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Library of Congress Cataloging-in-Publication Data

Shenkar, Oded.

Copycats : combining imitation and innovation to outsmart your competitors / Oded Shenkar.

p. cm.

9781422160633

HD41.S54125 2010

658.4’063—dc22

2009049543

The paper used in this publication meets the requirements of the American National Standard for Permanence of Paper for Publications and Documents in Libraries and Archives Z39.48-1992.