Appendix 6B
Methodology for the Materiality Matrices Review

We studied the materiality matrices of 91 companies as published on their websites, restricting our search for matrices to those that had been published or updated since 2010 in order to provide the most accurate review of current practice. An initial group of 16 companies was identified from an Internet search, which we supplemented with companies identified through four other sources. Framework LLC's 2011 report “The Materiality Bridge” was the source of 10 companies. The 2011 Fronesys report “Materiality Futures” was the source of 14 companies. RobecoSAM provided proprietary data from its Corporate Sustainability Assessment of 2000 firms.1 This is a representative sample of the Standard & Poor's (S&P) Global Broad Market Index since the sample is based on a geographical and sector mix that closely mirrors the S&P broader universe of approximately 10,000 companies. RobecoSAM evaluated these companies for evidence of a materiality process description, a materiality matrix, or a discussion of materiality issues. We identified 42 companies from their study as having materiality matrices and included them in our review. Finally, from the analysis of integrated reports in Chapter 7, we were able to identify an additional nine companies to include in our review.

The materiality matrix was located either separately on the company's website or in one of its reports (annual, sustainability, or integrated). We evaluated both the materiality matrix itself and the surrounding text or links. Our analysis followed three broad categories: stakeholders, matrix construction, and purpose and use.

  • Does the company explain how it identified its stakeholder groups?
  • Does the company explain the stakeholder engagement process?
  • How many stakeholder groups did the company engage with?
  • How is the X-axis labeled?
  • How is the Y-axis labeled?
  • Does either label have a time element (e.g. current/increasing/future)?
  • How many issues are included in the materiality matrix?
  • Are the issues defined or explained?
  • Are the issues themed by color or symbol?
  • Does the company alter the size of the issue dot?
  • Are arrows used to show the movement of issues over time on the materiality matrix?
  • Is the matrix interactive?
  • Is the scoring method for issues explained?
  • What is the scale used on the axis? (numerical/categorical/none)
  • Does the company use the matrix for reporting purposes or management purposes? (The text surrounding the materiality matrix was examined for any reference to the matrix as a tool for reporting or as a tool for management purposes. Management purposes could include either stakeholder engagement or resource allocation.)

The list of companies, the source used to identify the company, the year the matrix was published, and a link to the matrix are provided in Table 6B.1.

