114 | analysis of, 20-21 |
business, 24-31 | |
J | input, 35 |
job analysis and coverage, 33, 39 | learning, 32-34 |
payoff, 17-24 | |
K | performance, 31-32 |
key performance indicators (KPI), 9 | preference, 35 |
knowledge, skills, and attitudes (KSAs), | nonspecific objectives, 5 |
71-73 | |
O | |
L | objectives |
learning needs, 32-34 | control and, vi-vii |
learning objectives | definition of, 1-4 |
benefits of, 2, 65-66, 76 | examples of, 11-16 |
categories for, 70-74 | levels of, 2-4 |
development of, viii, 66-70, 71 | Mager on, v-vi |
examples of, 12, 14, 15-16, 75-76 | as measurable, v |
exercise on, 77, 138-39 | needs and, 17, 18, 36 |
for Global Financial Services (GFS), | problems with, 4-5 |
124-26 | purpose of, ix, 4 |
learning needs for, 32-34 | quality of, 68-69, 81, 91 |
uses of, 74-75 | quiz on, 141-46 |
specificity of, 51-52, 90 | |
M | speed in, 68-69, 81, 91 |
Mager, Robert, v-vi | stakeholders and, vi-vii, 10-11 |
management and ROI (return-on | success in, 6 |
investment), 115-16 | time in, 4, 40 |
managers | tips for, vii-ix |
application and, 85 | See also specific types |
assessments of, 34 | observations, 33-34 |
control of objectives and, vi | opportunities, 24 |
objectives and, 10-11 | outcomes, 1 |
See also results | |
outsourcing, 45 | parameters of, 37-38 |
overt objectives, 67-68 | planning of, 46 |
recommendations of, 60 | |
P | scope of, 39 |
participants | support for, 46 |
application and, 79-80 | usefulness of, 54-55 |
application objectives and, 85 | value of, 56 |
communication to, 60 | |
confidence of, 75 | Q |
control of objectives and, vi-vii | quality of objectives, 68-69, 81, 91 |
duration and, 40 | quiz, objectives, 141-46 |
expectations of, 8-9 | quizzes, 7 |
impact objectives and, 101 | |
perception of, 51 | R |
performance of, 67-68, 81 | reaction objectives |
preparation of, 54 | benefits of, viii, 2, 49-50 |
reactions of, 50 | challenges with, 62-63 |
payback period, 113 | development of, 50-54 |
payoff needs, 17-24 | examples of, 12, 14, 15, 62-63 |
performance measures and needs, 31-32, | exercise on, 63-64, 138 |
96,99 | for Global Financial Services (GFS), |
performance of participants, 67-68, 81 | 122-24 |
power and objectives, vii | preference needs for, 35 |
preference needs, 35 | topics for, 53-60 |
problems | uses for, 60-62 |
analysis of, 31-32 | recommendations of projects, 60 |
costs of, 22-23 | results, v-vi, 1 |
profit, 17-22 | rewards for employees, 55-56 |
programs | ROI (return-on-investment), 107, 109-12, |
application/impact objectives and, 5-6 | 114-16, 117 |
delivery of, 60 | ROI Institute, 147-49 |
design of, 60, 74, 83, 101, 116 | ROI objectives |
designers of, vi-vii, 6-7 | development of, 108-12 |
facilitation of, 101, 116 | examples of, 13, 14 |
marketing of, 74, 102, 116-17 | formulas for, 107 |
objectives and, 4 | for Global Financial Services (GFS), |
purpose of, 9 | 131-33 |
ROI (return-on-investment) and, 117 | measurements for, 112-14 |
sponsors of, vi-vii, 9 | payoff needs for, 17-24 |
projects | purpose of, viii, 3, 105-6, 118 |
appropriateness of, 55 | uses for, 116-17 |
costs of, 40-42, 46 | role plays, 6-7 |
delivery of, 43-44, 59 | |
as disruptions, 44-45 | S |
efficiency of, 57 | scope, 39 |
location of, 44 | scorecards, 95-96 |
necessity of, 55 | skill practices, 6-7 |
origin of, 43-44, 45-46 | soft data, 27-29, 92, 93, 95 |
specificity of objectives, 51-52, 90 | U |
speed and objectives, 68-69, 81, 91 | unclear objectives, 4 |
sponsors, vi-vii, 9 | |
staffing, 38 | |
stakeholders, vi-vii, 6, 10-11 | V |
success and objectives, 6 | value, vii, 24, 56 |
verbs, action, 66-67, 81 | |
T | |
tangible data, 94-95 | W |
task analysis, 33 | What’s in it for me? (WIIFM), 8, 85 |
technology, 45 | workshop, ROI Institute, 147-49 |
tests, 7-8, 34 | |
time and objectives, 4, 40 |
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