Index

A

how money is made, terminology, 19-21

advisory councils, 76, 77

income statements, 24, 26-30

agendas, planning, 81-83, 99, 101, 104-105

money flow and profit, tracking, 24-36

annual learning plans (ALPs)

stakeholders, identifying and

capacity-to-consume analysis, 55, 58

  understanding, 36-40, 42-43

components of, 52-55, 58-62

worksheet-business language quiz, 19

examples of, 55-57

business case for learning

exercise for, 71

annual learning plans, 50-60, 70-71

input sources, 51

components of, 62

key points for, 70

description of, 11

menu choice approach, 58-60

examples of, 63, 65-67

prioritization approval process, 52

funding learning projects, 62-64, 71-72

assets, 32

presenting case for approval, 64-69

"At C Level Series," 2

purpose of, 45-46

value proposition statements, 46-50,

B

  69-70

balance sheets, 24, 30-33 business language quiz, 19
Baldrige National Quality Award, Malcolm, Business Literacy Institute, 20, 21

151

business model, 21-24
BD, 114 Business Model Generation (Osterwalder and
Berman, K., 18

Pigneur), 22, 24

Bersin & Associates, 1-2
Betof, E., 114-115 C
Bingham, T., 2 Cardwell, N. 114
"Board Culture of Corporate Governance, Case, J., 18

A" (O’Donovan), 75

cash flow statements, 24, 33-36
board of directors, role of, 75-76 charters, 80, 81, 91, 94-95, 97-98
Brinkerhoff, R., 90, 103, 150 Cincinnati Children’s Hospital Medical
business, knowing your

Center, 166

balance sheets, 24, 30-33

Coca-Cola, 134-135

business model, 21-24

Colgate-Palmolive, 114

cash flow statements, 24, 33-36

communication

description of, 11, 17-18

description of, 12

exercises, 41-43

exercises for, 151

external, 134, 153, 155-156

financial statements

feedback from customers, 150-153

balance sheets, 24, 30-33

internal, 134

cash flow statements, 24, 33-36

jargon, overuse of, 140-142

income statements, 24, 26-30

key points for, 156-157

financing cash flow, 34

messages, crafting, 145-148

Fombrun, C., 134-135

method, selecting, 148-150

funding learning projects, 62-64, 71-72

need for integrated system, 133-134

operational plan, 136

G

segmenting target audiences, 142-145

Galagan, P., 2

strategic plan, development of with

Gardner, H., 117

  examples, 135-140

General Electric, 114
Cooper, R. G., 86-87 Gillette, 22-23
corporate governance, 75-76 GoToMeeting, 107
Corporate University Xchange, 166 governance. See learning governance
CorpU 10th Annual benchmarking Study gross margin, 28

of Learning Excellence and

Innovation, 112, 114

H
costs, direct versus indirect, 20 Hacket, J. P., 2
Cycle of Leadership: How Great Leaders Teach Hall, B., 3

Their Companies to Win, The (Tichy and

Hall, J. L., 166

Cardwell), 114

High Impact Learning Map (HILM), 90,

103, 106-107

D High Impact Learning (Brinkerhoff and
Darden Restaurants, Inc., 166-167

Apking), 103

day sales outstanding, 32 Hofmeister, J., 18
debt-to-equity ratio, 30-31
due diligence, 62 I
income statements, 24, 26-30
E Ingersoll Rand, Visiting Executive
earnings per share (EPS), 29

Program, 115-128

earnings statement. See income statements Intel, 114
Enron Corp., 75 internal communication, 134
Essentials of Corporate Communication Imple- inventory turns, 32-33

menting Practices for Effective Reputation

investing cash flow, 34

Management (Van Reil and Fombrun),

134-135

J
expenses, 20 Jefferson, A., 150
Expertus, Inc., 136, 140 John Deere, 2
external communication, 134, 153, K

155-156

Kirkpatrick, D., 150
Kirkpatrick, J., 150
F Knight, J., 18
Fannie Mae, 2
feedback from customers, 150-153 L
Finance Intelligence for HR Professionals Lane, R. W., 2

