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Emerging Leaders: Develop the Strategies and Techniques You’ll Need to be a Leader
Author Jeff Havens
Includes Complete Participant & Instructor Workbooks!OverviewYour fast, fun, and complete video/workbook guide to succeeding as a new leader: the perfect complement to Jeff Havens’s Emerging Leaders video course!DescriptionYou’ve identified your company’s rising....
Release Date 2015/12 -
Empowered: Unleash Your Employees, Energize Your Customers, and Transform Your Business
Author Ted Schadler , Josh Bernoff
Is Your Company EMPOWERED for Success?You know it's happening within your organization. Your people, armed with cheap, accessible technology, are connecting with customers and building innovative new solutions. But who are these creative problem-solvers? How can yo....
Release Date 2010/09 -
Empowering Marketing and Sales with HubSpot
Author Resa Gooding
Leverage HubSpot to reach your target audience with the right content and convert them into loyal customersKey FeaturesExplore a full software stack for marketing, sales, and customer services to grow your businessUnderstand how to organize, track, and build better relationships with leads and custo....
Release Date 2022/07 -
Author Brian Solis
The ultimate guide to branding and building your business in the era of the Social Web—revised and updated with a Foreword by Ashton KutcherEngage! thoroughly examines the social media landscape and how to effectively use social media to succeed in business—one netw....
Release Date 2011/03 -
Author Carol Roth , Michael Port
It's time to drop the rose-colored glasses and face the facts: most new businesses fail, with often devastating consequences for the would-be entrepreneur.The New York Times, Wall Street Journal, and USA TODAY bestseller The Entrepreneur Equation helps you do the m....
Release Date 2011/03 -
Author Philip Kotler , Hermawan Kartajaya , Hooi Den Huan , Jacky Mussry
An eye-opening discussion of the future of marketing, from four of the leading minds in the fieldIn Entrepreneurial Marketing: Beyond Professional Marketing, a renowned team of marketing leaders, including the “Father of Modern Marketing,” Professor Philip Kotler, delivers a groundbreaking and incis....
Release Date 2023/03 -
Essential Account Planning: 5 Keys for Helping Your Sales Team Drive Revenue
Author Mark Donnolo
Sales growth starts with planningSales accounts are harder than ever to win, let alone keep. Globalization, cloud computing, and crowdsourcing create a marketplace where any account can be lured away by a hungry startup. And the face-time advantage? Forget it. Toda....
Release Date 2017/05 -
Essentials of Vehicle Dynamics
Author Joop Pauwelussen
Essentials of Vehicle Dynamics explains the essential mathematical basis of vehicle dynamics in a concise and clear way, providing engineers and students with the qualitative understanding of vehicle handling performance needed to underpin chassis-related research a....
Release Date 2014/10 -
Establishing Your Major Social Media Objectives and Key Strategies
Author Dr. Reshma Shah , Jamie Turner
This Element is an excerpt from How to Make Money with Social Media: An Insider's Guide on Using New and Emerging Media to Grow Your Business (9780132100564) by Jamie Turner and Dr. Reshma Shah. Available in print and digital formats.How to set clear objectives for....
Release Date 2010/09 -
Author John Stanton , Guilherme D. Pires
Together with the development of transformative technologies that epitomize globalization, the ongoing movements of people across borders and other socio-economic pressures are creating a fast-changing business environment that is difficult for business to understa....
Release Date 2018/12 -
Author Alon Alroy , Eran Ben-Shushan , Boaz Katz
Make events the most powerful marketing tool you have In Event Success: Maximizing the Business Impact of Physical, Virtual, and Hybrid Experiences, Alon Alroy, Eran Ben-Shushan, and Boaz Katz of Bizzabo draw on the knowledge they’ve gained powering event....
Release Date 2022/03 -
Author Ann Handley
A hands-on field guide to consistently creating page-turning content that your audience loves. (And that delivers real results.) In the newly revised and updated edition of Everybody Writes, marketer and author Ann Handley improves on her Wall Street Journal bestselling book that’s helped hundreds o....
Release Date 2022/10 -
Everywhere: Comprehensive Digital Business Strategy for the Social Media Era
Author Larry Weber
Put digital business strategy at the center of your businessWelcome to the social media age. Although its impact was first felt in the marketing department, the social web is spreading across all business functions, impacting the way they communicate, operate, organ....
Release Date 2011/03 -
Author Phil M. Jones
The sales guide for non-sales professionalsExactly How to Sell walks you through a tried and true process that draws on time tested methods that are designed to attract and keep more customers. No matter what you are selling (yourself, your product or your services....
