WE 4.0 at a Glance

Figure C.1 is a recap of what women want and the corresponding WE 4.0 actions for you to use as a reference tool before meetings, during meetings, when recruiting, and in your interactions with women. Refer to it regularly to stay on track. You can also use the checklist that follows (Figure C.2) to see if you’ve taken the most important steps needed to recruit, retain, and advance women.

Figure C.1 WE 4.0 at a Glance

Women Want: Your Actions

  • -A level playing field
  • -To be valued and respected
  • -No discrimination or sexual harassment
  • -To be judged on their performance (output and results), not on their presence (hours) in the office
Eliminate:
  • Workplace practices that disproportionately and adversely impact women
  • Discrimination, bias, and microaggressions toward women
  • Any gender-related wage gaps

  • -To be equally considered for challenging high-profile opportunities and advancement
  • -To be included in formal and informal networking
  • -To be given direct feedback
  • -To have access to senior leaders
  • -To be sponsored in addition to being mentored
Expand:
  • Where and how you recruit women
  • The number of female candidates you consider for jobs and opportunities
  • Intentional, regular interactions with female teammates
  • Women offered the same type of direct feedback and challenging assignments offered to male teammates
  • Sponsor high-performing, high-potential women

  • -Advice and opportunities
  • -To be acknowledged for their efforts as well as their results
  • -Support and encouragement
  • -To be valued for their demeanor and leadership style
  • -Their insights and achievements to be more visible
Encourage:
  • Be a mentor who offers sound advice and support.
  • Amplify women’s input and perspectives.
  • Recognize women’s efforts as well as their results.
  • Don’t take a woman’s self-assessment at face value. Dig in to be sure she has not underrated herself.
  • Recognize women’s strengths and potential and leadership styles.
  • Provide challenging assignments and impactful professional development
  • Prompt advancement

  • -Acknowledgment and empathy for their work-life demands
  • -Shared labor versus a division of labor
  • -Support for their initiatives
Engage:
  • Keep your teammates’ life/family obligations in mind
  • Be transparent with your own life/family obligations
  • Take advantage of family benefits provided by your employer
  • Personally take on work-keeping tasks and ensure that they are equally distributed among the men and women on your team
  • Actively participate or lead initiatives that support women
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