CHAPTER C-4
The Desired Outcome: Strategies for Success

INTRODUCTION

As we have discussed earlier in this section of the book, preparation can assist in making an album go smoothly in the studio. It is possible that it can also increase the cohesion between band and producer, and thus it is hoped that a better outcome can be realized from the whole project.

Much analysis can be made of friendship, human interaction, ego management, emotional undertones, and body language but the process of recording must simply happen and there are some mechanics that need to be considered.

In this chapter we discuss some potential methods and considerations to assist the flow and ensure that the important ingredients are given equal attention in the recording process. We also explore the need to balance the creative forces of music making with those of the financial and business obligations as laid down by the production. It is important to consider all the ingredients of the music and prepare for them accordingly.

BALANCING THE FORCES

Within this text we are at pains to remind the reader that music is a business just like any other and should therefore be taken as seriously. However, the mechanics are not the same and the achievement of a successful outcome does not come about from systematic and precise processes. Mainstream business does not allow for bad days where creativity is not forthcoming. The recording industry is reliant on the creation of a product, which is subject to considerable influence from many forces from the songwriter, band, singer, producer, engineer, A&R people, and managers, to name a few. There is a significant balancing act to perform to ensure everyone is happy and is prepared to compromise. This is where the skill of the producer comes in.

Balancing such forces within the creative process should be seen as the producer’s greatest skill. Can a balance between the fluctuating creative process and the mainstream business model of planning be sought? Indeed, an individual set of rules and project management is drawn on for each project.

The timeline is not set in quite the same way, but nevertheless, the studio time and release date may be finite and within that window a record needs to be produced. A seasoned producer will know what works and how long things are likely to take as we mentioned in Chapter C-3, Project Management.

For example, a string session will be a short but exhausting affair simply due to the sheer cost of the personnel involved and the union structures that limit session times. However, a studio get-in and set-up might be a more relaxed affair. No session can necessarily be planned to the finite degree, but with adequate contingency, based on previous experience, deadlines can be met.

VISIONING THE PRODUCT

In many forms of project management, the visualization of the finished product is given an important mantle, as we discussed in Chapter C-2, Pre-Production. Can you visualize the final product? If so, can you work the steps back to plan for a successful outcome? It is proposed that through systematic and detailed planning, an outcome can be achieved. This planning is common in management and business. Institutions such as the Association of Project Management (APM) define what project management actually is and run courses in how to plan such things. However, is it right and correct to assume that music production can follow the same processes?

The methodology above might be appropriate to producing a physical product such as a table or chair, but in such a potential ephemeral product such as music, involving people, sensitive people, it is virtually impossible to plan that meticulously. Nevertheless, this does not mean that you should not try to lay down a vision of what the product will sound like. This vision will be something that is based on your watermark, unless of course you wish to reinvent this.

The vision may not account for taking steps back to plan for a successful outcome, but nevertheless it is important to have a picture of what you hope the album to sound like before embarking on the session. A great example of this can be found in Robert John “Mutt” Lange’s production of the Def Leppard album Hysteria (described later in this chapter).

There have been many recordings where the artist has been so intertwined with the writing process that the vision has entirely been theirs, with little room for the traditional producer. One example of this would be Pink Floyd’s The Wall. Roger Waters on the whole wrote the seminal double album, with some of the more popular tracks written with David Gilmour such as “Run Like Hell” and “Comfortably Numb.” The Wall was entirely Waters’ vision held around personal experiences. However, it can be argued that Bob Ezrin’s production sound is very clearly heard on the album.

Roger Waters had always enjoyed telling stories of one form or another and this is why his subsequent album with Pink Floyd (The Final Cut) and his solo record, The Pros And Cons of Hitchhiking, both tell stories and should be consumed on a holistic level as one piece of music. One could argue that these pieces were more story-led. Whether or not Waters had a complete vision for the music on both albums from start to finish is unlikely, given the improvisational freedom afforded to Eric Clapton on The Pros and Cons of Hitchhiking.

One way of achieving an end result keeping to the vision would be something called plotting.

PLOTTING

Planning can give way to something that’s referred to as “plotting” by some producers and engineers working in the studio. Plotting can take place with regards to either the song itself or the production. This is essentially where the production team will take one or two other songs and use selected elements or characteristics in order to plot out their own production. This is certainly not a new concept; in his 2009 book PWL from the Factory Floor (WB Publishing), Phil Harding describes how “song and production plotting” was a frequently used term in the 1980s within the PWL team and was a common way of working on new productions.

Phil writes:

It meant that you could use another song to allow you to influence yourself to write a new song in the style of. Often two different songs might be used so as to lead the originator and listener away from its origins, i.e., you might use one song to plot (or copy) the groove (feel of the drums/bass and percussion) from and another song to plot the chords/arrangement and melody from.

Before we assume that this method of working is specific to that of commercial pop writers and that plotting only happens within the same musical camps, we ought to mention and consider other writers from slightly different areas of the musical spectrum. Barry Manilow, Eric Carmen, Andrew Lloyd Webber, Billy Joel, and more recently, Muse have all in one way or another allegedly taken inspiration from classical music composers. In some cases the ideas and influences are more obvious than others, such as the band Oasis; having a careful listen to some artist’s work can lead to some interesting similarities!

Production plotting is similar in approach to song plotting but varies slightly in that it is the sound of a track and/or artist that may be plotted and referenced. At a very obvious level, consider the auto-tune vocal effect that seemingly dominated the dance and pop tracks in the early 2000s. This can be traced back to the track “Believe” (1998) by Cher, where the over-use of the Antares Auto-tune software resulted in an interesting vocoder-like vocal effect. It is rumored that the “telephoney” sound heard on Cher’s vocals in this track came as a request from Cher herself, having heard a similar effect on a Roachford record. Again, production plotting!

Song and production plotting is still very much alive and kicking and although it may not be so openly talked about, it is a frequently used method for working on new material, especially within the commercial pop genres. We only have to listen to the pop charts to realize that the current trends and sounds are being replicated by more than one or two artists or bands. This idea and way of working does put a slightly different slant on the visioning of the end product. The question is not so much “How do we want this record to sound?” but more “Who do we want this record to sound like?”

PERCEIVED PRODUCTION

If you listen to songs from the same genre or style, there will always be many similarities for obvious reasons. However, we usually perceive that each song has been individually produced and therefore should present something original and unique, or certainly individual.

This is where perceived production as we call it comes in. Perceived production is not a million miles away from production plotting. We may perceive that a track has been produced (which obviously it has) but the production is simply following a stylistic template or pro-forma as it were—a pro-forma that has stood the test of time, more or less untampered with through the ages.

If we think of the singer-songwriter genre many aspects of the production are generic across a multitude of artist’s tracks, especially the rock ballad style.

The beauty of perceived production is that the listener can somehow anticipate what the next part will do, what the next drum fill will be, and how the chorus will resolve. It is somehow like an old childhood favorite song covered by a new act of the day, but is actually a new, completely different composition.

We perceive what general instruments will be playing, when they will come in, the type of melodic or rhythmic part they might play based on the general norm for that genre. We therefore perceive that creative production has taken place when in actual fact it is possibly nearer to emulation. We perceive the production.

THE PRODUCER’S GOOD C.A.P. (CAPTURE, ARRANGEMENT, PERFORMANCE)

Music production can be crudely dissected into three aspects. We refer to this as the producer’s good C.A.P. (Capture, Arrangement, Performance). We say “good” as, by rights, a good arrangement, with ultimately a good performance captured well, will offer the best basis for a solid recording. It is worth noting at this point that the original songwriting needs to be of a significant standard. Additionally many creative activities can take place to yet further the production of the music, but the following ingredients deserve the appropriate consideration.

The producer’s attention to what we refer to as good C.A.P. should be extremely high. With good arrangements, excellent performance allied with great sounding and sympathetic capture, it is possible to produce and get a good sounding recording. Many productions have ultimately relied solely on these ingredients. It is a relatively recent phenomenon that the studio has become the wizard in the process. Yes, many things can be doctored in the studio, but without a good arrangement and individual performance, the music will not reach its true potential.

The producer’s C.A.P. refers to a toolkit that could be adopted to ensure that the ingredients are balanced to create a musical delicacy.

