Index

Note: Page numbers followed by b indicate boxes.

A

Academic library 17–18
academic and professional conferences 13–14
brand 161–162
collaboration 161
crowdfunding 163
culture 19–20
development and library staff 18–19
development officers 16
development page, library website 162–163
divisions 13–14
fundraiser and academic librarian 19b
fundraising strategies 16, 160–161
higher education 19, 159–160
internal communication 160
librarian, roles of 14–15
library world 13–14
philanthropy 164–165
resources, donors 16
social media 163
stakeholders 159–160
successful fundraising 164
team-building 161
university campus 17–18
Academy for Innovation on Entrepreneurship 62
Administrative leadership 99
Advisory councils 
associations 139
athletic association 144
donors 141
Friends group 140
fundraiser and academic librarian 145b
fundraising 141, 143
Libraries DAC 141–142
social bonds 139–140
stewardship activities 141
volunteers 141–142
American Alumni Council 95–96
American Library Association (ALA) 26, 139
Annual giving 95–97
Archives and special collections 
archived papers and artifacts 31
archivists 33–34
cultivation and stewardship 38
donors 31
flight and space archives 32
fund raiser and academic librarian 39b
heavily used collections 34
historic band photos and performances 34–35
nostalgia 32
patented materials 34–35
underrepresented/underreported demographics 34–35
unique collection 33
university archives 31–32
women’s archives 37
Association for Library Trustees and Advocates (ALTA) 139
Athletic publications 88–89
Athletics Resource Center 88–89

B

Business strategies 130

C

Capital projects and renovations 
collaboration 52
cultivating donors 49–50
fundraiser and academic librarian 53b
higher education donors 49–50
named spaces 47
“Past Due Notice,” 51
Phonathon 50–51
professional relationships 48
stewardship 49
system-wide building campaign 48
Career readiness 28–29
Class gifts 110–111
Community-supported philanthropy 101
Corporate foundation 117, 120–121
Corporations 
brand placement 127
corporate and foundation gifts 125–126
corporate match 128
diverse partnerships 127
faculty research 127–128
fundraiser and academic librarian 130b
higher education. 125
named spaces 128–129
robust relationships 126
strategic stakeholders 127
workforce development 127
Crowdfunding and social media 
alumni and friends 154–155
donors 154
entrepreneurial endeavors 153
fundraiser and academic librarian 156b
fundraising 156
global interest 155–158
library campaign 153
social media network 155
Curriculum development 28

D

Dean’s Advisory Council (DAC) 141
Deferred giving 103
DORAL member libraries 95–96

E

e-communication 96–97
Education, student success and 28
Events 
author event 147–148, 152
celebrity 147–148
development strategy 147
donor cultivation 149–150
fundraiser and academic librarian 151b
fundraising 147
library mission 150
Salon events 150
speaker 148–149
sponsorships 149
stewardship and cultivation strategy 149–150
volunteer groups 148–149
Exploratory Studies Department 87
External fundraising 
brand 161–162
crowdfunding 163
development page, library website 162–163
social media 163

F

Faculty endowments 70
Faculty fundraising initiative 106
Faculty giving 104–106
Faculty positions 
endowment 66–67
faculty research 71
financial donations 68
fundraiser and academic librarian 70b
fundraising structure 65–66
information literacy 68
institutional stakeholders 68
library endowments 69
named faculty chairs 67
philanthropic gifts 65
prospective donor 67
“rising star,” 66
Foundations 
competition 116–117
corporate foundation 117
fundraiser and academic librarian 120b
fundraising 115
grantwriting process 116–117, 119–120
information literacy 117–118
nonprofit organizations 116
philanthropic giving 115
private foundation 116–117
private funding 118–119
sponsored research 118–119
Friends of Libraries U.S.A. (FOLUSA) 139
Friends of the Library endowment 144
Funderberg Library 50–51
Fundraising campaign 100

G

Gifts-in-kind (GIK) 64, 111–112

I

Incubator endowment 106–107
Individual giving 
annual giving 95–97
campaigns 101–102
class gifts 110–111
faculty giving 104–106
fundraiser and academic librarian 112b
higher education 99
major gifts 97–101
planned giving 103–104
student giving 108–109
Information literacy 20
ALA 26
awareness 26–27
career readiness 28–29
curriculum development 28
digital information 27
donors 25
education and student success 28
fundraiser and academic librarian 29b
fundraisers 27
informed learning 28
learning goals 29
librarians, role of 26–27
modern academic library 25–26
“pre-digested explanations,” 26–27
Informed learning 28
Internal fundraising 
collaboration 161
fundraising strategies 160–161
higher education donor 159–160
internal communication 160
stakeholders 159–160
team-building 161

K

Kickstarter 155–156

L

Leadership gift 101
Library resources and technology 
academic information resources 57–58
academic tracks 60–61
artistic creativity/building sciences 60–61
cost of 57
donor’s language 55
engagement and innovation 61
fundraiser and academic librarian 62b
gifts-in-kind 64
“heavy lifting,” 56–57
information resources 56–57
learning commons 58–59
library ecosystem 62
Living Library model 62
makerspaces 59–61
package resources 62–63
prospective donors 57–58
resource stipend 58
Library Staff Council (LSC) 77–78

M

Major gifts 97–101

N

Nettie Lee Benson Latin American Collection 36

O

Office of Financial Student Services 77–78
Old photographs 39

P

Partnership 
academic colleges and units 85–88
academic library 83
academic social networks 87
athletics 88–89
development professionals 83–84
fundraiser and academic librarian 91b
information literacy 83
libraries and athletics 89
library-based funding proposals 87
Library Fund 89–90
library fundraiser 86
library scholarship 83–84
mission of 83
online resources 84–85
Parents program 91
PSU Development 91
robust opportunity 85–86
self-identified prospects 90–91
self-selection 90–91
Philanthropy 19, 105, 108
Planned giving 103–104
Private foundation 116–117
Public libraries 152
Purdue Libraries 87

R

Request for proposal (RFP) 119–120
Revenue-focused culture 130

S

Social media  See Crowdfunding
Sole sponsorships 129
Sponsored program services (SPS) 
collaborative relationship 134
fundraiser and academic librarian 136b
misconceptions faculty 135
partnership 133–134
private/corporate foundation proposals 135
private funding 133–135
sponsored research 134, 136
Student giving 108–109
Student support 
academic divisions 73
donor’s contribution 74
fundraiser and academic librarian 79b
higher education 73
investment 77
Library Innovation Prize 78
LSC 77–78
prospective donors 74
scholarships 73
student awards 75–76
student workers 75
tuition support 73

T

Tax Reform Act of 1969 103
Teresa Lozano Long Institute of Latin American Studies 36
“The Ward Method,” 101

U

University press 
crowd-funding campaign 42–43
customizable portal 43–44
digital communication and publishing 42
digital repository 43
fundraiser and academic librarian 44b
fundraising strategy 41–42
higher education 43
mainstream publishing 42
“scholarly publishing,” 41
scholarship and research 43
Yale University Press 43b
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