About the Author
BEVERLY SCHWARTZ IS AN ENTREPRENEURIAL BEHAVIORAL SCIENTIST and social marketing expert skilled in creating social change through policy advocacy and the management of large-scale marketing, communications, media, and advertising programs for the profit, public, and citizen sectors. She is a veteran of managing expansive social marketing campaigns, and as such, she has devoted her career to working on some of the world's most challenging health and educational issues encompassing both domestic and global perspectives. Her portfolio includes topics as diverse as smoking prevention and nonsmokers' rights for the Minnesota Lung Association, the National Council on Smoking and Health and the U.S. Centers for Disease Control and Prevention; eye care and the prevention of sight loss for the American Academy of Ophthalmology; drug prevention for Fleishman-Hillard Communications and the National Youth Anti-Drug Media campaign under the auspices of the Executive Office of the White House; gender equity in education for the World Bank and the U.S. Agency for International Development; education and environmental reform for the Academy for Educational Development (AED, now FHI360); and HIV/AIDS awareness and prevention for the U.S. Centers for Disease Control and Prevention as one of the key creators and managers of its “America Responds to AIDS” campaign in the critical growth years between 1987 and 1992. In the three years (between 1972 and 1975) that Beverly lived in Minnesota, she helped write and pass the Minnesota Clean Indoor Air Act, the nation's first nonsmoking in public places state law.
For the past seven years, Beverly has been vice president of global marketing for Ashoka, the world's largest association of leading social entrepreneurs. Her present behavioral challenge is to empower all people, everywhere, to be positive forces for change in the world.
She holds a BA degree in education and an MS degree from the City University of New York, Queens College. A native of New York City, she has lived in Minneapolis, San Francisco, and Atlanta, and currently resides in Washington D.C.
Beverly is a member of the Board of Trustees of the National Hospice Foundation. She is an avid scuba diver and her most consistent companion when traveling internationally is her dive gear.
Ashoka (www.ashoka.org) is the global association of the world's leading social entrepreneurs—men and women with system-changing solutions for the world's most urgent social problems. There are currently over 3,000 Ashoka Fellows around the globe. Ashoka is non–sector specific and helps ensure the success of any entity, region, or field by finding the best new ideas, by cultivating the changemaker talent to act on those ideas, and by developing new collaborations and designing entrepreneurial programs that encourage and allow major change to happen.
As Ashoka expands its capacity to integrate and connect social and business entrepreneurs around the world, it builds an entrepreneurial infrastructure comprised of global initiatives that supports the ever evolving and fast-growing needs of tomorrow. Ashoka is helping create change today, for an “everyone a changemaker” society to become the reality of tomorrow.