Greg Jarboe is president and cofounder of SEO-PR (www.seo-pr.com), a search engine optimization firm, public relations agency, and video production company. He is a frequent speaker at Search Engine Strategies and other conferences. He is also the news search, blog search, and PR correspondent for the Search Engine Marketing News Blog at Search Engine Watch.

Jarboe is a member of the Market Motive faculty, which has been called the "Internet marketing dream team." He is a principal in the ChannelOne Marketing Group, a virtual team of nationally recognized experts with deep experience in video production and Web marketing. He is also one of the experts who sat down to talk shop with Michael Miller for the book Online Marketing Heroes: Interviews with 25 Successful Online Marketing Gurus (Wiley, 2008).

According to Virginia Nussey, associate writer of the SEO Blog on Bruceclay.com, "Greg is considered an expert on everything from news search to video search to linkbait and beyond. If you don't know him, your introduction is long overdue because Greg has his fingers on the pulse of the Internet marketing industry."

Cofounded in 2003 by Jarboe and Jamie O'Donnell, SEO-PR has offices in San Francisco, California, and Greater Boston, Massachusetts. Larry Chase's Search Engine for Marketers named Jarboe and O'Donnell to its "Who's Who in SEO Experts." Market Motive adds, "Regarded as the pioneers and leading authorities on online publicity, Greg and Jamie of SEO-PR continue to blaze new trails on one of the best kept secrets in Internet marketing: Online publicity." SEO-PR has worked with a variety of clients and helped generate the following results:

SEO-PR has also produced, optimized, and promoted hundreds of online videos for Better Homes and Gardens, Marvell Technology Group, Search Engine Marketing Professional Organization (SEMPO), Search Engine Strategies, STACK Media, the University of Pennsylvania, and Yell.com.

Jarboe has also taught online training courses for Market Motive, including "Video Strategy: Basic Planning" and a full-day workshop for CBS Sports. At SES San Jose 2009, he taught the "YouTube and Video Marketing Workshop."

In 2005, SEO-PR won the Golden Ruler Award with Southwest Airlines from the Institute for Public Relations and PR News. In 2008, SEO-PR was a finalist for SES awards in three different categories: Best Social Media Marketing Campaign, Best Business-to-Business Search Marketing Campaign, and Best Integration of Search with Other Media.

Before cofounding SEO-PR, Jarboe was vice president and chief marketing officer for Backbone Media, vice president of marketing for WebCT, and director of corporate communications for Ziff-Davis. At Ziff-Davis, he helped launch dozens of new media, including ZDTV and The Site, hosted by Soledad O'Brien, on MSNBC.

Before that, Jarboe was president of Jarboe Communications and director of marketing for PC Computing and director of corporate communications at Lotus Development Corp. Prior to that, he held PR, marcom, and public affairs positions at Data General, Sequoia Systems, Stratus Computer, and Wang Laboratories.

In the 1970s, he was a radio newscaster, newspaper editor, and cohost of the Marcie and Me show on the public access channel of Continental Cablevision in Lawrence, Massachusetts. He won two New England Press Association awards while editor of The Acton Minute-Man.

Jarboe graduated from the University of Michigan in 1971, attended the University of Edinburgh, and completed all the course work for his master's at Lesley College. He lives in Acton, Massachusetts, where he has been elected to the board of selectmen.

Jarboe is frequently interviewed about online video by journalists and bloggers. You can watch "Greg Jarboe of SEO-PR discusses YouTube and Video Marketing at SES London 2009" at www.youtube.com/watch?v=iiBkobaP2w8. Or, go to:

to discover "Mysteries of Online Video Revealed."