Release Date 2018/01 -
Expanding a Digital Content Management System
Author Magan H. Arthur
Building large integrated content management systems is a daunting task and there is little guidance for the implementation process for the mid-level manager. There are thousands of home grown or old standalone systems in need of upgrading and expanding to keep....
Release Date 2013/10 -
Expanding CustomerService as a Profit Center
Author Rob Reider
Striving for excellence in customer service is to gain the competitive advantage. It is the keystone for the business to grow and prosper in the right direction so that it builds through repetitive sales to existing customers and referrals to potential customers. If....
Release Date 2012/07 -
Author Dan Hanover , Kerry Smith
The most researched, documented, and comprehensive manifesto on experiential marketing.As customers take control over what, when, why, and how they buy products and services, brands face the complete breakdown and utter failure of passive marketing strategies desig....
Release Date 2016/04 -
Extending Microsoft Dynamics 365 for Operations Cookbook
Author Simon Buxton
Have the best tools at your fingertips to extend and maximize the efficiency of your business managementAbout This BookFollow practical and easy-to-grasp examples, illustrations and coding to make the most out of Dynamics 365 for Operations in your business scenari....
Release Date 2017/05 -
Extending Microsoft Dynamics AX 2012 Cookbook
Author Murray Fife
This is a brilliantly accessible book, packed with practical examples, that’s perfect for business professionals who want to make more of the advanced features of Dynamics AX to save money and increase management efficiency.Extend Dynamics in a cost-effective manner....
Release Date 2013/08 -
Extending Microsoft Dynamics NAV 2016 Cookbook
Author Alexander Drogin
Make the most of your NAV deployment by extending and customizing it with a variety of expert toolsAbout This BookExtend Dynamics in a cost-effective manner by using tools that are ready at your disposalSolve common business problems with the valuable features and f....
Release Date 2017/01 -
Extraordinary PR, Ordinary Budget
Author Jennifer R. Farmer
Low Cost, High Impact!Public relations is a make-or-break factor for all organizations, especially those that are small or mission driven. While it can be tempting to think that PR is a luxury only larger organizations can afford, PR expert Jennifer R. Farmer ....
Release Date 2017/06 -
Facebook and Twitter For Seniors For Dummies, 2nd Edition
Author Marsha Collier
New to social media? This easy-to-use guide will get you started in no time!Social media is a ton of fun, and this updated guide makes it easy to set up a Facebook or Twitter account to catch up with old friends, communicate with your family, and enjoy your online e....
Release Date 2014/08 -
Facebook Era, The: Tapping Online Social Networks to Market, Sell, and Innovate, 2/e
Author Clara Shih
“Clara’s book is a fun read and can be useful to anyone who wants to learn more about this powerful new era we’re in of social business.”–Tony Hsieh, CEO, ZapposNEW Best Practices and Techniques for Growing Your Business with Facebook, Twitter, and LinkedIn! Complet....
Release Date 2010/07 -
Facebook Marketing: Leverage Social Media to Grow Your Business
Author Steven Holzner
Profit from Facebook!High-Impact, Low-Cost Social Marketing That Works!With more than 80,000,000 affluent, savvy members, Facebook is today’s fastest-growing marketing opportunity! But traditional marketing methods won’t work here. In Facebook Marketing, best-sellin....
Release Date 2008/08 -
Facebook, Twitter, and Instagram For Seniors For Dummies, 3rd Edition
Author Marsha Collier
Enjoy the top social media sites with ease and security Done correctly, social media is a way to connect friends, family, and the world while still maintaining security and privacy. Facebook, Twitter, & Instagram For Seniors For Dummies, 3rd Edition offers advi....
Release Date 2018/12 -
Facebook® & Twitter® For Seniors For Dummies®
Author Marsha Collier
A fun and easy social media guide for the over-55 setPeople over 55 were the fastest-growing user group on Facebook in the first half of 2009, and they're flocking to Twitter at a faster rate than their under-20 grandchildren. From basic information about establish....
Release Date 2010/09 -
Fail More: Embrace, Learn, and Adapt to Failure As a Way to Success
Author Bill Wooditch
The business professional’s guide to building success out of failureLearning from our mistakes is the only way to make sure we don’t make the same ones twice. But what if you could use every failure—large and small—to actually create a successful business, career, ....
Release Date 2019/03 -
Author Richard Reisman
Businesses recognize the need to become more customer focused, but struggle to see how. At the same time, our logic and business models for selling digital content and services are broken. Digital relationships enable services at low cost, but we still focus on di....
Release Date 2016/09