INNOVATIVE
PROMOTIONS
THAT WORK
a Q
UICK
Guide to the Essentials of Effective Design
LISA L. CYR
(Provision) : Innovative Promotionals That Work - CD1205.37 / 4237 Text Black
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I would like to thank all of the creative fi rms, designers, photo-
graphers, animators, and artists who have shared their work and
vision. Their ability to consistently push boundaries in search of
a higher ground is inspirational. I’d also like to thank my editor,
Kristin Ellison, who has always been a champion for truly creative
endeavors, for allowing me the opportunity to showcase extraor-
dinary talent. Many kudos to Clifford Stoltze, the designer of the
book, for his consistent ability to lift design to a fi ne art form.
Last, I want to thank my family for their ongoing support, and
God for giving me the gift of expression and the desire to share it
with others. This book is dedicated to my most creative endeavor,
my daughter, Michaela.
“ Whatever you can do, or dream you can, begin it. Boldness has
genius, power, and magic.”
—Goethe
(Provision) : Innovative Promotionals That Work - CD1105.30 / 4204 Text Black
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(Provision) : Innovative Promotionals That Work - CD1105.30 / 4204 Text Black
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