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by Brandy Mychals
How to Read a Client from Across the Room: Win More Business with the Proven Character Code System to Decode Verbal and Nonverbal Communication
Cover Page
How to Read a Client from Across the Room: Win More Business with the Proven CHARACTER CODE SYSTEM to Decode Verbal & Nonverbal Communication
Copyright Page
Dedication
Contents
Preface
Introduction
My Story of Transformation
Chapter One The Creation of the Character Code System
Driving Needs and a Quickstart Guide to Character Coding
Chapter Two The Challenges We Face in Attracting Clients
If You Build It, Will They Come?
Chapter Three The Class President Character Code
Actions Speak Louder Than Words
Chapter Four The Cheerleader Character Code
I Just Want to Have Fun
Chapter Five The Actor Character Code
Bigger, Bolder, Better
Chapter Six The Scholar Character Code
Where’s the Evidence?
Chapter Seven The Activist Character Code
Let’s All Get Along
Chapter Eight The Artist Character Code
Fight to Be Free
Chapter Nine Which Character Codes Get Along and Which Clash?
Choosing Your Relationships in Business and Life
Chapter Ten The Character Codes in Marketing and Sales
How to Attract Your Ideal Client
Chapter Eleven Putting the Character Codes in Action
Are You Ready to Roll?
Appendix
How to Rock the Character Codes in the Real World
Notes
Acknowledgments
Index
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How to Read a Client from Across the Room: Win More Business with the Proven CHARACTER CODE SYSTEM to Decode Verbal & Nonverbal Communication
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