Despite excellent recordings and performances, many producers and engineers “fix” and arrange the outcome of their recordings by editing the takes together to make the mix more consistent. This is a widespread practice today and, allied to other processes such as auto-tune, is the norm. However, it is worth noting that this kind of editing is exceptionally time-consuming and the better the take, the less editing required. This is good on two counts, one on your production finances, and the other that the creative process can flow faster for the band. Nevertheless, this should not detract from attempting to gather a excellent performance in the first place, hence the good C.A.P.

The importance of these individual pillars of the production process is arguably only second to the way in which they integrate with one another. The relationship between capture, arrangement, and performance is something that should not be underestimated as together they form the essence of the production. A strong or successful production is often one where these three elements work together in a balanced and sympathetic way. If one element can be judged as weak then the others will suffer. Conversely, if one of these areas has received more attention than the others then the same effect occurs.

The three pillars of the production process. Together they form the infrastructure of the production.

The vision of the end product will of course have a huge influence on how these elements are approached and executed, and differing genres will certainly not require the same contribution from these three elements. However, before commencing a recording it would be wise for the producer to consider their own production C.A.P. methodologies and preferences, and consider how these will influence the recording process and whether they match the artists expectations. In the next sections we consider these three elements of production in the order in which they would generally occur.

Arrangement

Although arrangement appears as our second letter in the producer’s C.A.P., it is most often the element that comes first in the production and recording process. The term arrangement can conjure up a whole realm of different meanings and interpretations.

For many, arrangement means a notated string or brass part, for example, a string or brass arrangement. Others might consider the choice of instrumentation used to be arrangement and further still some would consider arrangement to be the organization of a song in a structural sense, for example, verse, chorus, mid eight, chorus, outro. Whichever seems most applicable to you, it is important that as a producer you get to the bottom of what arrangement can be and not what you might think it is. As one of the three pillars of production, the arrangement is a major benefactor to the success of a song.

You may consider yourself to be a producer or an aspiring one but would you also add “arranger” to your résumé? Likewise if you consider yourself to be an arranger what would make you stop short of using the term producer when referring to your skills? Is there a difference between the two roles and if so what is it? For a moment let’s consider what an arranger and producer actually do. You might see yourself in a slightly different light.

TWO SIDES OF THE COIN: PRODUCER AND ARRANGER ROLES—BY BRIAN MORRELL

Brian Morrell has written extensively for TV, radio, theatre, and the Internet. During his continuing professional career as a piano player, composer, and arranger, Brian has played a role in some of the most successful shows staged, including The Phantom of the Opera, Chess and Aspects of Love. He has worked as a session musician and arranger for some of the 20th century’s top pop figures, including Elton John, Eurythmics, Sting, Natalie Cole, Barbra Streisand, Kate Bush, and Gloria Gaynor, to name only a few. Brian has lectured in music theory, composing, arranging, piano playing and history at many different colleges, mostly in London. He currently holds the position of Senior Lecturer in Music Production at Leeds College of Music, U.K.

The sound of a piece of music is something that transports to the listener immediately, usually before the emotive, harmonic, melodic, or lyrical impact of a song. T.S. Eliot said “true art communicates before it is understood”. He wasn’t talking about music production but the phrase applies and underpins the profound power of orchestration, arrangement, and production, its uniqueness and its comparable qualities.

The most important issue to grasp when discussing the similarities between producing and arranging is that both roles are informed by art and technology and in reality are separated only by history and interpretation. Producers, like arrangers and orchestrators before them, have always worked at the cutting edge of available technology, but always with one eye on the art. It was never about technology for technology’s sake. Production is about harnessing creative skills, using suitable technology creatively to manage sound and music; so is arranging and orchestration. Both roles have always embraced technology, but only for what it can bring to music; and what it can add to the art.

Essentially arrangers and producers have always been the same person, divided only by subtly different skills. The result is the same; the process slightly different. The advancement of production has benefited traditional arrangers greatly in that they are freer to write more creatively in the knowledge that any subtleties and abstractions they employ can be dealt with sympathetically by a producer who understands orchestration to a degree. Indeed as an arranger in today’s world one must possess knowledge and understanding of production in order to grasp the potential of a recorded arrangement. Although the concept of production sprang out of the shadow of the arrangement, production has informed the arranger in many ways. Arrangers cannot and should not live in ignorance of the possibilities production brings, any more than producers can resist the need to understand more about instrumental and textural subtleties.

Arrangers and producers share not just the basic skills needed to truly understand the management of sound and music, but also some of their industrial applications too. For example, there are those who specialize in studio arranging; who produce stunning arrangements and vivid orchestrations which only have to be played a handful of times, so can be adventurous and demanding. An example of this might be the vivid and abstract orchestrations of George Fenton, contained in much of the BBC News themes of the 1990s. Then there are those who specialize in live arranging, who need to deliver parts that can be performed every day for perhaps 20 years, and which can be played with subtly different instrumental line-ups and still work. Similarly producers sometimes specialize as live sound producer/engineers or studio producer/engineers, where a creative application of art and manipulation of sound is more achievable.

We need great producers and we need great arrangers and orchestrators, but more importantly, we need them to be respectful of each other and aware of how their various roles have adapted and evolved. Far too many producers and arrangers are fearful, skeptical, and even dismissive of each other’s skill base. But producers and arrangers are essentially the same person, divided by technical specifics, history, and interpretation. The role they play and the result they achieve is almost identical, but the processes are different. Those who seek to rationalize production as the child of technology and portray arrangers as simply instrumental specialists are missing the point completely.

Just how much does arrangement fall under the producer’s jurisdiction? If you are thinking of arrangement in a traditional sense which concerns notation, scores, stave, and dots, then how involved the producer may get depends on his or her own skills or those of the artist or band they are working with at the time, and, of course, the requirements of the track. If we consider the role of George Martin with the Beatles, his compositional, arrangement, and scoring abilities were used extensively.

However, it is not always a necessity for a producer to read and write traditional notation and if a project does require this skill then a specialist arranger can be called in to arrange a string section, for example. Modern production and producers could be considered as direct descendants of the traditional arrangement and arrangers. Although a bold statement to make many modern producers could be considered as the new breed of arrangers but simply use technology in order to realize the end result. In a similar way the modern mix engineer could be compared to that of an orchestral conductor. Mixing itself isn’t necessarily a new idea as conductors have been doing it for quite some time, albeit in a slightly different context. Whether you agree or disagree with these ideas they are worth considering.

So much of arrangement is about understanding the structure of music. With a song it is very much about understanding how the various components of the song work together. This means that although a producer may not arrange a track in the traditional arranger sense she will influence the arrangement via alterations to the structure of the track, which instruments play where and when, and how they play certain parts. These things in turn alter the way in which instruments interact and go toward creating a groove or vibe.

Modern DAW software has enabled this to take place to an increasing extent in recent years and it is this technology that has allowed producers to discover new ways of piecing music and instrumental parts together, taking them apart and then putting it all back together again in a totally different way (remixing!). If this is not arrangement in the traditional sense of the word, then what is it? Production? In some respects production could be considered as the orderly management of sound and recording if traditional arrangement is considered as the orderly management of music/instrumentation.

ARRANGER TO PRODUCER: AN EVOLUTION?—BY BRIAN MORRELL

In some ways producers are essentially evolved and devolved arrangers. Production is an evolution of the art, mindset, and approach that arrangers gave us: the desire to change, evolve, restructure, develop, adapt, and arrange. This is production in a nutshell. The mindset of the arranger is therefore reborn into a modern and technically savvy production context and environment.

Production also constitutes a devolution of arranging because it essentially devolves the creative organization of sound and music into two wings: those who understand voicing, orchestration, instrumentation, and the orderly and creative dividing of instrumental textures, and those who possess a greater knowledge of how to manipulate sounds within a recorded environment in order to create new colors, textures, possibilities, and dynamics.

Some people rationalize production as if it is some great new experience and process; in fact production has always been the prism through which music is heard and appreciated. The producers of the 19th century were the great romantic composers; they were composers, arrangers, and orchestrators before such roles and responsibilities were devolved and fragmented in recognition of their own individuality, a more tech-savvy environment and a more diverse music industry. The music of Debussy, for example, was as much informed by a vast understanding of sound, sonic management, and orchestration as it was by his distinct and abstract harmonies.

He was perhaps the greatest innovator and producer of his generation. In the early 20th century, long before production skills and technological advancements allowed for such sonically advanced recordings, the arrangers would act as producers by embedding the dynamics and subtleties into the arrangement. The arrangement was the mix; the recording was simply a crude capturing of the arrangement.

