Homework

img Brainstorm ideas that are totally opposite of conventional wisdom. What are the reasons you're not experimenting with a new twist?

img How would focusing on quality over lowest price change your business model?

img How would your competitors react to such a shift in your business model?

img Inflation is coming, and the cost of operating at a profit will change. Devise a price or fee structure that doesn't include discounting.

img Have you explored other organizations that could be purchased (by you) at a ridiculous bargain? If it is a business that would expand your market or complement your operations, what is stopping you from making a low bid for the company?

img Have you cut back on advertising, marketing, and hiring to save money? Have you considered pouring money back into those areas, given the high potential postrecession upside?

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