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by Sylvia Ann Hewlett
Top Talent: Keeping Performance Up When Business Is Down
MEMO TO THE CEO
Title Page
Copyright Page
Dedication
Table of Contents
Acknowledgments
Introduction: A Recession Is a Terrible Thing to Waste
PART I - The Evidence
The Top Talent Challenge
The Talent Time Bomb
The View from the Top of the Cycle
The View from the Bottom of the Cycle
One Foot Out the Door
PART II - What to Do About It
1: Create a “No-Spin” Zone
Calling All Managers
Choose the Right Medium for Your Message
The Power of One-on-One
Listen Up!
2: Think Locally and Focus on Team Leaders
Love ’em or Lose ’em
Take Charge of Your Talent
Create Career Opportunities
Encourage Active Mentoring
3: Give Employees Meaningfu Nonmonetary Rewards
Don’t Forget to Say, “Thank You”
Promote Existing Wellness Benefits
Use Time as Currency
Encourage Employees to Do Good on Company Time
4: Develop a Fair Restructuring Process
Commit to Transparency
Make Layoffs Easier on Managers
Help Employees Help Themselves
Don’t Just Cut—Create!
5: Hold On to Your Women
Links to the Bottom Line
Not “Men in Skirts”
What Companies Can Do
The Impact of the Recession
Protect Your Brand
6: Show That Top Leadership Cares
Increase Touch Points
Encourage Affinity Networks
Reaching Out a Helping Hand
Ask and Ye Shall Receive
7: Re-create Pride, Purpose, and Direction
Find the Good and Flaunt It
Amp Up Altruism
Recommit to Corporate Social Responsibility
Reinvent the Business Model and Point the Way Forward
8: P.S. Don’t Forget Yourself
A Vicious Cycle
Maintain Your Equilibrium
Give Some, Get Some
Nurture Your Networks
Recruit a Personal Board of Directors
Restore and Reflect
Conclusion: Becoming a Talent Magnet
Notes
About the Author
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MEMO TO THE CEO
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Copyright Page
Top Talent
Keeping Performance Up When Business Is Down
Sylvia Ann Hewlett
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