As an example of the power production wields, most composers nowadays do not arrange or orchestrate—something that would have been unthinkable even 100 years ago, when such skills were part of the process of achieving popular music. Most do not conceive their music whole of its instrumental sound but instead tend to think about such issues as being distinct, separate, and subsequent to the art of composing.

But, tellingly, most composers and songwriters do think in terms of production, so perhaps this represents merely a subtle shift in emphasis; perhaps production is simply a modern cool prism through which songwriters rationalize their music. Production, therefore, enjoys a massive arc of responsibility and power; it is both the arbiter of musical judgment and the prism through which most people listen and rationalize music. Again, in this respect it is identical to the role of the arranger and orchestrators.

Arranging a piece of music means much more than simply moving blocks of audio or MIDI on a sequencer or DAW around until it works best for the song. This might work for some musical genres and pieces, but it is the true arranger who will consider the rhythm, harmony, and melody of a piece and manipulate, massage, and reorder these to achieve a successful outcome.

As Brian Morrell has eluded to in his accompanying sidebars, arrangement is an art form and something that takes years to master. In this context, we are referring to the arranger that can take a lead line and perhaps some other aspects of a piece and completely reinterpret it to realize a new piece. If one was to be blunt about this in the way in which we’ve painted it here, the modern equivalent might be the remixer in today’s popular music. The remixer will take pertinent and prominent parts of the main track such as the vocal and the main riff perhaps and envelop this within a completely new arrangement with new instrumentation, and so on.

As such, the skills required by the traditional arranger, say one who worked with big bands reinterpreting classic standards would be well-versed in instrumentation, ranges, and rhythm, as well as melody and harmony.

RHYTHM

Rhythm is one key ingredient that can be manipulated to achieve a complete difference in the arrangement of a piece. Understanding the traditional arranger’s skill in managing rhythm and how to reinterpret music is key to modern production skills also. Taking a Gershwin piece and reinterpreting it will provide a key opportunity to develop or alter the rhythmic sound of the piece, giving the track a whole new life which will excite some and perhaps turn off some traditionalists.

However, what is rhythm in this context? Is it simply the tempo? Is it simply the time signatures and the relationship between the two? Of course there are so many more aspects to rhythm that we need to consider. In the scope of popular music, groove is an important aspect to the music and will be a hook to many. The hook can be a nonmelodic aspect of the song and can be a loop which consists of drums, bass, and perhaps keys. Robert Orton says he looks for all types of hooks as he begins a mix.

Rhythm in this context is much more than the setting of the piece in terms of tempo and time signature. It is interrelationships between the rhythm section, what they play, how they play it, and how strong it can be in delivering and translating the music to the listener.

Much of popular music production is based on the groove, rhythm, and feel of the music. As such, many of the producers we have spoken to in the preparation for this book have made important comments relating to getting the drums right: setting the vibe and without a good kit and drummer—go home.

Getting the sound right and capturing it is one aspect. Performance is critical. A producer should engage in this ingredient as it can be argued that the rhythm is the foundation on which the typical pop track is built. Taking time to investigate methods, tricks, and tips to improve and develop this foundation will provide concrete support for building up the track.

HARMONY AND MELODY

Alongside rhythm, the melody and harmony make up the whole building structure musically. These elements are the fabric that dictate much of the impression of the track. The rhythm, harmony and melody detail the music to us in forms we understand. We hum the tune, we are moved by the modulations, or the flow of the harmony.

It would therefore be rather remiss of the modern music producer to not develop their skills in this area. Many producers come from a classical tradition and are well-versed in harmonic theory and musical structure. Some producers (perhaps the engineer producers) come from a different perspective insomuch as they can hear what they want and may not so immediately be in a position to communicate this to session musicians in their language. Whichever camp you come from, both have merits. An engineer producer will be driven by instinct, emotions, and feel for the music. This may be in the context of engineering, and as such trials of melody and harmony might be developed in conjunction with an effect or technique within the studio.

In either camp, the producer will be required to realize the artists’ needs in the production, taking ideas and assisting in the musical development of the track. Of course, how the band and producer arrive at this outcome is all dependent on that particular session. To predict how to manage each situation is somewhat naïve as each will be different and will naturally depend on the music at hand, the studio, the team, and of course the talent and creativity of the musicians.

Developing melody is key to the creation of many a hook in popular music. Being able to identify and develop the hook in the material can often be the thing that a producer can seek. Developing the thing that the music-buying public will engage in is again of paramount importance. However, there are often challenges in changing or developing a melody. This is often seen by many as the most precious of coveted aspects of a song. Some musicians will not be happy with the suggestion of a change, however small. Many, of course, will be happy to try new ideas to see how they impress upon the song. Below, Danny Cope talks about melody, why it is important and the things you should consider as a producer.

MELODIC ANALYSIS—BY DANNY COPE

Danny Cope is currently the Course Leader for the BA (Hons) Popular Music studies degree program at Leeds College of Music in West Yorkshire, England (the largest specialist Music College in the U.K.). For the past seven years, he has lectured in songwriting, song production, and popular music performance. He has also worked as a session bass player for the past 13 years. Danny has a publishing contract with Daybreak Music Ltd. in the U.K., has released five solo albums, works as a songwriting consultant to the Open University, and has delivered songwriting seminars around the U.K. In addition to working as a writer, player, and educator, he has also written and presented a tutorial DVD entitled everything you need to Know about Setting Up a Bedroom Studio.

Ask yourself which element of a song you are most likely to find yourself carrying around in your head. I’m guessing it will be the melody. Unless you possess the enviable skill of being able to sing polyphonically, you won’t find yourself humming or whistling a chord sequence, and I am yet to hear anyone spontaneously burst into the recital of a set of song lyrics unaccompanied by a melodic line. It’s the melody that we carry around with us. That’s what we involuntarily find ourselves whistling or humming from time to time, and it’s the element of a song that is most easily transportable in that sense.

If we take on board the fact that a melody is the element of the song that the listener is most likely to transport around with them, then it makes sense to ensure that the melody does all it can to ensure it can be safely carried on its way. There are three things the producer can focus on to ensure that this happens. Firstly, there’s the issue of simplicity. There’s nothing wrong with simplicity in a melodic line. Nothing at all. I like to use the analogy of games to make this point. The best games are those that have simple straightforward rules that facilitate the playing of the game in no time at all, but that remain entertaining and engaging to get into. How annoying is it when you set out to play a board game, and you have to study pages of instructions to have a clue how to start? There are times when the complicated nature of the game is the appeal, sure, and this reality does translate into musical terms too.

It is true that, on occasion, the involved nature of a composition contributes to the fabric of its appeal, but if we’re honest, the enjoyment of a melody in a pop song is rarely dependent on the listener appreciating the academic merits of its construction. The listener is, and therefore the producer should be, more concerned with how easy the melody is to “get into” and how it makes them feel. The more straightforward a melody is to get into, the more likely the listener will get involved.

This “getting involved” leads into the next point. A good melody should be singable. For the producer, specific pointers on this one relate to issues regarding range and breathing. First, be aware that if a melody is being written on an instrument, consideration of breathing might not play the integral role it should. There are undoubted benefits to writing melodies on instruments other than the voice from time to time, and if you haven’t tried it, you really should. However, when you do, ensure that you test the ideas on a voice too. A melodic line will be no use to anyone if the vocalist keels over after the opening few bars.

Second, the range of the melodic line should take account of the average range of not only the vocalist, but the listener, too. If we recognize that we want our melodies to be transportable, then making them singable is vital. Obviously, different people will have different vocal ranges, and it’s not realistic to ensure that every melody we write is easily singable by everyone on the planet, but there are a few things that we can and should think about. Safe advice tends to be that the range of the vocal should ideally not exceed the interval of a 10th if we want it to fall comfortably within the limits of the average vocal range. In addition to this, it’s sensible to ensure that the upper limit of the range isn’t being pounded! In other words, consider what the top of the range of the vocal line will be, and save it for key moments that will act as the highlight (literally) of the melodic line. As with most things in the assessment of songwriting, there will always be the exception to the rule, and it is true that the appeal of some melodic lines is founded on the fact that the range is fairly extraordinary.

Mariah Carey has established a reputation for having seemingly limitless bounds in her range, and it is undoubtedly a selling point for her records, but the fact remains that if we want people to sing (not squeal) along with our songs, we need to think about keeping them in the tonal ball park where people can, and hopefully will join in.

