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How to Get More Creative Employees
Author Martha I. Finney
This Element is an excerpt from The Truth About Getting the Best from People (9780137080571) by Martha I. Finney. Available in print and digital formats.You can’t teach creativity to the uncreative! But you sure can nurture the well-hidden creativity that’s already ....
Release Date 2010/12 -
Author Caroline Taggart
The Ultimate Writing Coach contains everything you need to know about writing and publishing. It presents authoritative guidance direct from professional writers covering the full gamut of both the fiction and non-fiction market. For fiction, there is coaching on ev....
Release Date 2010/11 -
Creative Onboarding Programs: Tools for Energizing Your Orientation Program
Author Doris Sims
Revised, expanded, and up-to-the-minute—the leading guide to serving the modern organization’s onboarding needsIt’s a challenge overlooked by many: The need to bring recent hires into the fold, smoothly, effectively, and rapidly. And in this state-of-the-art multi-p....
Release Date 2010/09 -
Motion Graphics with Adobe Creative Suite 5 Studio Techniques
Author Ian Robinson , Richard Harrington
Almost all motion graphics artists today use After Effects, Photoshop, or Illustrator to some degree in their projects. But how do they decide which tool is best for the job and how can they utilize the various components in the Creative Suite together for the most ....
Release Date 2010/09 -
The AMA Handbook of Business Writing
Author Jennifer WAUSON , Kevin WILSON
Just because you’re not a born writer doesn’t mean you should settle for less than perfect business documents. After all, every piece you write reflects directly on the quality of the product or service your business offers. Now, this helpful guide takes....
Release Date 2010/08 -
Author Ken Kirk
This Infoline will tackle the readability issue more appropriately by discussing guidelines for mastering clear and concise sentences in your workplace writing. The goal is to practice composing a sentence that requires only one reading to decipher the intended mess....
Release Date 2010/07 -
Adobe Creative Suite 5 Design Premium Classroom in a Book
Author Adobe Creative Team
Creative professionals seeking the fastest, easiest, most comprehensive way to learn Creative Suite 5 choose Adobe Creative Suite 5 Design Premium Classroom in a Book from the Adobe Creative Team at Adobe Press. The 8 project-based lessons show readers step-by-step ....
Release Date 2010/06 -
Adobe® Creative Suite® 5 Design Premium all-in-one for Dummies®
Author Fred Gerantabee , Christopher Smith , Jennifer Smith
The perennial Adobe Creative Suite bestseller—fully updated for the latest versionFeaturing eight books in one, this All-in-One For Dummies guide covers the key features and tools that you need to know in order to understand how to use each individual program within....
Release Date 2010/06 -
A Practical Writing Guide for Academic Librarians
Author Jonathan Wallace , Anne Langley
Mastering the skills necessary for clear, effective writing can make writing tasks flow more easily. This book helps academic librarians who are new to the profession or new to a supervisory or management position, as well as those who want to be more productive and....
Release Date 2010/05 -
How to Make it as an Advertising Creative
Author Simon Veksner
This book is aimed at anyone who is considering becoming an advertising creative, studying to become one, or would like to become a better one.Packed with invaluable advice and insights from the author and other industry insiders, the book explains everything you ne....
Release Date 2010/05 -
Some Essential Grammar Tips for More Effective Business Writing
Author Claire Meirowitz , Natalie Canavor
This Element is an excerpt from The Truth About the New Rules of Business Writing (9780137153152) by Natalie Canavor and Claire Meirowitz. Available in print and digital formats.Improving your grammar where it matters and even when you don’t have timeHow often have ....
Release Date 2010/04 -
How to do Better Creative Work ePub eBook
Author Steve Harrison
Effective creative work is not a nice-to-have, it's a necessity - it’s the only way you’ll stand out in a fiercely competitive marketplace. Whether you're in digital, direct or advertising, the CEO of an agency or just starting out, How to do better creative work has been written for you.‘This is ....
Release Date 2010/04 -
Writing Great Web Site Content: Because Reading on a Screen Is Different than on Paper
Author Claire Meirowitz , Natalie Canavor
This Element is an excerpt from The Truth About the New Rules of Business Writing (9780137153152) by Natalie Canavor and Claire Meirowitz. Available in print and digital formats.Create effective Web sites and content: Six utterly crucial points you must know before ....
Release Date 2010/03 -
Writing a Business Report That Gets Read, Not Filed
Author Claire Meirowitz , Natalie Canavor
This Element is an excerpt from The Truth About the New Rules of Business Writing (9780137153152) by Natalie Canavor and Claire Meirowitz. Available in print and digital formats.How to write reports that people actually read—and then act upon!Feel buried by requests....
Release Date 2010/03 -
Even E-mails Need to Be Edited
Author Claire Meirowitz , Natalie Canavor
This Element is an excerpt from The Truth About the New Rules of Business Writing (ISBN: 9780137153152) by Natalie Canavor and Claire Meirowitz. vailable in print and digital formats.Master the simple editing techniques that make the difference between average email....
