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Selling Solutions Isn’t Enough
Author Kevin Sellers , Jonathan Knowles , Hannah Grove , Richard Ettenson
Rather than trying to sell standardized products or services to the biggest possible set of buyers, B2B companies need to develop ways to help specific customers achieve better outcomes. Instead of describing their solutions, companies first need to understand cust....
Release Date 2018/10 -
Author Drew Stevens
Why read another book on selling? Simple. Today's client is more informed; more sophisticated, and has more access to information. Selling professionals today need to be keener to fulfill the needs of the client by offering value, and most important, trust. In the....
Release Date 2016/04 -
Author Paul Reilly , Tom Reilly
The global, go-to guide that started the Value Selling Revolution—now updated for today’s market“Value” is about more than just price. Good salespeople understand that and know what differentiates their products from that of competitors. In the first edition of Val....
Release Date 2018/07 -
Magento 2 Development Essentials
Author Fernando J. Miguel
Get up and running with Magento 2 to create custom solutions, themes, and extensions effectivelyAbout This BookCreate unique solutions for Magento 2 by developing and implementing solutions, themes, and extensionsBe proficient in the main functionalities, resources....
Release Date 2016/02 -
Magento 2 Development Quick Start Guide
Author Branko Ajzele
Create an interactive online store and customize it further using MagentoKey FeaturesStraightforward guide to developing with Magento Examples of different types of extension Customize the Magento storefront and admin areasMagento is an open source, ....
Release Date 2018/09 -
The U.S. Constitution, 2nd Edition
Author Timothy Harper
One of the most revered, imitated, and controversial governmental documents in the world, the U.S. Constitution serves as the foundation for the American government and shapes the lives of Americans every day. Yet, how many of us know its history and the impa....
Release Date 2016/09 -
Author Blaise Cronin
Cathedrals of Learning: Great and Ancient Universities of Western Europe provides a conspectus of the great Western European universities, pithily tells their life stories, showcases their architectural heritage, and describes the art, literary, and natural history....
Release Date 2016/08 -
Author Yi Ding , Peter Mayer , Helmut Schwägermann
China’s event market is full of dynamic and exciting developments, innovation, new players and novel ideas, but at the same time of certain shortcomings. This new and huge market is drawing increasing attention from the event industry worldwide. The aim of this han....
Release Date 2015/12 -
Author Viktor Khliupko
Learn how Magento 1 works and how to manage it via easy and advanced techniques. Magento continues to be a top choice for eCommerce solutions in small and large businesses, and many systems are still running on Magento 1.x. This book is specifically designed for th....
Release Date 2016/12 -
Author Alex Goldfayn
IF YOU’RE IN SALES, FEAR HAS COST YOU MILLIONS OF DOLLARS, AND THIS BOOK IS FOR YOU.Fear is the reason most salespeopledon’t like to pick up the phone (salespeople average just four hoursper week on the phone, and our job is to talk to humans!).Fear is the reason w....
Release Date 2018/04 -
U.S. Military Program Management
Author Rene G. Rendon , Gregory A. Garrett
An indispensable resource for all defense industry professionals—governmental and commercial!Introducing the only book on the market offering valuable best practices and lessons learned for U.S. military program managementThe U.S. Department of Defense and the....
Release Date 2006/12 -
Negotiating With Chinese Investors
Author Zhi-Xue Zhang , Hao Wang , Jeanne M. Brett , Li Ma
Chinese companies are increasingly investing in companies overseas. But to reach advantageous agreements with Chinese direct investors, Western managers need to prepare themselves for differences in negotiating style. Show and hide more
Release Date 2017/10 -
Magento 2 Theme Design - Second Edition
Author Richard Carter , Fernando J Miguel
Create stunning and responsive Magento 2 themes for your businessAbout This BookRealize the full potential of theme design in Magento 2Design attractive themes for your e-commerce store to make them stand out amongst the crowdPractical skills and examples ensure yo....
Release Date 2016/10 -
Entering the Chinese e-Merging Market
Author Danai Krokou
The Chinese e-Merging Market is designed to work as a step-by-step guide to the online marketplace and social media landscape in China. Over the past decades China gained the reputation of being the world’s factory, focusing solely on manufacturing exports. This is....