Finally, we need to think about making melodies memorable. It’s not easy to state what will make a melody memorable at all, let alone in a paragraph, but again, there are pointers that should help. Remember that a melody is built on rhythmic and tonal variation. We can and should use that to our advantage. A monophonic melody can be memorable if it is conveyed in an interesting rhythm. Similarly, a simple rhythm can carry a great melodic line if the tonal variation is well-considered. As far as rhythm is concerned, think about the variation of note lengths from section to section and within phrases. Also think about the employment of space in the melodic line. A melody that lasts for eight bars doesn’t have to fill every beat within those bars. Sometimes, it will be far more effective to leave a percentage of it free, especially when the pattern of space in relation to activity complements a different pattern in another section. In tonal terms, think about the variety of pitch distance from each note to the next. For example, do any notes repeat on the same pitch? When and where do you step up or down in the melodic line, and how big should these steps be? Generally speaking a good balance of notes that repeat, that move up or down by one pitch at a time, and that move up or down by a tonal leap of some distance will lead to an interesting melodic line with shape and character. Leaps, used sparingly, will often carry key moments and are often effective when used as part of a hook line, for example.

In all of these issues, don’t forget that repetition can and should be employed carefully and thoughtfully. Study some of your favorite songs on melodic grounds and purposefully look out for how melodic information has been repeated. You may be surprised to learn just how few ideas have been strung together to create such a great overall impression.

Skills in melodic development are important, whether instinctual or learned. One may develop these skills not only through understanding from many years experience of listening to music and working with artists, but also via one’s understanding of musical theory. Whereas some people will rely solely on their ear and appreciation for what makes them move musically, others will develop a tune based on their understanding of the theory and harmony attached to the melody.

Developing these skills can be interesting. For example, there are producers who do not comprehend music theory in the same way a professional session musician or contemporary classical composer might, but their ability to develop the music is unique and fresh, and sells records. The key is whether they can communicate their ideas to the musicians and technical team they are working with.

Performance

A great arrangement, high quality flexible capture, and an excellent standard of musicianship equals a perfect take. Or does it? Why is it that even when everything is in place the perfect take, at times, can seem so elusive? And what is a perfect take anyway? The judgment of this question is often left to the producer to make. The performer of course will have an opinion, which needs to be considered, but as producer you should possess the ability to remain objective and clearly focused on the end product. Knowing when you’ve got the best performance is often a gut feeling; however, recognizing signs of performer fatigue and realizing when you’ve got what you need are skills that should be developed.

Enabling the artist to produce their best performance on cue is an art, and the psychology of performance is a complex subject, which we will not attempt to delve into too deeply here. However, it is worthwhile to consider the various factors that are at play when working with artists in the studio and therefore develop a greater understanding of what may be required of the producer’s role.

As we have previously alluded to, the producer’s role becomes a balancing act between enabling creativity and encouraging productivity. The pressure to produce a great performance within a certain timeframe is not always conducive to a creative environment, and the producer can quickly become the catalyst that will make or break a session.

So how can a producer capture that perfect take? This is indeed the golden question to which there are a multitude of answers, some of which may not be related to the music at all. At an elementary level the producer must use his or her common sense. Making sure the artist or musicians are comfortable in the recording environment is not rocket science and changes should be made to ensure this is the case. Basic issues such as lighting, temperature, and positioning can all have a marked effect on the performance given.

On a more technical level, headphone mixes are crucial to a musician’s well-being and this is where the communication between performer, producer, and recording engineer is important. Many an experienced producer or engineer will recognize the need to spend time on getting this right. Once these basic yet important issues have been addressed, the performance envisaged by the producer may be relatively easy to capture. However, as many of us would acknowledge, this is not always the case.

At this point it is the producer’s ability to communicate and have empathy with an artist or musician that can really make that difference. Being able to understand their artistic vision and marry this to your chosen production watermark is key to success, and it is from this relationship that a great producer–artist collaboration can occur. These interpersonal skills and traits are things that should not be overlooked and can only be developed with experience over time. If only it were possible to teach these qualities, many of the issues our student producers come up against would be easily solved! It should be noted that in some situations the problem may not require a musically related solution at all. Being able to talk, discuss, and listen to life related issues might be all that’s needed to put a performer’s mind at ease and therefore enable them to give their best.

Remember, most people listen to music for an emotional experience (Levitin, 2008); it is therefore essential that the performer be able to inject emotion into their musical performance in order that this might be communicated to and received by the listener. Above all, the producer should be aware of the ingredients a session and an artist need in order for this emotional delivery to take place. In his book This Is Your Brain on Music (Dutton Adult, 2006), Daniel Levitin discusses the emotive recordings of the great 20th-century pianist Arthur Rubinstein. He quotes a music critic, “Rubenstein makes mistakes on some of his records, but I’ll take those interpretations that are filled with passion over the 22-year-old technical wizard who can play the notes but can’t convey the meaning.” This is, of course, not to say that technical accuracy and proficiency are not important, but that it is emotion, passion, sentiment, and feeling that a listener requires in a performance in order to have a truly musical experience. As the producer it is your job to coax this performance out of the artist by whatever means possible (within reason!).

The differences of working with a group and a solo artist should also be mentioned. Although the same skills are required to capture a good performance, the ability to produce the group’s sound and not that of a collection of individuals is important. Roy Thomas Baker came up against this situation while working with Queen in the ‘70s and ‘80s. As individuals, the members of Queen were all very capable of writing material and it was therefore necessary to harness and encourage a sense of collective creativity that would result in the Queen sound we know today. In this way many producers could be considered as sculptors working to mold a band’s sound. Thus, the final product becomes the blend between the band’s artistic creation and the producer’s watermark.

In conclusion, the final performance that is required can be influenced not only by producer and artist but also by A&R and labels, who have a vested interest in the commercial viability of the material being produced. How much the end product is altered due to this factor is variable, and this is something that should be considered within your triangle of influence at the commencement of a project.

THE IMPORTANCE OF STUDIO PERFORMANCE

Performing in a recording studio is a very different experience for a band whose time has been spent in the rehearsal room or on stage. The dynamics are different and the feeling that you are being watched is always there. One colleague describes the studio as being a “microscope: unforgiving and critically painful for the performer.”

To the inexperienced performer, the studio may seem daunting and intimidating. The session will see a performance of the musician’s material being recorded and instantly analyzed for mistakes, song structures that could be changed, and so on. This exposure can feel as though the material is being ripped away from them and is being manipulated in a large record company machine.

It is therefore the producer’s role to ensure that the artist is briefed prior to going into the studio on exactly what will happen and how to deal with suggestions when they are made. There has to be the opportunity for mature dialog between artist and producer to gain consensus. During planning, it may be worth considering some contingency for explanation and consensus seeking.

An opportunity to work with the band in pre-production at their rehearsal space can be important to see how the performance can pull off live in a familiar environment. Whatever attention to detail can be worked on here can be of great use later on.

It is common in live performed music to begin by recording the drums and bass. This forms the backbone to the music that is laid on it. It is very important to get these elements right and tight. The need to ensure that the rhythm section is locked together ensures groove and also cohesion in the music. Should you ever hear music, whether it is a live performance or a recording of one, where the bass is not in time with the drums, or the odd note is dropped, your attention is either drawn to that note, or the focus altered of the presentation.

How do we ensure this cohesion? Within the pre-production stage it is imperative that the band are well-rehearsed and that any changes to the music happen in enough time for a full rehearsal to take place, thus saving time in the studio. This offers the producer the opportunity to iron out any mistakes or issues that the studio will pick out, and also to overcome any performance weaknesses. However, being realistic, this is unlikely to always be the case and quite often the session will be a mixture of rehearsal, exploration, and recording, but this should be evident during initial discussions with the artist and label.

Every text in music technology speaks of the importance of headphone mixes for the musicians. Yes, we agree, but what can be done to improve the experience? There are many tricks to the way in which the mix might assist the artist’s performance. Most musicians like the idea of the cans (headphones) being loud and offering them a feel that they might experience from wedge monitors. The traditional Beyer DT-100 headphones do not always offer the deep and bass-filled sound usually attributed to a live performance. So the choice of headphones can make a difference. However, there are other unconventional strategies available.

