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Book Description

Predict if Your Clients Will Say YES in Just 7 Seconds How to Read a Client from Across the Room gives you the clues and tools to get someone to say “yes” to you in an instant by tailoring your communication methods on the fly to suit that person’s character type. “A quick and powerful method for understanding the very essence of your prospective client. Watch your referrals and bank account grow.”

Table of Contents

  1. Cover Page
  2. How to Read a Client from Across the Room: Win More Business with the Proven CHARACTER CODE SYSTEM to Decode Verbal & Nonverbal Communication
  3. Copyright Page
  4. Dedication
  5. Contents
  6. Preface
  7. Introduction
    1. My Story of Transformation
  8. Chapter One The Creation of the Character Code System
    1. Driving Needs and a Quickstart Guide to Character Coding
  9. Chapter Two The Challenges We Face in Attracting Clients
    1. If You Build It, Will They Come?
  10. Chapter Three The Class President Character Code
    1. Actions Speak Louder Than Words
  11. Chapter Four The Cheerleader Character Code
    1. I Just Want to Have Fun
  12. Chapter Five The Actor Character Code
    1. Bigger, Bolder, Better
  13. Chapter Six The Scholar Character Code
    1. Where’s the Evidence?
  14. Chapter Seven The Activist Character Code
    1. Let’s All Get Along
  15. Chapter Eight The Artist Character Code
    1. Fight to Be Free
  16. Chapter Nine Which Character Codes Get Along and Which Clash?
    1. Choosing Your Relationships in Business and Life
  17. Chapter Ten The Character Codes in Marketing and Sales
    1. How to Attract Your Ideal Client
  18. Chapter Eleven Putting the Character Codes in Action
    1. Are You Ready to Roll?
  19. Appendix
    1. How to Rock the Character Codes in the Real World
  20. Notes
  21. Acknowledgments
  22. Index
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