- Cover
- Half Title Page
- Title Page
- Copyright Page
- Contents
- Introduction
- Prologue
- What Are Heuristics? (Rules of Thumb)
- How Do Business Executives Make Decisions? (Do Rules of Thumb Count?)
- When You Do Not Decide, You Have Decided (Do Not Procrastinate)
- Why Technology Is Not Important—Or Is It? (Computers Are Dumb)
- Experience Counts (What You Do Not Know Is Important)
- Learn from Your Failures (Do Not Reinvent the Wheel)
- Personal Presence Management (Your Time Is Not Yours)
- Safety First (Without It Nothing Else Counts)
- People Count (Show Them)
- Quality Is Free (The Devil Is in the Detail)
- Believe in Numbers—But Not Too Much (What You Can Measure, You Might Manage)
- The Customer Is Always Right (Most of the Time)
- If It Ain’t Broken, Break It (Innovate)
- Managing Errors (No Blame)
- The Dog Ate My Shipment (The Inconceivable Is Not So)
- Let Go of the Banana (Delegate) or (Delegation Pitfalls)
- Everybody Knows the Future (Is Planning Overrated?)
- Complexity Is Out—Simplicity Is In (Less Is More)
- Meaningless Choices (Decisions That Do Not Matter)
- The Bank Manager Is Not Your Friend (Do Not Go to the Bank with a Problem)
- The Government Can Help (This Is Not a Joke)
- Do Not Quit Your Day Job(Buying a Lottery Ticket Is Not Winning the Lottery)
- Endnotes
- Index
Streamlining the Process for More Effective Results
Dr. Milan Frankl, MBA, PhD
University Canada West (BC, Canada)
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