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Build a Profitable Online Business: The No-Nonsense Guide
Author Mikael Olsson
Build a Profitable Online Business: The No Nonsense Guide is a highly condensed step-by-step guide on how to build and run profitable websites.Serial web entrepreneur Mikael Olsson gives you in a nutshell all the tools, tips, and savvy you'll need to create and ope....
Release Date 2013/10 -
Windows® CE 3.0 Application Programming
Author Marshall Brain , Nick Grattan
Windows CE 3.0 programming for Pocket PC, handheld PC, and embedded devicesEnterprise computing including COM, DCOM, database access using ADOCE, and Microsoft Message QueueCommunications, including Internet Web access with HTTP, TCP/IP, sockets, serial communicatio....
Release Date 2000/10 -
Author Victor Lombardi
Just as pilots and doctors improve by studying crash reports and postmortems, experience designers can improve by learning how customer experience failures cause products to fail in the marketplace. Rather than proselytizing a particular approach to design, Why We F....
Release Date 2013/07 -
The Magic That Makes Customer Experiences Stick
Author Stefan Thomke
Research has shown that memorable experiences can drive customer decisions as much as price and functionality. Yet there have been few meaningful improvements in customer experience over time. The missing ingredient? Emotion. Customers want their choices to align a....
Release Date 2019/08 -
Mastering Gamification: Customer Engagement in 30 Days
Author Kevin O’Gorman , Scot Harris
The revolutionary way to attract customers, keep them coming back for more, and take your business to the next levelPlan and implement a gamification framework for your business using MDA (Mechanics, Dynamics and Aesthetics)Boost your revenue by tapping into your cu....
Release Date 2014/02 -
China Entrepreneur: Voices of Experience from 40 International Business Pioneers
Author Laurie Underwood , Juan Antonio Fernandez
Launching a business in China? Give yourself a "second mover advantage." China-bound entrepreneurs and small business owners: learn from experienced China hands before you bring your business to the world's largest and most dynamic consumer market.Preparing to mana....
Release Date 2009/02 -
Author Chris Risdon , Patrick Quattlebaum
Customer experiences are increasingly complicated—with multiple channels, touchpoints, contexts, and moving parts—all delivered by fragmented organizations. How can you bring your ideas to life in the face of such complexity? Orchestrating Experiences is a practical....
Release Date 2018/05 -
Blogging to Drive Business: Create and Maintain Valuable Customer Connections, Second Edition
Author Eric Butow , Rebecca Bollwitt
BLOGGING TO DRIVE BUSINESSUSE BLOGGING TO SUPERCHARGE SALES, CUSTOMER LOYALTY, INNOVATION, AND PROFITSBlogging can help you deepen customer loyalty, reach new customers, gain indispensable feedback, and drive more sales. This no-nonsense guide shows how to craft a ....
Release Date 2012/10 -
101 Ways to Build Better Relationships with Your Customers
Author Peter R. Garber
Building better customer relationships is not just something that would be nice to do – it is something you must do if you expect to be successful in business today. This book contains 101 useful suggestions for maintaining and building relationships with your custo....
Release Date 2007/01 -
How Creating Customer Value Makes You a Great Executive
Author Gautam Mahajan
Customer value is an overused and mis-understood term. Chris Ross said, ÒThere's a strong argument for changing the term 'marketing' and renaming it 'value creation'.Ó Companies fail to create value as well as they could because tools of customer val....
Release Date 2017/10 -
Author Craig LeGrande , Amir Hartman , Jeb Dasteel
Business-to-business customer expectations have changed. To survive—and thrive—in today’s economy, where customers are constantly reevaluating their purchases and looking at options never available before, you need to deliver business outcomes, not features and func....
Release Date 2016/02 -
Managing Customer Experience and Relationships, 3rd Edition
Author Philip Kotler , Martha Rogers , Don Peppers
Boost profits, margins, and customer loyalty with more effective CRM strategyManaging Customer Experience and Relationships, Third Edition positions the customer as central to long-term strategy, and provides essential guidance toward optimizing that relationship f....
Release Date 2016/11 -
Inside Your Customer's Imagination
Author Chip R. Bell
“Chip Bell's unique perspective, lively illustrations, and practical advice result in one terrific resource for anyone eager to tap a customer's ingenuity for creating breakthrough results.” —Jeanne Bliss, founder and CEO, CustomerBliss; and cofounder, Customer Ex....
Release Date 2020/09 -
Why Smart Companies Are Giving Customers More Data
Author Barbara H. Wixom , Ronny M. Schüritz , Killian Farrell
Companies looking for ways to stand out from their competition can offer customers data products that enhance the product or service the customer originally came looking for. This “data wrapping” technique is an innovative option to increase a product’s value to the custo....
