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Tips and Tools
by Harvard Business School Press
Writing for Business: Expert Solutions to Everyday Challenges
Pocket Mentor Series
Title Page
Copyright Page
Table of Contents
Mentor’s Message: Reader-Focused Writing Gets Results
Writing f or Business: The Basics
Foundation Principles
Clarify your purpose
Take a reader-centered approach
State your key message clearly
Keep the message short and simple
Confirm your delivery strategy
Scope Your Project
Broad versus limited scope
Start-Up Strategies
Questioning
The traditional outline
The brainstorm outline
Freewriting
Organize Material According to Purpose
Order-of-importance method
Chronological method
Process and procedure methods
Spatial arrangement method
Compare and contrast method
Specific-to-general or general-to-specific method
Analytical method
Writing the First Draft
Begin where you feel most comfortable
Write in categories
Special considerations for a technical document
Structuring Paragraphs
Limit the number of subjects in each paragraph
Create smooth transitions
Editing for Content
Put your message in focus
Review for clarity
Sequence your key message strategically
Answer your readers’ question: “Why?”
Editing for Style
Design for visual impact
Match your tone to your audience
Check for conciseness
Adopt the active voice
Edit for accuracy
Drafting E-mail
Common problems
Start with the subject line
Only one topic per e-mail
Make the purpose of the message clear
Be concise and use attachments
Remember your audience
Keep formatting simple
Review your company’s e-mail policy
Know when not to send an e-mail
Tips and Tools
Tools for Business Writing
Test Yourself
To Learn More
Sources for Business Writing
Notes
How to Order
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Tools for Business Writing
Tips and Tools
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