Many musicians really can benefit from being in the control room, so long as line of sight can be maintained. The guitar and bass can, for example, play in the control room with the speakers at an appropriate level to ensure essential feel. This can be good, but some musicians are used to hearing their instrument the loudest, as they stand in front of their substantial wall of amplifiers. To recreate this, a headphone mix can be created to reflect this for that musician, but also it is possible to use the stereo spectrum of the headphones differently. Balance the audio mostly to one side and place the guitarist in the same room as his amps. The quieter side of the headphones can either be placed behind the ear leaving it exposed to the amplifier, or can be left on to attenuate it slightly. Not all musicians like this way of working, but it can be a good strategy to allow them to mix and balance their headphone mix ever so slightly from their position.

The headphone mix should be as good as the mix you are hearing, if not better. It is always sensible for the engineer to solo the auxiliary master so that a mix can be estimated on the control room speakers. All good engineers will have access to a pair of headphones connected to the same headphone circuit for final checks. This mix should be as solid as it can be. Some musicians will need their presence to be louder in their mix. It is natural that the drummer will require the bassist to be louder, and vice versa, than the singer’s headphone mix. Additionally, the use of effects can be very comforting to singers in their mix.

To add some reverb to the mix, perhaps louder than normal, might improve the way in which they feel they are hearing themselves. Not all people like to hear their own voices, not even all singers!

Ensuring that the musicians have the right to ask for a change of headphone mix is important. The engineer should ensure that the mix they have is what they need and will allow them to perform to their best. However, there are occasions where engineers bluff the musicians. Some engineers have been known to say that they have addressed the headphone mix as requested, but to have done little or nothing at all! Engineers may employ this bluff to overcome an over needy musician requesting frequent changes that require his instrument louder and louder to the point of spilling onto a nearby microphone.

Lines of sight between band members are again important to ensure the performance cohesion required. Setting the band up in such a way that they can see each other and work together is important. To ensure that this is possible and to minimize spill is a challenge and the permutations will be limited to the equipment and space available. Sometimes it is simply not possible and the best should be made of the situation. There is one studio used by the authors which has no window between the live room and the control room. Many recordings have taken place where the control room can only see the musician perform via CCTV. On many occasions this has been a positive thing, as the performer feels that fewer people are watching, as there is no window there. This can often allow people to let go. However, line of sight between musicians can be maintained within the live room.

Capture

A largely bandied around statement these days is “we’ll fix it in the mix.” What exactly will be fixed in the mix? Granted, there are many things today that can be manipulated and managed, such as editing. However, it is not always possible to edit everything due to spill, the drums and cymbals played at the edit points being different, and so on. Additionally, you cannot always tune everything you need to.

The same doubt can apply to whether a poorly captured instrument can be fixed in the mix. There are indeed many differing tools that can alter and help the mix. In some ways this aspect is easier to fix than others. Nevertheless, the need to capture an excellent recording from the beginning is vital.

During the visioning of the project, the producer will have an idea of the sound that is required. Is this band supposed to sound like a late ‘60s Soul/R’n’B outfit recorded with today’s equipment, or are they supposed to be recorded using the latest technology and be larger than life? These considerations will dictate the equipment used and the method by which you record.

Should the attempt at the ‘60s recording be authentic, the choice of microphones, equipment, placement, and so on, will be very specific. The amount of technical input the producer will have is dependent on their areas of expertise and the relationship they have with a recording engineer. Looking back at bygone eras, the producer’s role in the art of capturing the performance was partly forged by the increasingly mentioned George Martin. His ideas, along with engineers Norman Smith, Ken Scott, Malcolm Addey, Ken Townsend, Geoff Emerick, and so on, helped to create and capture the Beatles sound. There has to be a high level of communication and understanding between producer and engineers and both need to be able to understand the vision with regards to the ethos of the project. In the case of the Beatles production team, this required a willingness and understanding in being experimental and trying new techniques and ideas, from both a technical and musical perspective.

From the producer’s angle much of the process of capture should be about attitude, approach, and priorities and not necessarily technical detail, such as which type, make, and model of microphone. Too many student engineers or producers place an over-emphasized importance on the gear that they “need” in order to capture a certain sound or performance. Certainly decisions in this area are important and need to be considered; however, as is said many times by a variety of textbooks and industry professionals, there are so many other links in the chain that can at times determine the quality of capture and these should not be overlooked or underestimated. Whether you record using Pro Tools, Logic, or even 2” tape, it doesn’t matter if you haven’t considered the myriad other issues and decisions that need to be thought through.

The logistics behind a recording session are the first elements that should be considered. As the previous section mentions, how a band is used to performing live will affect how they cope with the somewhat unnatural studio environment. Whether you record “live” or overdub, where people need to be positioned (line of sight) and the issue of using headphones all need to be carefully thought through and organized.

Just expecting an artist or band to turn up and track a song without considering these aspects is potentially production suicide and will most likely end in a wasted session. As the producer, it is your job to make sure that these things are thought of and ironed out before the recording sessions commence, hence the term pre-production. This is where being organized is important; discussions need to be had with the band or artist (first and foremost), with the studio, the recording engineers, session musicians, even the record label. Everyone needs to be aware of the requirements of the project and someone has to ensure that this comes together at the right point in time. That someone is the producer. So an organized, open, and flexible approach and attitude can be added to the checklist for a quality capture.

The essence of capture is about the photographic snapshot of a performance and how it is represented. As with photography, light, lenses, and illusions can make a picture leap out of the page. In the same way, a musical performance can be represented in a powerful and delightful way which leaps out of the speakers, or is purposefully integrated with the band, locked in musical synergy. In either way, capture in this sense is not only about looking at the sonic qualities but also the vibe and the mood of the music at the time of performance.

Having said all that, the equipment is, of course, very important and without it we’d not really get very far, so please forgive our statements if you got the impression the equipment is not that important. The meaning of our message is that, in this day and age, we’re very fortunate in that the equipment is of such high quality that it is theoretically possible to produce Grammy award-winning stuff on your laptop (perhaps even on an iPad?). We’d like to stress again that we say “possible,” because it is the knowledge and experience that produces and records great tracks more often than not.

EQUIPMENT

Most engineers love gear. The pictures of the plush recording studio can be so appealing, with the long mixing console which to a young person resembles a flight deck of the musical Starship Enterprise. This dedication to equipment and what it can do is something that we continue throughout our engineering lives and is something that intrigues us.

As audio engineers and producers, we naturally strive to improve the sound of things as we go forward and therefore our keen interest in equipment should remain, but must not override the act we’re supporting: the music. All too often people hide behind the equipment rather than good music and we hope that the comments we gleaned from all the research and interviews for this book show that the music and the artist are paramount to the outcome. The gear simply supports.

Think of it another way. Many people are on record saying that 4-track made you make decisions and commit to the way things would sound much earlier in the process. Recently there have been rumors of a mix engineer receiving a track with three different drum recordings for the same track (each with 15 tracks of close mic!). This has been left for the mix engineer to decide, not the producer, which seems a little odd.

Can it be assumed that restrictions can produce serendipitous results and great music can be made on high-quality 4-tracks with a high-quality studio and staff around it? Many bands have tried it and it does suggest that a well-written song, with intricate arrangements and imaginative engineering, can produce albums such as the Beatles’ Revolver and Sgt. Pepper’s Lonely Hearts Club Band.

There are other examples where a much higher level of technology has come to bear unique musical outputs, such as on Def Leppard’s 1983 album Pyromania—a seminal album of the time produced by Robert John “Mutt” Lange. However, disastrously, the band’s drummer Rick Allen lost his left arm in a car crash toward the end of 1984. Wishing to support Allen’s return, the band encouraged him to work with the electronic drum company Simmons to develop a system in which Allen could use his feet to play combinations of sounds which would allow him to perform live and record the forthcoming Hysteria album. This advance in technology not only allowed Allen to return to the band and continue his career, but because of the time spent in the making of the album, it is reputed that Lange spent many hours ensuring every part was played to perfection, sculpting out what has become a seminal ‘80s rock album.

Let’s consider the equipment in a little more detail now. Microphones are that point in the chain where things are captured and tracked. Thus, it is often considered that these are the most important items in the room. Naturally they are important and can truly offer some considerable quality enhancements if selected correctly, and put in the right place.