Table 6B.1 Company Materiality Matrices Reviewed

Company Source Year Link
Acciona RobecoSAM 2012 http://annualreport2012.acciona.com/media/31795/Annual_Report_2012.pdf
ASAHI GLASS CO LTD RobecoSAM 2013 http://www.agc.com/english/csr/book/pdf/agc_report_2013e.pdf, p. 20
AT&T Framework LLC “State of Integration” 2010 http://www.att.com/gen/corporate-citizenship?pid=24331
ATLAS COPCO AB RobecoSAM 2012 http://www.atlascopco.com/microsites/images/atlas%20copco%20annual%20report%202012_tcm17-3522782_tcm411-3526280.pdf
Ball Corp Framework LLC “State of Integration” 2011 https://www.ball.com/materiality/
BANCO DO BRASIL RobecoSAM 2012 http://www45.bb.com.br/docs/ri/ra2012/eng/ra/06.htm
BASF Internet search 2013 http://www.basf.com/group/corporate/en/sustainability/management-and-instruments/global-materiality-matrix
Bayer Fronesys 2013 http://www.annualreport2013.bayer.com/en/homepage.aspx
BMW Fronesys 2012 http://www.bmwgroup.com/e/0_0_www_bmwgroup_com/verantwortung/svr_2012/nachhaltiges_wirtschaften.html
Braskem Internet search 2012 http://rao2012.braskem.com/media/pdf/RAB12_PDF_completo_in.pdf
BT GROUP PLC RobecoSAM 2013 https://www.btplc.com/betterfuture/betterbusiness/betterfuturereport/report/strat/mat.aspx
CAIXABANK SA RobecoSAM 2011 http://multimedia.lacaixa.es/lacaixa/ondemand/criteria/gri/2011/indicadores_gri_ing/files/assets/downloads/publication.pdf
Campbell's Framework LLC “State of Integration” 2013 http://csr.campbellsoupcompany.com/csr/pages/success/materiality-analysis.asp#.UvGgNRBdVQF
Carlsberg Internet search 2011 http://www.carlsberggroup.com/csr/ReportingonProgress/overview/Materialityanalysis/Pages/MaterialityMatrix.aspx
CEMIG Integrated report evaluation 2010 http://www.cemig.com.br/es-es/la_cemig/Documents/Relatrio%20Cemig%202010%20(Ingles)%20(Baixa).pdf
Cisco Framework LLC “State of Integration” 2013 http://www.cisco.com/assets/csr/pdf/CSR_Report_2013.pdf
COCA-COLA HELLENIC BOTTLING RobecoSAM 2012 http://integratedreport.coca-colahellenic.com/
Daimler Fronesys 2013 http://sustainability.daimler.com/reports/daimler/annual/2013/nb/English/7520/materiality-matrix.html
DAIWA HOUSE INDUSTRY CO RobecoSAM 2012 http://www.daiwahouse.com/english/groupbrand/ar/pdf/daiwahouseAR2012E_2.pdf
Danisco Fronesys 2011 http://cdn.danisco.com/uploads/tx_tcdaniscofiles/danisco_sustanability_report_2010-11_04.pdf
Deloitte Internet search 2013 http://public.deloitte.com/media/0565/5-reporting-process.html
Deutsche Telekom Fronesys 2012 http://www.cr-report.telekom.com/site13/strategy-management/stakeholder-involvement/stakeholder-expectations#atn-1341-1679,atn-1341-1678
DOOSAN HEAVY INDS & CONSTR RobecoSAM 2012 http://org-www.doosan.com/doosanheavy/attach_files/report/english/2012_report.pdf
DOOSAN INFRACORE CO RobecoSAM 2012 http://org-www.doosan.com/doosaninfracore/attach_files/csr_report/2012%20Doosan%20Infracore%20Integrated%20Report_en.pdf
Dow Chemical Framework LLC “State of Integration” 2012 http://www.dow.com/sustainability/pdf/35865-2012%20Sustainability%20Report.pdf
DURATEX SA RobecoSAM 2012 http://www.duratex.com.br/ri/en/download/Duratex_RA_12.pdf
EDP ENERGIAS DE PORTUGAL SA RobecoSAM 2012 http://www.edp.pt/en/sustentabilidade/partesinteressadas/Pages/partesinteressadas.aspx
ELECTROLUX AB RobecoSAM 2012 http://annualreports.electrolux.com/2012/en/sustainability/valuechain/materialitymappingp/materiality-mapping.html
ENAGAS SA RobecoSAM 2012 http://www.enagas.es/cs/StaticFiles/ENAGAS/Informe_Anual_2012/en/Annual_ReportWEB_2012/pubData/source/Annual_Report_2012.pdf
Enel Internet search 2012 http://www.enel.com/en-GB/sustainability/our_responsibility/materiality_matrix/
Eni Fronesys 2012 http://www.eni.com/en_IT/sustainability/reporting-system/materiality-analysis/materiality-analysis.shtml
