About the Author

Vinod V. Sople is Director at the Dombivli Campus of ITM Business School. An active researcher in the areas of marketing, intellectual property rights, logistics and supply chain management, he was awarded a Ph.D. in Management by the University of Pune, from where he had earlier obtained a Master's Degree in Business Administration. He graduated in Mechanical Engineering from Visvesvaraya Regional College of Engineering, Nagpur.

Professor Sople has a rich industrial experience spanning twenty-five years, having worked with reputed companies such as Grindwell Norton, Crompton Greaves, Chicago Pneumatics, Amtek Projects and Gujarat Perstorp in various capacities handling assignments in functional areas of marketing, distribution, customer service, projects and product management. He has over a decade of experience in teaching various management subjects within the country and abroad and has contributed several research papers and articles in leading management journals and magazines. He has authored five books entitled Logistics Management, Managing Intellectual Property, Legal Aspects of Marketing in India, Business Process Outsourcing and E-Marketing. He is the chief editor of International Journal of Business Insights and Transformation and Supply Chain Pulse.