The typical architecture for Azure PaaS app services is based on the following diagram:

The architecture shows some of the important components, such as Azure SQL, storage accounts, the version-control system, that participate in the Azure App Services-based cloud solution architecture. These artifacts should be created using Azure resource-manager templates. These ARM templates should be part of the overall configuration-management strategy. It can have its own build and release management pipelines, similar to the one shown in the following diagram:

The template should also configure continuous deployment by configuring Deployment options.