Release Date 2018/12 -
Author Christer Holloman
THE ALL-IN-ONE GUIDE TO GROWING YOUR ONLINE BUSINESS. Christer Holloman, the bestselling author and The Guardian technology expert, has lined up the leaders behind some of the most successful online retailers, and those that advise them, to reveal their best kept s....
Release Date 2016/11 -
Author Jeremy Cassell , Tom Bird
You can sell anything you want and targets are always achievable – Brilliant Selling will show you how. Whether you’re new to selling or want to take yourself to the next level, this bestelling, and definitive guide will show you how to instantly improve your sales ....
Release Date 2014/12 -
Author Lisa Sims
Teaches you all about e-commerce and how to create your own online shop using WordPress and WooCommerce. Regardless of a business’s size, e-commerce helps level the playing field, increases a business’s exposure, allows companies to reach customers globally, and st....
Release Date 2018/10 -
Special Subjects: Beginning Chinese Brush
Author Monika Cilmi
From choosing brushes to painting techniques, composition, and development, Special Subjects: Beginning Chinese Brush is bursting with valuable skills and lessons to help beginning artists master Chinese brush painting. Show and hide more
Release Date 2017/03 -
Author Robert J. Hanyok
A study of how Allied communications intelligence organizations reported intelligence on the Holocaust. Explains how the Western COMINT system operated during WWII; describes how the wartime records of SIS and GC&CS are organized in the U.S. and UK; summarizes w....
Release Date 2005/04 -
Author Bruno Mascitelli , Mona Chung
This book looks at a number of contemporary issues in relation to the current role China plays in trade investments, especially outward investments, a fairly new phenomenon in Australia, Africa, and Europe, three major strategic destinations for China. Throug....
Release Date 2015/08 -
The Dragon Network: Inside Stories of the Most Successful Chinese Family Businesses
Author Patricia Susanto , A. B. Susanto
What's driving the burgeoning global Chinese family businesses?Chinese family businesses are the driving force behind Asia's economic prosperity. As the world becomes more global they have had to adapt to the new environment. This timely book draws on an extensive....
Release Date 2013/03 -
Reinventing Giants: How Chinese Global Competitor Haier Has Changed the Way Big Companies Transform
Author Fang Liu , Umberto Lago , Bill Fischer
A compelling profile of an emerging Chinese competitorChinese firms are reinventing their business models, their corporate cultures, and themselves, becoming global competitors who increasingly offer knowledge rather than cheap labour in their quest to join the rank....
Release Date 2013/04 -
Author Haiyan Wang , Girija Pande , Anil K. Gupta
A roadmap for understanding the business challenges and opportunities in ChinaBy 2025, China and India will be two of the world's four largest economies. By then, economic ties between them should also rank among the ten most important bilateral ties worldwide. The....
Release Date 2014/04 -
Bricks to Clicks: Why Some Brands Will Thrive in E-Commerce and Others Won't
Author David Feinleib
Learn how to sell online. Real-world case studies and market insights from the world's largest brands reveal what the best brands are doing right to win online. Gain knowledge of best practices that enable brands and retailers to survive and thrive in the dynamic,....
Release Date 2017/05 -
Author Branko Ajzele
Harness the power of Magento 2 ? The most recent version of the world's favourite e-Commerce platform for your online storeAbout This BookSet up, configure, and power up your Magento environment from development to productionMaster the use of Web API to communicat....
Release Date 2015/12 -
Author Shefali Jha
Western Political Thought, 2E is an attempt to include in its reach the political ideas of some of the more recent thinkers. These thinkers certainly draw on the classics of western political thought like the writings of Marx, Rousseau, Locke and Aristotle; however....
Release Date 2018/06 -
Author Eric Barron
Learn to speak persuasively, enthuse your audience, and sell with confidence with Essential Managers: Selling. This book offers master tips and techniques for successful selling. Eric Baron is an Associate Professor of Marketing at Columbia Business School and the C....
Release Date 2009/02 -
Author Chandler Steve
Steve Chandler’s coaching has had a tremendous impact in my life. He was vital to my personal transformation from a man of ideas and dreams to a person of action and reality. Radames Soto, former managing director, The Wall Street Journal Steve Chandler lights you u....
Release Date 2012/10