Geoff Emerick, as quoted in Mark Cunningham’s book Good Vibrations – A History of Record Production (Sanctuary Publishing, 1999), details the first session in which Emerick was placed in charge of the controls of a Beatles session:

“I was listening to some American records that impressed and I didn’t know how they got those sounds. But I tried to change the miking technique that I was taught at Abbey Road, thinking that was what it took to achieve a certain sound. I started moving a lot closer with the mics and we started taking the front skin off the bass drum. There was a rule here that you couldn’t place the mic closer than eighteen inches from the bass drum because the air pressure would damage the diaphragm. So I had to get a letter from the management which gave me permission to go in closer with the mics on Beatles sessions. I then went about completely changing the miking techniques and began to over-compress and limited things heavily. Revolver was the first time we put drums through Fairchild Limiters and that was just one example of the things that the other Abbey Road engineers used to hate because they had done it a certain way for so many years… so why change it? But the Beatles were screaming out for change. They didn’t want the piano to sound like a piano any more or a guitar to sound like a guitar. I just had to screw around with what we had.”

Close miking on drums was employed forever and is commonplace these days. Mic placement is important.

Using the best mic for the job is a lot about experience. You really need to have tried a mic out in a specific position on the instrument or voice concerned before you can really ascertain its sonic qualities. As ever, there are a huge number of variables and influential factors on the end result; however, it is surprising how many aspiring engineers and producers make decisions based on what they have read, heard, or think. The honest truth is that you do not know until you try something out (consider Emerick as mentioned above). There are certainly commonsense decisions that can be made based on sound technical knowledge, but after this it is about selecting the equipment (in this case a mic) based on real-world results and experience. Knowing the sonic qualities of the equipment at your disposal is a little like a photographer knowing which lens to use. His basic technical knowledge will tell him that he needs to use a wide angle lens if he wants to capture an expansive landscape shot, but it is his past experience that will help him decide on which specific wide angle lens to select and where to focus it.

There is, of course, much more to recording and capture in terms of the equipment used and, although the mic might be the initial (and therefore the most influential) piece of equipment in the chain, there is much to follow! We do not want to list every piece of studio gear in this chain as it has the potential to be considerably long. However, it is worth taking a moment to consider (possibly with your recording engineer if you have one working with you) how the choice of other components will influence your capture and therefore the desired outcome of a track.

REPLACING SOUNDS

Another approach to capture that is common in modern production is one that results in the replacement of the acoustic sounds with samples or with the layering of samples over the acoustically captured instruments. This production technique raises some interesting issues with regard to how instruments are, or need to be, captured.

A good example of this process is beat replacement, where the acoustic kick, snare, hi-hats, and so on, are replaced or at the very least enhanced with a sampled equivalent. In this situation the priorities involved in the capture of the drummer’s performance change. The capture becomes more about the recording and storing of the rhythmical timing and performance of the drummer rather than the tonal qualities of the kit itself. The rhythmical essence of the performance is what is wanted and not the acoustic output.

The audio will essentially be used as a MIDI trigger so rhythmical timing, feel, and groove are the priority, not how big the snare sounds. This presents a strange requirement to the recording engineer, who would more traditionally be used to taking great care and time over the sonic qualities and capture of such an instrument. It might take a while for an engineer to come to terms with the fact that, as long as the mics reliably capture the rhythmic hits of the drums, the actual captured sound can be ignored to a certain extent; after all, it’s only going to be replaced with another kit! Of course, if the intention is to enhance or complement the acoustic kit with samples then the acoustic capture still needs to maintain quality, albeit in the knowledge that the samples will strengthen or change the final result.

There are many recordings in which this production technique has been used, but an interesting example to consider is the 2006 Grammy Award and Ivor Novello Award-winning track “Rehab” by Amy Winehouse, produced by Mark Ronson and mixed by Tom Elmhirst. This track uses very minimal miking on the original drum kit (mono, one overhead) and was recorded live alongside other instruments in the rhythm section. This was all part of Ronson and Winehouse’s original vision for the sound of the track with the Dap Kings being used for their specialist late ‘60s R’n’B/soul sound. However, the track utilizes kick and snare samples layered over the original in order to enhance the sound and give the track a much more up-to-date commercial and radio-friendly sound. Without these samples being added by the mix engineer (Elmhirst) the track would have taken on a very different flavor and arguably not have faired so well with the record-buying public at the time. They add the drive and punch that is expected of today’s records to the retro R’n’B/soul groove, something that wouldn’t have been provided by the original recording.

THE STUDIO

The vibe

The choice of studio for the producer can be varied (depending on budget) and this is probably one of the first points on the quality capture checklist: where? Most producers would agree that three key ingredients generally spring to mind when considering a studio: equipment, acoustics, and feel (vibe). Of course the fourth consideration (and possibly the most important!) is whether these elements match up with the requirements of the project and artist.

In terms of the studio environment, the vibe or feel of a facility can be the make or break of a producer’s choice. Having a space where the artist and performers (and producer and engineer) feel at ease, comfortable, and relaxed is of paramount importance if a strong performance and recording is to be created. Does it have natural light? Is there a lounge? Is there a pool table? Is there a kitchen? Is there a view of the outside world? Is it near somewhere to eat? Although some of these points may seem superficial at first, all of them can play a huge part in the general perception of a studio and can ultimately help create the right conditions for a successful project. The artist and band need to see the studio as somewhat of a base, a place where they can be themselves for the duration of the tracking process.

With the above points in mind, the ability to adapt a studio to the artists’ requirements is one other area that should not be overlooked. Can drapes be hung from the walls and rugs placed on the floor? Can uplighting be brought in and the live rooms’ lights dimmed? Again, strange things to consider but essential in terms of making the environment work for the good of the recording process. Some studios may take to this approach easier than others. Some studios may be very hard to disguise.

Producers should be aware of selecting a studio based on the clients that have previously recorded there. It may have worked for them and achieved great results, but then that was a different project at a different time with different people. The studio can give a lot but it can’t give it all. Likewise, a studio’s history can be inspiring and some artists may benefit from feeding off of this historic vibe. We only have to think of Abbey Road in the U.K. in order to realize this; however, this can also add a degree of pressure to the occasion. It might be difficult in certain studios to keep thoughts of past clients and recordings at a distance, and this sense of greatness is not always a vibe that helps artists feel relaxed in the process of realizing their own artistic endeavors.

Whatever studio is finally chosen, it needs to meet the artist’s needs in terms of feel and vibe and as long as the studio sounds good and is appropriate acoustically speaking (see below) then the vibe can often take precedence. After all, if the artist is happy and at ease, then this can make their performance and therefore the capture of a successful project a less troublesome task for the producer.

The sound

Hand in hand with the question of studio vibe is the sound a studio has, or to be more technically accurate, its acoustic properties. Obviously most professional studio facilities will have the acoustics of their various rooms “tweaked” in order to give the best possible results. However, not all studios sound the same and therefore results can vary. Different studios will also have a variety of different rooms: small, medium, large, some “live” and some “dead.”

It is the blend and variety of these individual room characteristics that a studio may have to offer that can give a recording a certain sound, and this is a factor that many producers take into account when selecting a studio to record in. Often studios will have reputations based on specific sounds that they are able to achieve and capture. If a lively and large drum sound is required for the album, then specific studio facilities with big-sounding drum rooms may come into play. Likewise, if a full string section is to be used then a studio with the right sized space and live acoustic properties needs to be considered. Again, the artist and their project will dictate the type of sound required; however, it is the producer’s job to select a studio that will offer the best possible opportunity to capture these specific requirements.

In his book Producing Hit Records (Schirmer Books, 2006), David Farinella interviews guitarist and producer Daron Malakian about the recording location of System of a Down’s album Toxicity stating that when looking for a place to record he “turned to his record collection.”

According to Farinella: “The album he pulled out that he wanted to mimic was A Date with Elvis, a 1986 offering from The Cramps. ‘I was looking for a thicker sound for the band, and I thought if a room can make The Cramps sound thick then that was the room for us,’ he explains. The Cramps album was recorded at the part of Ocean Way Studios that is now Cello Studios in Los Angeles. ‘We were already ready to record a thick-sounding record, so I thought, imagine what it would do for us.’”

As we are all aware, the record industry has changed greatly in recent years with budgets and economics having an ever-increasing influence over the way in which an album is recorded. With this in mind, it is worth mentioning that many albums these days are not recorded in one studio alone and that a variety of smaller facilities may be used at different points during the tracking process.

The previously mentioned point of capturing a drum sound is a good example to use here. A producer and band may select and use a studio specifically for capturing the drums or the rhythm section due to the size and acoustic properties that it has to offer, but then switch to a different and possibly smaller facility to record the overdubs, keys, vocals, and so on. In fact, with the flexibility that recording gear now offers, many producers and artists are tracking the larger or main elements of an album in professional facilities and then retreating to their own studio setups in order to finish the project. Obviously the sound of these smaller (possibly home studio) facilities is important and any discrepancies in terms of capture quality need to be addressed. However, with a reasonable live space that offers good control of the sound source being captured there is no reason why this “mix and match” approach cannot produce excellent sounding results.

