Expanding Customer Service as a Profit Center: Striving for Excellence and Competitive Advantage

Copyright © Rob Reider, 2012.

All rights reserved. No part of this publication may be reproduced, stored in a retrieval system, or transmitted in any form or by any means—electronic, mechanical, photocopy, recording, or any other except for brief quotations, not to exceed 400 words, without the prior permission of the author.

First published in 2012 by

Business Expert Press, LLC

222 East 46th Street, New York, NY 10017

www.businessexpertpress.com

ISBN-13: 978-1-60649-460-8 (paperback)

ISBN-13: 978-1-60649-461-5 (e-book)

DOI 10.4128/9781606494615

Business Expert Press Marketing Strategy collection

Collection ISSN: 2150-9654 (print)

Collection ISSN: 2150-9662 (electronic)

Cover design by Jonathan Pennell

Interior design by Exeter Premedia Services Private Ltd., Chennai, India

First edition: 2012

10 9 8 7 6 5 4 3 2 1

Printed in the United States of America.

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