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by Barron H. Harvey, Pat Roberson-Saunders
Enhancing the Managerial DNA of Your Small Business
Cover
Half Title
Title Page
Copyright Page
Dedication Page
Abstract
Contents
List of Figures
List of Tables
Preface
Acknowledgments
Chapter 1 Introduction
Chapter 2 Strategic Planning
Chapter 3 Financing
Chapter 4 Marketing
Chapter 5 Managing Cash Flow
Chapter 6 Managing Costs
Appendix A Break-even Analysis
Appendix B Legal Business Structures
Appendix C Intellectual Property Protection
Notes
References
Index
Ad Page
Back Cover
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