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Dedication
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Dedication
by Evan Loomis, Evan Baehr, Scott Berinato
Get Your Venture Backed with Persuasive Data Viz
Contents
Good Charts
A Note on the Ebook Edition
Copyright
Dedication
Contents
Introduction: A New Language and a Necessary Craft
Part One: Understand
1. A Brief History of Dataviz: The Art and Science That Built a New Language
2. When a Chart Hits Our Eyes: Some Science of How We See
Part Two: Create
3. Two Questions→Four Types: A Simple Typology for Chart Making
4. Better Charts in a Couple of Hours
Part Three: Refine
5. Refine to Impress: Getting to the “Feeling Behind Our Eyes”
6. Refine to Persuade: Three Steps to More-Persuasive Charts
7. Persuastion or Manipulation?: The Blurred Edge of Truth
Part Four: Present and Practice
8. Present to Persuade: Getting a Good Chart to Their Eyes and into Their Minds
9. Visual Crit: How to Practice Looking At (and Making) Good Charts
Conclusion: Keep Going
Glossary
Notes
Index
Acknowledgments
About the Author
Get Backed
Title
Copyright
Contents
Acknowledgments
Introduction
Part One: Create Your Pitch
1 The Birth of the Pitch Deck
2 The Building Blocks of a Pitch Deck
3 Story
4 Design
5 Text
6 Actual Pitch Decks
7 Pitching Exercises
Part Two: Get Backed
8 A Primer on Startup Financing
9 Overview of Funding Sources
10 Intro
11 Build
12 Delight
13 Invite
Conclusion
Index
About the Authors
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