(Berman, Knight, and Case), 18

Lauber, R., 163-164
Lawless, R., 2

Rapid Design Team meeting, 89-100

leaders as teachers

suppliers, identifying, 96, 99, 108, 110,

benefits of, 114-115

  111

description of, 11-12

team composition, 91-93

exercise for, 131

key points for, 130

M

Visiting Executive Program, 115-128

McCormick, 2
Leaders as Teachers: Unlock the Teaching Potential McDonald’s Corp., 23-24

of Your Company’s Best and Brightest

meetings

(Betof), 114-115

follow-up, 84

Leading Minds (Gardner), 117

planning, 81-83, 107

learning activities

learning governance, 74-85, 128-129

N

learning solutions, designing and

net profit, 20

  developing, 85-112, 129-130

New Product Development (NPD) process,

as teachers, 114-128, 130-131

86-89

learning and business goals, alignment Ng, D., 166-167

  between

need for, 3-4

O

why it is difficult to accomplish, 3

O’Donovan, G., 75
learning and business goals, examples of operating cash flow, 34

linking, 2-3

operating margin, 28-29
learning councils, 77 Oracle University, 166
learning governance Osterwalder, A., 22, 24

based on corporate governance, 75-76

overhead, 28

charters for, 80, 81

designing, 77-79

P

exercise for, 129

PepsiCo, 114

key points for, 128

Phillips, J., 150

meetings/agendas, planning, 81-83

Phillips, R., 165-166

postmeeting follow-up, 84

Pigneur, Y., 22, 24

recognizing contributions of members,

Pollack, R., 150

  84

Procter & Gamble, 11-12, 22-23, 114

role of, 74-75

profit, 20-21

structure of, 76-77

profit-and-loss (P&L) statements. See income

support for, methods for obtaining,

statements

  79-80

learning solutions, designing and developing Q

agendas, 99, 101, 104-105

Quesada, S., 167

charters, 91, 94-95, 97-98

Quick! Show Me Your Value (Seagraves), 142

communicating results with stakeholders,

  101,103

R

exercise for, 130

Radicati Group, 133

High Impact Learning Map, 90, 103,

Ramelli, D., 2

  106-107

Rapid Design Team meeting, 89-100

key points for, 129

Raytheon, 2-3

New Product Development process,

return on invested capital (ROIC), 34-35

  86-89

revenue, 20
Roosevelt, F. D., 115 U
Rossett, A., 164-165 UPS, 46-47
U.S. Securities and Exchange Commission
S

(SEC), 18

San Diego State University, 165
Seagraves, T., 142 V
SG&A (selling, general, and administrative) value proposition statements

costs, 28

components of, 47-48

Shell Oil, 18

creating, 47-50

Skonecki, E., 166

example of, 50

stakeholders

exercises for, 70

analysis worksheet, 40

key points for, 69-70

communicating with, 101, 103

purpose of, 46-47

identifying and understanding, 36-40,

Van Riel, C., 134-135

  42-43

Visiting Executive Program

needs of, 48

compared to fireside chats, 115

Steelcase, 2

elements of, 118

Stone, R., 150

evaluation and feedback, 123

strategic boards, 76, 77, 83

overviews of, 119-121

Strategic Learning Alignment (SLA) Model

preparation for, 122

See also individual steps

process of, 117-122

components of, 10-12

purpose of, 116-117

description of, 4, 7-16, 159-162

recognition of participants, 128

importance of using appropriate

  language and tools, 8-10

W

tips from users, 163-167

Wal-Mart, 22

using the, 12

Wick, C., 150

worksheet for self-assessment, 13-16

Winning at New Products Accelerating: The
Success Case Method (Brinkerhoff), 103

Process from Idea to Launch (Cooper), 86

Swanson, B., 2-3 worksheets

business language quiz, 19

T

stakeholder analysis, 40

3M, 114

strategic learning alignment

Tichy, N., 114, 116-117

  self-assessment, 13-16

"Top Training Priorities for 2005, The"  

(Hall), 3

Y
  YUM! Brands, 164
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