-
Windows® CE 3.0 Application Programming
Author Marshall Brain , Nick Grattan
Windows CE 3.0 programming for Pocket PC, handheld PC, and embedded devicesEnterprise computing including COM, DCOM, database access using ADOCE, and Microsoft Message QueueCommunications, including Internet Web access with HTTP, TCP/IP, sockets, serial communicatio....
Release Date 2000/10 -
Customer Culture: How FedEx® and Other Great Companies Put the Customer First Every Day
Author Michael D. Basch
Everyone talks about creating a "customer-centered culture." In CustomerCulture: How FedEx and Other Great Companies Put Their Customer First Every Day, the executive who pioneered FedExÕs legendary customer culture shows exactly how to go beyond talk and make it ha....
Release Date 2002/06 -
Author Joseph A. Michelli
WAKE UP AND SMELL THE SUCCESS!You already know the Starbucks story. Since 1992, its stock has risen a staggering 5,000 percent! The genius of Starbucks success lies in its ability to create personalized customer experiences, stimulate business growth, generate profi....
Release Date 2002/09 -
There's No Business That's Not Show Business: Marketing in an Experience Culture
Author Karen Vrotsos , David L. Rogers , Bernd H. Schmitt
Say goodbye to "business as usual"--to succeed today you need show business!How do you market in today's "experience culture"--as conventional advertising grows increasingly ineffective, and customers grow increasingly independent? Companies and brands from Altoids....
Release Date 2003/06 -
Who Stole My Customer??: Winning Strategies for Creating and Sustaining Customer Loyalty
Author Harvey Thompson
Who's stealing your customers? Why is it happening? How can you stop it? These are the toughest questions facing virtually every enterprise. Who Stole My Customer?? is your complete guide to planning and implementing customer loyalty processes that really work-beca....
Release Date 2004/02 -
The Software Deployment Mystery - Solved! A Customer Guide
Author Charles P. Brown , Fernando Zuliani , Reid Byers , Calvin Lawrence , Mike Ransom , Ca
To solve any mystery, detectives rely on their experience along with proven tools and techniques to unravel the conundrum. This IBM Redbook addresses the often illusive mystery known as software deployment success. The information, practices, and methods presented i....
Release Date 2004/02 -
Author Esther Der , Johanna Rothman
You may never have seen great management. Or, more likely, you've seen pieces of great management, but you may not know how to pull it all together. If you're a seasoned manager who wants to be more effective, or if you're considering moving into management, thi....
Release Date 2005/09 -
101 Ways to Build Better Relationships with Your Customers
Author Peter R. Garber
Building better customer relationships is not just something that would be nice to do – it is something you must do if you expect to be successful in business today. This book contains 101 useful suggestions for maintaining and building relationships with your custo....
Release Date 2007/01 -
Author Richard E. Zultner , Peter C. Patton , Bijay K. Jayaswal
Leading companies around the world, including Toyota and General Electric, have practiced Quality Function Deployment (QFD) for decades. Developed in Japan by Dr. Yoji Akao and Dr. Shigeru Mizuno, QFD has two aims: to ensure that true customer needs are properly dep....
Release Date 2007/03 -
Author Ken Jennings , John Stahl-Wert
Matt James is in trouble. Recently promoted to head his division, he's delivered two years of divisional losses in clients, market share, and profits. He knows his workers are talented and creative, but they don't respond to his efforts to lead them, and he'....
Release Date 2007/06 -
Crucibles of Leadership: How to Learn from Experience to Become a Great Leader
Author Robert J. Thomas
Experience may be a leader's best teacher--but there's a hitch. Two people can have identical experiences, but one blossoms while the other is depleted. The same can be said for any pair of fired CEOs, unsuccessful political candidates, or rookie supervisors. In C....
Release Date 2008/03 -
The Ten Roads to Riches: The Ways The Wealthy Got There (And How You Can Too!)
Author Lara W. Hoffmans , Ken Fisher
If you've ever wondered how the super-rich built their wealth, then this book is for you. The Ten Roads to Riches takes an engaging and informative look at some of America's most famous (and infamous) modern-day millionaires (and billionaires) and reveals how they....
Release Date 2008/10 -
Author Kellie McElhaney
Corporate social responsibility (CSR) can help companies build customer loyalty, recruit and retain employees, and stand out in a crowded marketplace. But to be most effective, CSR must be intimately connected to the corporate brand—it must reinforce a company....
Release Date 2008/11 -
China Entrepreneur: Voices of Experience from 40 International Business Pioneers
Author Laurie Underwood , Juan Antonio Fernandez
Launching a business in China? Give yourself a "second mover advantage." China-bound entrepreneurs and small business owners: learn from experienced China hands before you bring your business to the world's largest and most dynamic consumer market.Preparing to mana....
Release Date 2009/02 -
Inspire!: Why Customers Come Back
Author Jim Champy
8 POWERFUL WAYS TO INSPIRE TODAY’S TOUGH CUSTOMERS IN TOUGH TIMES AND MAKE THEM STICK!“With Jim Champy’s well-proven gift for keen management analysis, today’s essential notions of business transparency, channel and customer alignment, and enduring cultural values b....