The gear

Gear, or to put it slightly more eloquently, recording equipment, can be a big deal. Certain mics, a certain desk, and a varied selection of outboard are all important points on many recording engineers’ checklist. As the producer, this may be just as important to you. We say “may be” as you may not be a producer that comes from the producer-engineer stable (as identified by Burgess in his 2005 book The Art of Music Production, Omnibus Press, 2005), in which case it is entirely possible that you are not interested in what gear is used but more the results that are achieved.

Whatever your viewpoint, you will at least have to consider or discuss the equipment that a studio has when looking for a location to record. Of course, there can be situations where the ideal studio for the project in terms of capture (sound and vibe) doesn’t necessarily have the equipment you would prefer to work with. It is in this instance that the option of bringing your own gear in or hiring it in needs to be explored with the studio. In some cases the producer might be intrinsically involved in what gear is brought in, and in other cases it may be that the producer leaves this entirely to the recording engineers. Again, much of this will depend on the producer’s skills and expertise and their relationship with the engineers.

Whatever the situation is with equipment, a producer should never choose a studio based on the gear alone. Key factors are quality, variety, and (therefore) options, and of course personal preference. If these factors can be met by the studio in question then it could be a great choice if the other boxes of sound and vibe are also checked. If not, then bringing in your gear from outside should enable the quality of capture you’re looking for.

The engineering, equipment, microphone choice, and positioning

Engineering, equipment, microphone choice, and positioning can all have a huge effect on the capture of an artist’s performance and therefore the final outcome of the recording. If you are from the technical side of things then your involvement in these decisions may be a natural process; if not, then your ability to communicate the kind of sound you want to others is key.

If you do match Burgess’s description of an engineer-producer, then the important link to make is between the gear and the sound you are trying to achieve. Many of your decisions will be based on previous experience and you will know what equipment has worked well for you in the past and the (hopefully) pleasing results you have gotten from it. However, the question should be asked, “What is the most appropriate choice for this project?” If you are an aspiring engineer-producer then your experience of different gear may be limited, but it is this question that can help you stay focused on the sound that is needed and not get carried away with exotic equipment choices that might be tempting you.

As we have mentioned previously, if you are trying to capture a retro sound then perhaps close-miking the drum kit with 9 or 10 mics in a studio’s drum room is not the best route to take. In this instance consideration of how many mics, their placement and type should all spring to mind, as should the tracking method; whether live multitrack or overdubbed. In fact, you’ll also want to consider the types of pre-amps you might use in order to gain the desired characteristic for the sound, and this is where knowledge and experience of different mics and outboard will come into play (enter the recording engineer for assistance). If you’re looking for retro warmth and coloration, then perhaps valve based equipment needs to be experimented with. Above all, even if you have an engineering background, the role you are playing as producer should never be forgotten, as the sound of the recording is ultimately your responsibility. Therefore, don’t get too bogged down in mic and pre-amp type discussions, as this is one of the reasons you have a separate recording engineer.

As a producer, if engineering, equipment, mics, and so on are not your forte, then this is where the skills of a strong communicator need to kick in. Your vision for the project and therefore the way you want it to sound need to be put into words so that others (such as the recording engineer) can understand, allowing them to cross-reference and match this to their experience and skill on the technical side of things. Establishing an engineering ethos may be the way forward here, something that can act as a blueprint for the recording sessions. Again, the final capture is your responsibility so if something isn’t working it’s ultimately your call to put it right.

At this point it is worth mentioning that, as the producer, you may have the luxury of choosing the engineer you work with, in which case your decision will most likely be based on a working relationship, ethos, previous experience, and specialist skills. There is much to be said with regard to the working relationship between the producer and engineer (as discussed in Section B).

Recording methodology

It would be very tempting to repeat ourselves and get lost in discussing a favorite topic—recording techniques with regard to mics, placement, outboard equipment, and so on. However, here we’d like to highlight the underlying practical approaches for recording and why these need to be considered.

Your recording methodology is obviously linked very closely with your equipment choice, in that the type of equipment you use is likely to alter the way you may record in the studio. The biggest difference is apparent between the use of analog and digital formats and DAWs. It is not our intention to enter into the long-running “analog vs. digital” debate here. However, in comparison to working with DAW software such as Pro Tools, using analog tape can make the recording process more time-consuming and has certain limitations. Larger track counts, virtual tracks, nonlinear recording and editing all make the digital world a different place to work in and obviously this affects the way in which recording takes place.

Of course, one of the main concerns will always be cost and therefore your budget may dictate the way you end up working. (Not only is analog very different to work with but also expensive.) However, the approach to recording and the methods you use should again revolve around what is appropriate for the project and the artists you’re working with. Some artists and producers like the perceived warmth that analog tape can bring to a track; however, when balanced against the practical advantages that digital recording has to offer, the choice may be more straightforward.

The two main questions that are generally asked when considering recording methods are “Should it be recorded live?” or “Should parts be overdubbed?” The answer to these questions should take into account the initial vision for the product in conjunction with the pros and cons of each tracking method, as this will help dictate the methods used. For example, a live and energetic band sound will require a more natural live approach to tracking, whereas a polished, tight commercial pop track requiring high production values is more likely to utilize the overdub method of tracking. It is interesting to note that it is common within the production of commercial pop music (where much of the accompaniment is sequenced or sampled) that the musicians may never meet the vocalists or artists in a studio session due to the nature of overdubbing.

Of course, the artist and band may also have a preferred way of recording (based on their past experiences and results), and if working with a group or individual for the first time it is important to establish what works for them and perhaps, more importantly, why. Having said this, an artist or group with relatively little recording experience may not fully appreciate the pros and cons of each method in relation to what they are trying to achieve. If this is the case then as the producer your knowledge, judgment, and guidance need to come into play in order to ensure both a smooth process and a pleasing result. But be aware, suggesting a change in the way in which an artist or band records—for example, live multi-tracking or overdubs—may not be easy and, as ever, diplomacy and tact may be needed to get the message across that something isn’t working.

Session times for best capture

When we say best capture, what do we actually mean? We’re basically talking about harnessing and capturing the essential characteristics and energy in a performance that are required for the track in question. It is important to point out that when we say energy we are not necessarily referring to energetic performances or characteristics, but more to emotional energy, whatever form that may take.

Out of all the various debatable issues within music production and recording (of which there are many!) the time at which sessions should take place is possibly one of the most difficult to discuss. To try to suggest that there are specific times during the day or night that will always yield a great result would be incredibly assumptive, especially given that the process of music production is such a personal and creative pursuit and therefore highly unpredictable. In fact, it is only after consideration of the wider context of the project and the individuals involved that decisions in relation to what time your sessions occur can really be made. The key to organizing anything well is good communication and booking studio sessions is certainly no exception. After speaking to various producers for this book, we realize that creativity and good performances can’t really be predicted but certainly taking some time to plan out the recording schedule with the artist and band and clearly understand each other’s thoughts on when and how the sessions should occur is essential.

One of the fundamental factors here is remembering who exactly is doing the performing: the artist or musician. As Hayden Bendall reminded us when talking to him at Strongroom studios in London, the artist should really be treated as the most important person in the room. Therefore, with this in mind, you really need to consider when it is that they want to record, and at what time of the day or night do they feel at their best. It may be that an evening session would work best, as the artist has had time throughout the day to relax and then is ready to perform. However, what is perhaps the most important aspect here is the fact that they have been able to relax and feel ready before the session is due to start. If this does not happen, then an evening or late-night session may be a waste of their and your time as tiredness or stress will kick in and creativity will be stifled as a result. Taking this on board, it could be suggested that the specific time the session takes place is not necessarily the most important factor but more the condition or state of mind the artist finds themselves in on a day-to-day basis. If an artist is ready and raring to go in the morning, then why shouldn’t the session happen at that time? (From our conversations with producers this seems to be a rarity!) Being flexible enough to accommodate various session times is important as the project and recording progress, and again it’s all in the interests of best capture.

