For Further Reading

Bass, Jennifer, and Pat Kirkham
Saul Bass: A Life in Film and Design, Laurence King Publishers, 2011

Berry, John
U&lc: Influencing Design & Typography, Mark Batty Publisher, 2005

Caplan, Ralph
Connections: The Work of Charles and Ray Eames, Frederick S. Wight Art Gallery, University of California, 1977

Chwast, Seymour, Stephen Heller, and Paula Scher
Seymour: The Obsessive Images of Seymour Chwast, Chronicle Books, 2009

Craig, James, with William Bevington and Irene Korol Scala
Designing with Type, 5th Edition: The Essential Guide to Typography Watson-Guptil, 2006

Elliot, Charles Newton
Mr. Anonymous: Robert W. Woodruff of Coca-Cola, Cherokee Publishers, 1982

Fuller, R. Buckminster
Nine Chains to the Moon, Lippincott, 1938 I Seem to Be a Verb, with Jerome Agel and Quentin Fiore, Bantam, 1970 Critical Path, Kiyoshi Kuromiya, Adjuvant, St. Martin’s Press, 1981

Glaser, Milton
Milton Glaser: Graphic Design, Overlook Press, 1973

Gottschall, Edward
Typographic Communications Today, MIT Press, 1989

Greising, David
I’d Like to Buy the World a Coke: The Life and Leadership of Roberto Goizueta, Wiley, 1999

Hightower, Caroline (introduction)
Graphic Design in America: a Visual Language, Harry N. Abrams, Inc., 1989

Lois, George
George, Be Careful, John Wiley & Sons, 1971

Malsy, Victor and Lars Müller, eds.
Helvetica forever: Story of a Typeface, Lars Müller Publishers, 2009

McMullan, James
The Theater Posters of James McMullan, Penguin Studio, 1998

Müller, Lars, foreword by Paul Rand
Josef Müller-Brockmann: Pioneer of Swiss Graphic Design, Lars Müller Publishers, 2001

Nelson, George
George Nelson on Design, Whitney Library of Design, 1979

Papanek, Victor
Design for the Real World, Pantheon, 1971

Rand, Paul
A Designer’s Art, Yale University Press, 1985

Rüegg, Ruedi
Basic Typography: Design with Letters, Van Nostrand Reinhold, 1989

Snyder, Gertrude and Alan Peckolick
Herb Lubalin: Art Director, Graphic Designer and Typographer, Amshow & Archive, 1985

Tress, Arthur
Shadow: A Novel in Photographs, Avon Books, 1975

Vignelli, Massimo
The Vignelli Canon, Lars Müller Publishers, 2010

Wurman, Richard Saul
Information Anxiety 2, Que, 2000

Wurman, Richard Saul
33: Understanding Change & the Change in Understanding, Greenway Communications, 2009

Zapf, Hermann
Hermann Zapf & His Design Philosophy, Society of Typographic Arts, 1987