Release Date 2020/05 -
Author David Jones
Written by the CEO of Havas Worldwide, this bookshows you how to use social media to engage with customers and grow your business. This isn't a book about social media and the inexorable rise of Facebook and Twitter. Nor is it a book about CSR or business doing goo....
Release Date 2013/03 -
Author Lou Imbriano
Build Customer Relationships and Win Big Revenue!“Unbreakable relationships are crucial to success in business. Lou Imbriano captures what it takes to forge the kind of deep credibility that encourages consumers and clients to trust you with their hard-earned dollar....
Release Date 2011/08 -
Author Esther Der , Johanna Rothman
You may never have seen great management. Or, more likely, you've seen pieces of great management, but you may not know how to pull it all together. If you're a seasoned manager who wants to be more effective, or if you're considering moving into management, thi....
Release Date 2005/09 -
Beyond Dealmaking: Five Steps to Negotiating Profitable Relationships
Author Melanie Billings-Yun
Praise for Beyond Dealmaking"Every potential rainmaker and savvy competitor needs Melanie Billings-Yun's GRASP method for negotiation. You'll never have to search for leads again. I highly recommend this book."—Jeffrey J. Fox, author, How to Be a Rainmaker, Rain, ....
Release Date 2010/01 -
Author Charles Waghmare
Build, enrich, and transform customer experience using SharePoint Online. This book will discuss different SharePoint Online approaches that you can use to enhance customer experience, including digital portals, enterprise content management, Microsoft Teams and mu....
Release Date 2019/12 -
X: The Experience When Business Meets Design
Author Brian Solis
Welcome to a new era of business in which your brand is defined by those who experience it. Do you know how your customers experience your brand today?Do you know how they really feel?Do you know what they say when you re not around?In an always-on world where ever....
Release Date 2015/10 -
Author Donnel B. Stern
In this powerful and wonderfully accessible meditation on psychoanalysis, hermeneutics, and social constructivism, Donnel Stern explores the relationship between two fundamental kinds of experience: explicit verbal reflection and "unformulated experience," or ....
Release Date 2013/06 -
Author Richard E. Zultner , Peter C. Patton , Bijay K. Jayaswal
Leading companies around the world, including Toyota and General Electric, have practiced Quality Function Deployment (QFD) for decades. Developed in Japan by Dr. Yoji Akao and Dr. Shigeru Mizuno, QFD has two aims: to ensure that true customer needs are properly dep....
Release Date 2007/03 -
Hearing the Voice of the Customer
Author Bill Inmon
Increase the awareness of your customer's behavior to survive and excel within your industry. One hundred years ago, the voice of the customer was easily and routinely heard by the shopkeeper. In small towns, the shopkeeper knew everyone. Today's world has gott....
Release Date 2018/02 -
Landlording on AutoPilot, 2nd Edition
Author Mike Butler
Simplify Your Landlord Experience with Smart Strategies and Smarter Tools“Without Landlording on Autopilot, I doubt I would have ever succeeded with rental properties. Mike's book guided my business every step of the way, and I owe a huge debt to Mike for his insi....
Release Date 2018/04 -
Author Joseph A. Michelli
WAKE UP AND SMELL THE SUCCESS!You already know the Starbucks story. Since 1992, its stock has risen a staggering 5,000 percent! The genius of Starbucks success lies in its ability to create personalized customer experiences, stimulate business growth, generate profi....
Release Date 2002/09 -
VMware Workstation – No Experience Necessary
Author Sander Van Vugt
Get started from scratch with Vmware Workstation using this essential guide. Taking you from installation on Windows or Linux through to advanced virtual machine features, you’ll be setting up a test environment in no time.Create virtual machines on Linux and Window....
Release Date 2013/08 -
Author Joseph Michelli
Make every day a WOW day for your customers, your staff—and your bottom line!“In your hands is a manifesto on how Zappos completely blew away the standard of delivering a consumer-centric experience and a revolutionary company culture. Joseph helps us all understand....
Release Date 2011/09 -
Author Jay Holben
Filmmaker Jay Holben has been battling in the production trenches for most of his life. For the past 17 years, he’s chronicled his adventures in the pages of American Cinematographer, Digital Video, Videography, and TV Technology. Now, in Behind the Lens: Dispatches....
Release Date 2015/07 -
Crucibles of Leadership: How to Learn from Experience to Become a Great Leader
Author Robert J. Thomas
Experience may be a leader's best teacher--but there's a hitch. Two people can have identical experiences, but one blossoms while the other is depleted. The same can be said for any pair of fired CEOs, unsuccessful political candidates, or rookie supervisors. In C....
Release Date 2008/03