In reading the above you might be starting to think that we are portraying the artist as the be-all and end-all of the decisions you make in respect to what times sessions occur. However, while their views and needs are fundamentally important, we should point out that as the producer you need to be aware of the other musicians involved in the recording session and their abilities to produce the goods at the times being suggested. There’s no point in the artist wanting a session to start at 11pm if the guitarist you have brought in to work on the track simply can’t produce their best at that time of night. Here the producer’s role again becomes one of an organizer and negotiator, making sure that the times chosen to record suit everyone involved as much as possible. Granted, this may often not be an easy task and will vary from project to project and artist to artist, but nonetheless being prepared to manage the issues and dynamics of the situation is a must. Of course, one of the benefits of overdubbing is that it negates the need for musicians, the band, and artist to all be together at one time, so depending on the project and recording methods used, some of this may never be a great issue. (Such as the example above.)

One topic that always crops up when discussing time is the duration of a session. Again, this can be very varied and highly inconsistent depending on the project and the individuals involved; however, the guidance for this is not rocket science and can be based on an understanding of basic human needs and an awareness of the people around you. We all know that, after a certain amount of time, most people reach a peak, and after this point results might not always be of the best quality. In terms of the studio environment, our hearing is one of the first things to suffer from fatigue and therefore long sessions should be managed with regular breaks. Although it may sound trivial, the producer also needs to keep tabs on when people within the session last ate. A tired and hungry artist, band, or musician does not make for a great take! Some artists may not want to be bound by a regimented structure of breaks for food and drink and certainly the approach can be flexible, but as the producer you need to be able to call time and make a food break happen. If not, the session might bound aimlessly along and, although the artist may have the best intentions at heart, the scale of diminishing returns dictates that the results will not remain of a consistent standard. A change of scene, some fresh air, and good food can make a surprising difference to the subsequent takes and therefore knowing the best local places to eat might be very useful information for the producer to have.

Of course, overall session length is often known to be quite considerable and it is not uncommon for some producers to work anywhere between 12 and 16 hours in one day. And this may continue for a number of days, which can take its toll. Therefore, establishing a work ethic for the project might be something that you want to consider discussing from the outset. In many cases (again from our conversations with industry folk), the amount of time a producer may work on a session will vary depending on where they are in their own career. If just starting out, longer sessions may be more commonplace than those of a seasoned producer with various credits to her name. As a younger producer you may be willing to give what it takes in order to gain the experience, which is fine and very commendable, as long as the number of hours you work in one session does not hinder the quality of what you produce. Knowing when to call it a day is quite a valuable skill to acquire, and certainly individual thresholds will vary in terms of the number of successful hours spent in the studio in any one session.

David Farinella includes many interviews with producers within his book, Producing Hit Records—Secrets from the Studio (2006). The comments below are taken from his conversations with David Fridmann on the topic of studio session duration.

“I just cannot see being productive, at least from a production standpoint, after 12 hours a day. I can’t do more than that… I’ve done it, and the truth is, it wasn’t very productive. The extra four hours didn’t help. If anything, a lot of times what happens is you get more tired or you get more angry or you get more drunk and mistakes happen. You just can’t concentrate that well, so I try and keep things down to a 12-hour day at this point, which allows for breaks and meals, and two-week periods.”

From our own discussions with the producers interviewed for this book, we can conclude that a 12-hour session with breaks and meals seems to be about the average duration. Naturally this was not a unanimous view, but the majority assert that any longer is generally not that productive. However, the times at which these sessions start can vary and this is something particular to each producer and artist.

When all is said and done, it is worth remembering that there are many personal factors and situations that can contribute toward the best timing and duration of a session. Artists, producers, and engineers are all human and although some of the factors might not be that rock ‘n’ roll, they are real-life considerations that can influence the recording sessions and the project more than is perhaps immediately apparent.

Early on in a producer’s or artist’s career, personal commitments and responsibilities may be few, which on one hand can be a bonus. However, even after a session has ended, the young artist or band might be left wondering what to do and where to go. As the producer you may feel that your role extends outside of the studio and that you carry a certain amount of responsibility to ensure that the artist is comfortable and knows where to eat and relax, and so on. You may even end up spending the time outside the studio together, as this can be good for the artist–producer bond. However, as time goes by, friends, family, and leading some kind of life outside of the studio and your work might become more consuming. Therefore a balance needs to be struck in order that the time in the studio spent working can be uninterrupted by thoughts and phone calls regarding the other areas of your (or the artist’s) life.

This is certainly easier to say than do and we shall not pretend for one minute that we can offer a solution as to how best to achieve this, as many of the choices are down to personal circumstances. However, although the music industry might not be the easiest career path in terms of work and life balance, as a producer it is worth establishing what is important for you and the artist and therefore establishing a way of working before the sessions commence.

THE ENVIRONMENT

In previous sections of this chapter we discuss the studio, its vibe, sound, and gear. Therefore, another section addressing the environment might seem like needless repetition. However, let’s take a step outside of the studio for a moment and consider the external environment and surroundings in which a recording may take place. By getting wrapped up in choosing a studio and the gear for a recording, it is very easy to forget the place in which the studio is located and how this can have a considerable effect on people and proceedings. Although much time and consideration may be given to choosing the studio itself, how much importance and consideration should be placed on the surrounding environment? Yes, studio sessions can be long and take up most of the day (or night); however, when the session finishes it is what’s on the outside of the studio that most people are interested in.

It may be that, as the producer, you will not have a great deal of choice as to which studio or which part of the country (or world) you will record in. This could simply be down to budget or possibly the logistics of getting all the necessary people to the location concerned, or even that the artist has a particular location in which they feel most comfortable. However, let’s assume that you do have some choice in the matter and highlight some of the factors that should be considered.

As with many things in music production, decisions cannot really be made without the consultation of those involved, specifically the artist and band, and therefore when considering the attributes of the surrounding environment the artist’s views and thoughts need to be taken into account. It may be that a band and the artist find the surroundings of a city with a thriving and energetic night-life particularly attractive, as this will provide them with a much needed escape from the relative confines of the recording studio and give them time to let off steam and relax. If this is the case, then a studio with a good city location is ideal. Think clubs, food, and entertainment. However, on the other hand, an artist might find the space, peace, and tranquility of a more rural location to be the perfect antidote to the demands of the recording process. Going for a long walk in the open air between sessions or at the end of the day can, for some, clear the mind, allow them to relax, and therefore be of real benefit to the creative process. Think views, fresh air, and countryside.

Although these examples might seem a little extreme, do not underestimate the power that the surroundings of a studio location can have on the recording process. The way you and the artist spend time outside of the studio can affect your performance and what is produced inside the studio. Remember that many factors can contribute toward the creative process. But a word of warning: What may seem like a nice idea at the time may in reality not be what is needed. For example, a rural location, while appealing in many ways, can be limiting. What if you want a McDonalds at 1am, for example?

There are many artists who chose different recording locations based on the surrounding environment and not just the studio itself. Sting is one such U.K. artist who initially springs to mind, with albums such as All This Time (2001) being recorded at one of his homes in Italy. Certainly this album sprang out of a slightly different set of circumstances (Sting’s desire to perform a live concert from his home). However, in general he is an artist who seems to place importance on the surrounding environment in which he records and recognizes the influence it can have on the overall recording and production process.

In a short film (One Song, One Day) documenting the recording process of his song “In Repair,” American artist John Mayer refers to his use of New York’s Avatar Studios as being “part of my life, when working and living in New York.” Although this choice of location is undoubtedly to do with the studio and convenience as much as anything else, Mayer’s comments allude to the fact that many artists want the time spent in recording studios to fit into their daily routine.

If you are just starting out in the business of music production, then the idea of having such choice of studio location is possibly a distant luxury. However, there are alternative methods and locations to the stereotypical city studio that can be used to produce some great results (especially with the technology that is now available). Careful consideration will be needed in terms of acoustic properties and equipment logistics, but the ability to record in a physically different location (and therefore surrounding environment) might be exactly what the artist needs. Consider hiring a house in the country, for example; while this might seem expensive, remember, you will not be paying by the hour as you would in a traditional studio and you get the advantage of the rural surroundings and vibe.

From interviewing the various producers for this book, we cannot help but notice a seemingly common topic with regard to recording and the studio: food and drink! That’s not to say that the professionals we had the pleasure of speaking to were all food fanatics, but more that each one seemed to mention the process of eating outside of the studio and the benefits this brought to the production and recording process. Dining out can be a very social activity and most people would agree that eating a meal with others is both a relaxing and positive way to spend their time. Therefore, when taking into account the external environment a studio is located in, don’t forget to check out the local restaurants and cafés. Or if you’re out of the city, consider who’s going to be doing the cooking for you!

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