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© 2012 by Jonathan Herring
Published by Pearson Education, Inc.
Publishing as FT Press
Upper Saddle River, New Jersey 07458

Authorized adaptation from the original UK edition, entitled How to Argue by Jonathan Herring, published by Pearson Education Limited, ©Jonathan Herring 2011.

This U.S. adaptation is published by Pearson Education, Inc., by arrangement with Pearson Education Ltd, United Kingdom.

FT Press offers excellent discounts on this book when ordered in quantity for bulk purchases or special sales. For more information, please contact U.S. Corporate and Government Sales, 1-800-382-3419, [email protected]. For sales outside the U.S., please contact International Sales at [email protected].

Company and product names mentioned herein are the trademarks or registered trademarks of their respective owners.

All rights reserved. No part of this book may be reproduced, in any form or by any means, without permission in writing from the publisher.

Printed in the United States of America

First Printing April 2012

ISBN-10: 0-13-298093-2
ISBN-13: 978-0-13-298093-7

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Library of Congress Cataloging-in-Publication Data

Herring, Jonathan.
  How to argue powerfully, persuasively, positively / Jonathan Herring.
        p. cm.
  ISBN 978-0-13-298093-7 (pbk. : alk. paper)
  1. Persuasion (Psychology) 2. Interpersonal communication. I. Title.
  BF637.P4H465 2012
  168--dc23
                                                      2012006599

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