Release Date 2009/03 -
Author Hans Peter Brondmo
In the age of the Internet, how do you keep your customers coming back--again and again--when your competitors are always just one click away? How do you turn casual, anonymous surfers into profitable, "engaged" customers?The answers to these questions can be found ....
Release Date 2009/10 -
Beyond Dealmaking: Five Steps to Negotiating Profitable Relationships
Author Melanie Billings-Yun
Praise for Beyond Dealmaking"Every potential rainmaker and savvy competitor needs Melanie Billings-Yun's GRASP method for negotiation. You'll never have to search for leads again. I highly recommend this book."—Jeffrey J. Fox, author, How to Be a Rainmaker, Rain, ....
Release Date 2010/01 -
Flip the Funnel: How to Use Existing Customers to Gain New Ones
Author Joseph Jaffe
Why customer retention is the new acquisitionIf there's anything the recession of 2009 taught us, it was the importance of investing in our customers, but when was this any different? So says Joseph Jaffe, bestselling author of Life After the 30-Second Spot and Joi....
Release Date 2010/01 -
Crowdsourcing Your Brand: How to Tap Customer Desire
Author Jon Spector , Barry Libert
This Element is an excerpt from We Are Smarter Than Me: How to Unleash the Power of Crowds in Your Business (9780132244794) by Barry Libert and Jon Spector. Available in print and digital formats.Get your customers to help you build your brand, enhance your offering....
Release Date 2010/02 -
Author Michael McCarthy , Pat Gannon-Leary
Customer Care provides a detailed course suitable for delivery to library staff at all levels. It can be used as a stand-alone reference work for customer care processes and procedures or, alternatively, it can be used by library staff to tailor a customer care cour....
Release Date 2010/03 -
Layered Retail Merchandizing: Strategies to Capture All Customer Behaviors
Author Herb Sorensen - Ph.D.
This Element is an excerpt from Inside the Mind of the Shopper: The Science of Retailing (9780137126859) by Herb Sorensen, Ph.D. Available in print and digital formats.Rethinking the way you merchandise, to give all three customer segments a shopping experience that....
Release Date 2010/06 -
Lead with Your Customer: Transform Culture and Brand into World-Class Excellence
Author J. Jeff Kober , Mark David Jones
What do successful organizations do that makes them consistently successful? It's simple and yet, deep—they serve their customers by understanding their needs and expectations and then, deliver to those needs and expectations. With years of experience and research ....
Release Date 2010/06 -
The Truth About Finding and Using Customer Momentum and the Wisdom of Crowds
Author Michael R. Solomon
This Element is an excerpt from The Truth About What Customers Want (9780137142262), by Michael R. Solomon. Available in print and digital formats.How you and your customers are influenced by others (from celebrities to experts to groups)…and what that means for mar....
Release Date 2010/08 -
Map the Future of Design for Enhanced Customer Experience
Author Deepa Prahalad , Ravi Sawhney
This Element is an excerpt from Predictable Magic: Unleash the Power of Design Strategy to Transform Your Business (9780137023486) by Deepa Prahalad and Ravi Sawhney. Available in print and digital formats. Use “experience mapping” to create products, services, and....
Release Date 2010/08 -
Author Harvard Business School Press
Closing individual sales, in most businesses, is not enough for success. Success depends on developing profitable lifetime relationships with customers. But gaining customer loyalty requires hard work, care, and attentiveness. In this book, you'll learn to assess t....
Release Date 2010/11 -
Author Joseph Michelli
THE #1 NEW YORK TIMES AND WALL STREET JOURNAL BESTSELLER!“Like any business, a hospital must be true to its core values in order to succeed. ‘Trickle-down values’ start at the top with the best leadership, so that all the stakeholders understand and carry out the in....
Release Date 2011/05 -
Author Linda Stout
It's an unfortunate fact of social organizing that, despite even the best intentions, groups convened to effect positive change often fail to empower people from all backgrounds to speak up or to tap into a positive and inspiring collective vision. Longtime so....
Release Date 2011/05 -
The Experience Economy, Updated Edition
Author James H. Gilmore , B. Joseph Pine II
In 1999, Joseph Pine and James Gilmore offered this idea to readers as a new way to think about connecting with customers and securing their loyalty. As a result, their book The Experience Economy is now a classic, embraced by readers and companies worldwide and rea....
Release Date 2011/07 -
Author Lou Imbriano
Build Customer Relationships and Win Big Revenue!“Unbreakable relationships are crucial to success in business. Lou Imbriano captures what it takes to forge the kind of deep credibility that encourages consumers and clients to trust you with their hard-earned dollar....
Release Date 2011/08 -
Author B. Joseph Pine II
Joseph Pine and Jim Gilmore's classic The Experience Economy identified a seismic shift in the business world: to set yourself apart from your competition, you need to stage experiences—memorable events that engage people in inherently personal ways. But as co....
Release Date 2011/08