by Joan Magretta
Reinventing Your Business Model
by Mark W. Johnson, Clayton M. Christensen, and Henning Kagermann
When Your Business Model Is in Trouble
An interview with Rita Gunther McGrath by Sarah Cliffe
Four Paths to Business Model Innovation
by Karan Girotra and Serguei Netessine
The Transformative Business Model
by Stelios Kavadias, Kostas Ladas, and Christoph Loch
by David J. Bryce, Jeffrey H. Dyer, and Nile W. Hatch
Why the Lean Start-Up Changes Everything
by Steve Blank
Finding the Platform in Your Product
by Andrei Hagiu and Elizabeth J. Altman
Pipelines, Platforms, and the New Rules of Strategy
by Marshall W. Van Alstyne, Geoffrey G. Parker, and Sangeet Paul Choudary
When One Business Model Isn’t Enough
by Ramon Casadesus-Masanell and Jorge Tarziján
Reaching the Rich World’s Poorest Consumers
by Muhammad Yunus, Frédéric Dalsace, David Menascé, and Bénédicte Faivre-Tavignot