Eon Fronesys 2012 http://www.eon.com/en/sustainability/approach/stakeholder-management/materiality-analysis.html
Ford Fronesys 2013 http://corporate.ford.com/microsites/sustainability-report-2012-13/blueprint-materiality-analysis
Fraport RobecoSAM 2012 http://www.fraport.com/en/sustainability/sustainability-management/strategy-and-goals/wesentlichkeitsmatrix.html
Friends Life Fronesys 2012 http://www.friendslife.com/crreport/overview/material-issues.jsp
GECINA RobecoSAM 2012 http://www.gecina.fr/fo/fileadmin/user_upload/docs_finance/Rapport%20Document%20reference/2013/RSE-EXPERT_VA.pdf
GRUPO DE INVERSIONES SURAMER RobecoSAM 2012 http://www.gruposuramericana.com/en/Annual%20Reports/Annual_Report_2012.pdf
GRUPO NUTRESA SA RobecoSAM 2012 http://www.gruponutresa.com/es/webfm_send/274
GS ENGINEERING & CONSTRUCTN RobecoSAM 2011 http://public.thecorporatelibrary.net/Sustain/sr_2011_313140.pdf
Heineken Framework LLC “State of Integration” 2012 http://www.sustainabilityreport.heineken.com/overview/brewing-a-better-future/where-to-now.html
Heinz Internet search 2011 http://www.heinz.com/CSR2011/about/materiality_analysis.aspx#
IND DE DISENO TEXTIL SA RobecoSAM 2012 http://www.inditex.com/investors/investors_relations/annual_report
Intel Framework LLC “State of Integration” 2012 http://csrreportbuilder.intel.com/PDFFiles/CSR_2012_Full-Report.pdf
Kemira RobecoSAM 2012 http://www.kemiraannualreport2011.com/sustainability-performance/our-approach/materiality-matrix
Kepco Internet search 2012 http://www.kepco-enc.com/webzine_business-kopec/sr_2012_e.pdf
KONINKLIJKE KPN NV RobecoSAM 2013 http://www.kpn.com/v2/static/annualreport-2012/english/pdf/sr/kpn-csr-2012-complete.pdf
KT CORP RobecoSAM 2012 http://file.kt.com/kthome/eng/social/csrReport/csr03/SR_eng_2013_full.pdf
Lassila & Tikanoja Integrated report evaluation 2012 http://www.lassila-tikanoja.fi/annualreport2012/PDF/LT_Annual_Report_2012%20-%20suojattu.pdf
Lemminkäinen Integrated report evaluation 2012 http://www.lemminkainen.com/Global/Investors/Annual-reports/Annual%20report%202012.pdf
Maersk Integrated report evaluation 2012 http://www.maersk.com/Sustainability/Documents/Maersk_Sustainability_Report_2012.pdf
Mars Internet search 2011 http://www.mars.com/global/about-mars/mars-pia/our-approach-to-business/defining-our-approach.aspx
Miller-Coors Internet search 2012 http://www.millercoors.com/GBGR/Brewing-for-Good/Materiality-Map-Information.aspx
Mountain Equipment Co-Op Internet search 2013 http://www.mec.ca/media/Images/pdf/accountability/MEC_2013_materiality_matrix_v2_m56577569831501444.pdf
NATURA COSMETICOS SA RobecoSAM 2012 http://natura.infoinvest.com.br/enu/4381/RA_NATURA_2012_ENG_Final.pdf
NESTE OIL OYJ RobecoSAM 2012 http://www.nesteoil.com/default.asp?path=1,41,12079,12082,17615
Nestlé RobecoSAM 2013 http://www.nestle.com/csv/what-is-csv/materiality
NOBEL BIOCARE HOLDING AG RobecoSAM 2012 http://corporate.nobelbiocare.com/Images/en/2012_AnnualReport_final_3_tcm269-61852.pdf
Novozymes Integrated report evaluation 2013 http://www.unglobalcompact.org/system/attachments/62021/original/NovozymesReport2013_COP.pdf?1391154433
OMRON CORP RobecoSAM 2010 http://www.omron.com/about/csr/pdf_inquiry/pdf/report_2010/report_e2010.pdf
OUTOKUMPU OY RobecoSAM 2012 http://reports.outokumpu.com/en/2012/sustainability/reporting-on-sustainability/focus-on-material-issues/
Petrobas Fronesys 2012 http://investidorpetrobras.com.br/en/governance/sustainability-report/relatorio-de-sustentabilidade-detalhe-4.htm
PWC Internet search 2013 http://www.pwc.co.uk/corporate-sustainability/materiality.jhtml
ROYAL DSM NV RobecoSAM 2012 http://annualreport2012.dsm.com/downloads/DSM-Annual-Report-2012.pdf