Release Date 2010/03 -
To Tweet or Not to Tweet: Writing Effective Text Messages for Business
Author Claire Meirowitz , Natalie Canavor
This Element is an excerpt from The Truth About the New Rules of Business Writing (9780137153152) by Natalie Canavor and Claire Meirowitz. Available in print and digital formats.How to plan and write powerfully effective business Tweets (and other super-short messag....
Release Date 2010/03 -
Simple Strategies for Developing and Writing Effective E-Newsletters
Author Claire Meirowitz , Natalie Canavor
This Element is an excerpt from The Truth About the New Rules of Business Writing (9780137153152) by Natalie Canavor and Claire Meirowitz. Available in print and digital formats.Crafting e-newsletters that work: quick guidelines for getting started, and getting resu....
Release Date 2010/03 -
Three Fast and Easy Ways to Edit Your E-mails
Author Claire Meirowitz , Natalie Canavor
This Element is an excerpt from The Truth About the New Rules of Business Writing (ISBN: 9780137153152) by Natalie Canavor and Claire Meirowitz. Available in print and digital formats.Simple, quick, foolproof ways to supercharge every email you write--and all your o....
Release Date 2010/02 -
Writing E-mails That Have a Clear Purpose
Author Claire Meirowitz , Natalie Canavor
Thie Element is an excerpt from The Truth About the New Rules of Business Writing (ISBN: 9780137153152) by Natalie Canavor and Claire Meirowitz. Available in print and digital formats.Make sure every email has a purpose--and your message is instantly clear to everyo....
Release Date 2010/02 -
Author Angela Davis , Si Kahn
Privatization has been on the right-wing agenda for years. Health care, schools, Social Security, public lands, the military, prisons—all are considered fair game. Through stories, analysis, impassioned argument—even song lyrics—Si Kahn and Elizabe....
Release Date 2010/02 -
Moodle 1.9 Teaching Techniques
Author William Rice , Susan Smith Nash
Creative ways to build powerful and effective online coursesMotivate students from all backgrounds, generations, and learning stylesWhen and how to apply the different learning solutions with workarounds, providing alternative solutionsEasy-to-follow, step-by-step i....
Release Date 2010/01 -
The Truth About the New Rules of Business Writing
Author Claire Meirowitz , Natalie Canavor
Give yourself a powerful competitive advantage by becoming a better business writer. Better writers get better jobs and more promotions; they persuade people through emails, Web sites, presentations, proposals, resumes, grant proposals, you name it. Businesses know ....
Release Date 2009/12 -
Shrimp: The Endless Quest for Pink Gold
Author Anne Rudloe , Jack Rudloe
The story of shrimp is as delicious as the creatures themselves. Renowned nature writers Jack and Anne Rudloe tell that story with passion, revealing a hidden history that has spanned millennia. You’ll discover the human stories and heritage behind centuries of shri....
Release Date 2009/12 -
Writing Better Lyrics, 2nd Edition
Author Pat Pattison
The Must-Have Guide for SongwritersWriting Better Lyrics has been a staple for songwriters for nearly two decades. Now this revised and updated 2nd Edition provides effective tools for everything from generating ideas, to understanding the form and function of a son....
Release Date 2009/12 -
Nikon® Creative Lighting System: Digital Field Guide, Second Edition
Author J. Dennis Thomas
A full-color, go-anywhere guide to Nikon's entire array of creative lighting possibilitiesNikon's Creative Lighting System is like having a low-cost, wireless, studio lighting system that's portable enough to fit into a camera bag. Although the possibilities are ....
Release Date 2009/10 -
Visual Poetry: A Creative Guide for Making Engaging Digital Photographs
Author Chris Orwig
A great photograph has the potential to transcend verbal and written language. But how do you create these photographs? It’s not the how that’s important, but the who and the what. Who you are as a person has a direct impact on what you capture as a photographer. ....
Release Date 2009/08 -
Creative Shutter Speed: Master the Art of Motion Capture
Author Derek Doeffinger
Learn to unleash the power of every shutter speedShutter speed is an integral part of exposure. Learn to use it creatively, and you unlock the magic that transforms an ordinary subject into a work of art. From the blazing 1/8000 second that captures each feather in ....
Release Date 2009/08 -
Real World Print Production with Adobe Creative Suite Applications
Author Claudia McCue
Contrary to popular belief, print is not dead! With all the interest in online publishing here in the 21st century, it’s easy to lose sight of the fact that information is still widely disseminated through the good old medium of print. The advent of desktop publishi....
Release Date 2009/06 -
Telling Stories: A Short Path to Writing Better Software Requirements
Author Ben Rinzler
From System Designers to Top Management, Everyone loves a good storyOnce upon a time, it was well understood that stories teach better than plain facts. Why then are most software requirements documents a baffling hodge-podge of diagrams, data dictionaries, and bull....
Release Date 2009/03