EXPLORATION AND RENEWAL

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Chapters 11, 12, 13, and 14 analyze exploration, and related activities that encouraged or discouraged it. The chapters examine Microsoft during the browser wars, Wall Street analysts during the financial bubble, the entry of Google, and the growth of wireless Internet access.

TABLE 11.1. Selected notable events from chapters 11, 12, 13, 14

Year

Chapters

Notable Events

1994

13

Lou Montulli invents the cookie at Netscape

13

Sergey Brin begins his graduate studies

1995

11

Bill Gates writes “Internet Tidal Wave”

11

Netscape IPO and Windows 95 launched in same month

13

Larry Page begins his graduate studies

1996

11

Microsoft begins pressuring partners not to support Netscape

12

Greenspan makes speech about “Irrational Exuberance”

12

Wave of new entrants marks start of dot-com boom

1997

14

FCC issues final draft of Part-15 rules for spectrum

11

Jobs makes deal so IE becomes default browser for Apple

11

Netscape and Microsoft reach near parity in browser features

1998

11

Senate hearings about Microsoft

13

Google founded by Larry Page and Sergey Brin

11

Netscape coalition collapses, AOL eventually buys Netscape

1999

12

Dot-com boom reaches greatest height

12

Telecom meltdown begins after rule change for CLECs

14

IEEE committee 802.11 issues design a & b, labeled “Wi-Fi”

2000

11

Judge Jackson issues judgment that finds against Microsoft

12

NASDAQ reaches its peak in stock valuations of dot-coms

2001

14

Wi-Fi becomes available on Windows-based systems

12

PSINet declares bankruptcy

12

9/11 terrorist attacks on World Trade Center

11

DOJ settles with Microsoft

2002

12

Internal accountant discovered fraud at WorldCom

13

Google scales quality-weighted second price auction

12

Economic decline reaches its nadir

2003

13

Google launches AdSense

14

Intel launches Centrino

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