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A Practical Guide To Business Writing: Writing In English For Non-Native Speakers
Author Khaled Mohamed Al Maskari
Now a days, letters, reports and emails are vital components of business practice. Communication is increasingly global, but it's not any easier to understand or contribute to for non-fluent English speakers. There is increasing pressure to be able to produce effec....
Release Date 2012/12 -
Writing for Visual Media, 3rd Edition
Author Anthony Friedmann
Writing for Visual Media looks at the fundamental problems a writer faces in learning to create content for media that is to be seen rather than read. It takes you from basic concepts to practice through a seven-step method that helps you identify a communications p....
Release Date 2012/11 -
Author Valerie Matarese
Supporting Research Writing explores the range of services designed to facilitate academic writing and publication in English by non-native English-speaking (NNES) authors. It analyses the realities of offering services such as education, translation, editing and wr....
Release Date 2012/11 -
The Business Style Handbook, Second Edition: An A-to-Z Guide for Effective Writing on the Job
Author Brenda Greene , Helen Cunningham
Revised and updated for the newest digital platforms—the classic guide to business writing style and protocolsWhile retaining all the valuable information that has made The Business Style Handbook a modern classic, the second edition provides new words, phrases and ....
Release Date 2012/10 -
Author Tony Worobiec
Creative Use of Filters and Further Image Manipulation is an excerpt from Creative Photography Ideas Using Photoshop which presents 75 comprehensive workshops that have been specifically designed for photographers; each offers a clever and creative technique that ca....
Release Date 2012/10 -
Author Mark Shaw
Writing copy is often assumed to be a natural talent. However, there are simple techniques you can employ to craft strong written content with ease. This new, expanded edition teaches the art of writing great copy for digital media, branding, advertising, direct mar....
Release Date 2012/10 -
An Introduction to Writing for Electronic Media
Author Robert B. Musburger PhD
"Wonderfully practical....just what every media writer needs." Christopher H. SterlingGeorge Washington University* Learn what it takes to write for commercials, news, documentaries, corporate, educational, animation, games, the internet, and dramatic film &am....
Release Date 2012/09 -
Author Peter Frederick
Developed from powerful techniques consistently proven in the world of multi-million pound commercial bid writing, Persuasive Writing reveals the most efficient and effective ways to make your words work, time after time.Discover how to:Transform any document i....
Release Date 2012/09 -
Idea Stormers: How to Lead and Inspire Creative Breakthroughs
Author Bryan W. Mattimore
How to solve critical business challenges by generating more and better ideasEvery organization needs a steady supply of fresh, relevant ideas, but managers can t just lock teams in a room with a mandate to brainstorm and hope for the best. Ideation is both a scienc....
Release Date 2012/09 -
Processing 2: Creative Programming Cookbook
Author Jan Vantomme
Creative people and professionals will find this book invaluable in getting to know the great new features of Processing 2. From drawing images to webcam interactions, it's packed with superb recipes that will inspire you.Explore the Processing language with a broa....
Release Date 2012/09 -
Adobe® Creative Suite® 6 Production Premium Classroom in a Book®
Author Adobe Creative Team
Those creative professionals seeking the fastest, easiest, most comprehensive way to learn Adobe Creative Suite CS6 Production Premium choose Adobe Creative Suite CS6 Production Premium Classroom in a Book from the Adobe Creative Team at Adobe Press. (From planning ....
Release Date 2012/08 -
Author Gwen Hernandez
No matter what you want to write, Scrivener makes it easier.Whether you're a planner, a seat-of-the-pants writer, or something in between, Scrivener provides tools for every stage of the writing process. Scrivener For Dummies walks you step-by-step through this pop....
Release Date 2012/08 -
Adobe® Creative Suite® 6 Design & Web Premium Classroom in a Book®
Author Adobe Creative Team
Creative professionals seeking the fastest, easiest, most comprehensive way to learn Creative Suite 6 choose Adobe Creative Suite 6 Design and Web Premium Classroom in a Book from the Adobe Creative Team at Adobe Press. The 6 project-based lessons show readers step-....
Release Date 2012/07 -
Creative Execution: What Great Leaders Do to Unleash Bold Thinking and Innovation
Author Eric Beaudan
The ultimate game-changer for reinventing strategy and igniting peopleWhether it was Alexander the Great or Lord Horatio Nelson, the management team at Toyota or Google, the indisputable alchemy of strategy, execution, and leadership led to each's phenomenal succes....
