Contents
The decade’s political success story
Does it matter if a presentation fails?
Check how well you are presenting
What does your presentation actually cost?
3 Essential planning: getting started
The important of your own role
Five main types of presentation
What do people expect from you?
Seven essentials of persuasion
8 Connecting with the audience
Seven-point strategy for overcoming nervousness
Overcoming the rejection reflex
How audiences process information
How large groups and nations process information
Be committed to helping the audience
Six different kinds of presentation
The importance of the right language
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