RSA INSURANCE GROUP PLC RobecoSAM 2012 http://www.rsagroup.com/rsagroup/dlibrary/documents/35403_RSA_CR_Report_03May.pdf
SAIPEM SPA RobecoSAM 2012 http://saipemcsr2012.message-asp.com/en/reporting/methodology-and-reporting-criteria
Samsung Internet search 2013 http://www.samsung.com/us/aboutsamsung/sustainability/sustainabilityreports/download/2013/2013_Sustainability_Report.pdf
SAMSUNG LIFE INSURANCE CO RobecoSAM 2011 http://www.samsunglife.com/companyeng/pdf/2010_2011_SR_eng_full_page.pdf
SAP AG RobecoSAM 2010 http://archive.sapsustainabilityreport.com/2010/be-heard
Siemens Internet search 2013 http://www.siemens.com/sustainability/en/sustainability-at-siemens/materiality.htm
Singapore Exchange (SGX) Integrated report evaluation 2103 http://files.shareholder.com/downloads/ABEA-69RPAC/2954394182x0x686021/68D2ADDE-5720-4A19-8903-7D5E33E38069/Singapore_Exchange_Annual_Report_2013.pdf
SK HYNIX INC RobecoSAM 2012 http://www.skhynix.com/inc/pdfDownload.jsp?path=/ko/sustainable/sustain/2012SK_hynix_en.pdf
SK TELECOM CO LTD RobecoSAM 2012 http://www.sktelecom.com/en/social/list_persist_report.do
Staples (Australia) Framework LLC “State of Integration” 2012 http://www.staples.com/sbd/cre/marketing/australia_soul/staples-soul-reporting-approach.html#id_ra2
State Street Framework LLC “State of Integration” 2012 http://www.statestreet.com/better/documents/2012/StateStreet_CR2012_Report.pdf
Statoil Integrated report evaluation 2012 http://www.statoil.com/AnnualReport2012/en/Download%20Center%20Files/01%20Key%20downloads/20%20Sustainability%20Report%202012/Sustainability.pdf
SWISSCOM AG RobecoSAM 2013 http://report.swisscom.ch/sites/all/themes/swisscom/pdf/Swisscom_AR_2013_EN.pdf
Symantec Framework LLC “State of Integration” 2013 http://www.symantec.com/corporate_responsibility/topic.jsp?id=priority_issues
TELECOM ITALIA SPA - NEW RobecoSAM 2012 http://www.telecomitalia.com/tit/en/sustainability/our-approach/hot-topics/our-materiality-matrix.html
Telefonica Internet search 2012 http://annualreport2012.telefonica.com/informe-sostenibilidad/analisis-de-materialidad/matriz-de-materialidad.html
TELENET GROUP HOLDING N.V. RobecoSAM 2011 http://corporate.telenet.be/_webdata/materiality_matrix_0.pdf
The HSH Group Integrated report evaluation 2012 http://www.hshgroup.com/en/∼/media/Files/HSHGroup/Investor_Relations/Financial_Results/2012/Annual_Report/AR_2012_C15.ashx
Thomson Reuters Internet search 2012 http://blog.thomsonreuters.com/index.php/materiality-matrix/
TUV Rhineland Fronesys 2011 http://www.tuv.com/media/geschaeftsbericht/2011/new_en/pdf_6/TUV_CR11_Sustainability_EN.pdf
UBS Internet search 2013 https://www.ubs.com/global/en/about_ubs/corporate_responsibility/commitment_strategy/materiality-matrix.html
UPM-KYMMENE CORP RobecoSAM 2012 http://www.upm.com/EN/RESPONSIBILITY/Principles-and-Performance/gri/Documents/UPM%20annual%20report%202012.pdf
USINAS SIDERURGICAS DE MINAS RobecoSAM 2011 http://www.usiminas.com/irj/servlet/prt/portal/prtroot/pcd!3aportal_content!2fusiminas!2fcomum!2fconteudo!2fiviews!2fbr.com.su.i.iview.JAI_iView_Publica_do_KM/prtl_est/Corporativo/RelatorioDeSustentabilidade/2011/eng/ra/14.htm
Vodaphone Fronesys 2013 http://www.vodafone.com/content/dam/sustainability/pdfs/vodafone_sustainability_report_2012_13.pdf
Volkswagen Fronesys 2012 http://annualreport2012.volkswagenag.com/managementreport/value-enhancingfactors/csrandsustainability.html
WESTPAC BANKING RobecoSAM 2011 http://www.westpac.com.au/docs/pdf/aw/WestpacGroup_2011_Annual_Review.pdf
Wipro Fronesys 2012 http://www.wipro.com/Documents/GRI_2011_12.pdf
YIT Integrated report evaluation 2012 http://vuosikertomus2012.yit.fi/en/corporate-responsibility/responsibility-our-way-working/materiality-matrix

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