CONTENTS
Introduction: You Can Raise Capital on Your Own Terms
Chapter 1 Busting the Myths: Forget Everything You Think You Know
Chapter 3 The Legal Framework: What Your Lawyer Probably Won’t Tell You
PART TWO
create your customized capital raising plan
Step 1 Get Clear on Your Goals and Values
Step 2 Identify the Right Investors for You
Step 4 Choose Your Legal Compliance Strategy
Step 6 Address Obstacles Head On
Conclusion: Pulling It All Together—Your Go-to-Market Plan
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