Release Date 2012/05 -
Writing Effective Business Rules
Author Graham Witt
Writing Effective Business Rules moves beyond the fundamental dilemma of system design: defining business rules either in natural language, intelligible but often ambiguous, or program code (or rule engine instructions), unambiguous but unintelligible to stakeholder....
Release Date 2012/03 -
Nikon® Creative Lighting System Digital Field Guide, Third Edition
Author Benjamin Edwards
Detailed coverage of the three high-end speedlights built exclusively for new Nikon SLRsNikon speedlights put creative control of flash at the photographer's command, and with Nikon's Creative Lighting System, flash control is practically intuitive and possibiliti....
Release Date 2012/03 -
Creative Visualization For Dummies®
Author Robin Nixon
The secret to getting exactly what you want from life — from the man who has!A businessman who has built up, owned and sold software companies, a nightclub, a bed and breakfast (plus a couple of alehouses), author Robin Nixon knows that worldly success has little to....
Release Date 2011/12 -
Writing for the Web: Creating Compelling Web Content Using Words, Pictures and Sound
Author Lynda Felder
With Writing for the Web, you’ll learn everything you need to know to create effective Web content using words, pictures, and sound. Follow along as instructor and writer Lynda Felder combines easy-to-follow guidelines with photographs, lists, and tables to illustra....
Release Date 2011/10 -
Author Stefan G. Bucher
The secret to creative success lies not in knowing the right answers, but in knowing how to ask the riqht questions--and this little book is full of them! A veritable therapy session on paper, 344 Questions is composed entirely of questions designed to help you dete....
Release Date 2011/07 -
Creative Blogging: Your First Steps to a Successful Blog
Author Heather Wright-Porto
Creative Blogging shows you how to start blogging for the very first time to express your creativity and reach out and be heard, and even how to make money with your blog!You'll start at the right place -the beginning! Learn answers to the most important and popula....
Release Date 2011/04 -
Writing for Visual Thinkers: A Guide for Artists and Designers, Second Edition
Author Andrea Marks
Writing can be a challenge, especially for artists and designers who tend to be more visual than verbal. Writing for Visual Thinkers: A Guide for Artists and Designers is designed to help people who think in pictures—a segment of learners that by some estimates incl....
Release Date 2011/03 -
Writing Clear and Simple HR Messages
Author Alison Davis , Jane Shannon
This Element is an excerpt from The Definitive Guide to HR Communication: Engaging Employees in Benefits, Pay, and Performance (9780137061433) by Alison Davis and Jane Shannon. Available in print and digital formats. Five simple steps for great HR writing that empl....
Release Date 2011/03 -
Out of Our Minds: Learning to be Creative, Fully Revised and Updated Edition
Author Sir Ken Robinson
"It is often said that education and training are the keys to the future.They are, but a key can be turned in two directions. Turn it one way andyou lock resources away, even from those they belong to. Turn it the otherway and you release resources and give people b....
Release Date 2011/03 -
Writing Covered Calls: Earn Investment Income Using ETFs and Stock Options
Author Marvin Appel
Use covered calls to safeguard your returns while reducing your risk!There is no foolproof recipe for investment success, but there are strategies that can decrease the risk you might expect, without compromising potential returns. One such strategy is covered call ....
Release Date 2011/02 -
Buy Now: Creative Marketing that Gets Customers to Respond to You and Your Product
Author Ron Lynch , Tom Kelly , Rick Cesari
Learn the secrets of direct response marketing with the man who created the George Foreman Grill campaignIn today's highly competitive, global marketplace, businesses have to do more than just advertise their products. By taking advantage of the accountable adverti....
Release Date 2011/02 -
Creative Facilitation Techniques for Training
Author Julie Patrick
This Infoline discusses a variety of creative facilitation techniques to be used in training. It is based on the premise that workplace learning happens in a variety of environments, and therefore demands a multitude of training options. These environments include: ....
Release Date 2011/02 -
Author Lisa Sonora Beam
The Creative Entrepreneur was voted Winner, in two categories Craft and Business, of the 2009 IBPA (Independent Book Publishers Association) Benjamin Franklin Award which recognizes excellence in publishing. This book is for the large audience of artists, crafters, ....
Release Date 2011/02 -
Author James Scott Bell
Strategies and Tactics for the Master Novelist Successfully starting and finishing a publishable novel is often like fighting a series of battles. You not only have to work hard to shape memorable characters, develop gripping plots, and craft dazzling dialogue, b....
Release Date 2011/01