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Don’t Make Me Think, Revisited: A Common Sense Approach to Web Usability, Third Edition
Author Steve Krug
Since Don’t Make Me Think was first published in 2000, hundreds of thousands of Web designers and developers have relied on usability guru Steve Krug’s guide to help them understand the principles of intuitive navigation and information design. Witty, commonsensical....
Release Date 2013/12 -
Author Jaime Levy
User experience (UX) strategy requires a careful blend of business strategy and UX design, and this hands-on guide offers an easy-to-apply framework for executing it. This updated edition introduces strategy tools and techniques to help you and your team craft inno....
Release Date 2021/01 -
Designing for Behavior Change, 2nd Edition
Author Stephen Wendel
Designers and managers hope their products become essential for users—similar to the way Instagram and Lyft have become a way of life for many. Such as deep integration into people’s lives isn’t accidental: it’s a process of careful design and iterative learning. T....
Release Date 2020/07 -
Mapping Experiences, 2nd Edition
Author James Kalbach
Customers who have inconsistent experiences with products and services are understandably frustrated. But it’s worse for organizations that can’t pinpoint these problems because they’re too focused on their own processes. This updated edition shows your team how to use al....
Release Date 2020/11 -
Author Franck Bayle
Every parent is concerned when a child is slow to become a mature adult. This is also true for any product designer, regardless of their industry sector. For a product to be mature, it must have an expected level of reliability from the moment it is put into service, and must maintain this l....
Release Date 2022/03 -
Author Michael Carter , Karl Shaikh
You’ve grown your business, reached a plateau and are now struggling to grow. Each time you try something new or add a new customer, something else goes awry - leaving you spinning the same plates, under the glass ceiling that’s blocking your progress. You need a plateau ....
Release Date 2020/10 -
Customer-Centered Design: A New Approach to Web Usability
Author Karen Hyatt , Kreta Chandler
"This book provides readers what they need to know to greatly enhance website usability and the customer online shopping experience" —Jakob Nielsen, author of best-selling title, Designing Web UsabilityTo succeed on the web, companies must understand their customer....
Release Date 2002/08 -
Author Anastasia Utesheva
Digital user behavior is evolving at an ever-increasing pace, and predicting future trends is a booming business as a result. Users associate technology with their identities now more than ever, and it is up to you as a product designer to enhance their experience for the....
Release Date 2020/10 -
How to start an experience mapping project
Author James Kalbach
What you'll learn-and how you can apply itKicking off a mapping project and don’t know where to begin? You’re not alone. I’m often asked how to get started.Here’s the problem: “experience” defies precise definition. It’s a broad and fuzzy concept. You need to firs....
Release Date 2016/10 -
Rocket Surgery Made Easy: The Do-It-Yourself Guide to Finding and Fixing Usability Problems
Author Steve Krug
It's been known for years that usability testing can dramatically improve products. But with a typical price tag of $5,000 to $10,000 for a usability consultant to conduct each round of tests, it rarely happens. In this how-to companion to Don't Make Me Think: A ....
Release Date 2009/12 -
International Auditing Standards in the United States, 2nd Edition
This book is a tool that students, faculty, and practitioners can use to better understand the relationship between US PCAOB auditing standards and IFAC IAASB auditing standards.With time, the designations of US PCAOB standards were reorganized from the initial publication of this book. Accordingly,.... -
Author Peter W. Szabo
Understand your users, gain strategic insights, and make your product development more efficient with user experience mappingAbout This BookDetailed guidance on the major types of User Experience Maps.Learn to gain strategic insights and improve communication with ....
Release Date 2017/05 -
Jump Start Responsive Web Design, 2nd Edition
Author Chris Ward
It used to be so simple. You made a website or application to work on a 15" monitor and, incompatibilities between browsers aside, you were done. Then along came mobile phones with web browsers and they ruined all our easy lives. Worse than that, people loved brows....
Release Date 2017/04 -
Understanding Cryptocurrencies
Understanding Cryptocurrencies is perfect for both introductory investors to the digital asset space and experienced investors seeking to gain practical insight into frameworks for understanding digital assets and valuation metrics. The book provides in-depth analysis of Bitcoin, Ethereum, and the d.... -
UX Optimization: Combining Behavioral UX and Usability Testing Data to Optimize Websites
Author W. Craig Tomlin
Combine two typically separate sources of data—behavioral quantitative data and usability testing qualitative data—into a powerful single tool that helps improve your organization’s website by increasing conversion and ROI. The combination of the what is happe....
Release Date 2018/09 -
Transforming Customer Data into Insights
Chances are you purchased an order online in the past year and picked it up in the store or curbside. According to various estimates, 25% of US consumers tried curbside pickup by 2020, turning it into a $30- to $35-billion annual market. While COVID-19 certainly played a large part in this process, .... -
Author Jon Yablonski
Every designer today should learn the fundamentals of psychology. Instead of forcing users to conform to a product design or experience, designers need to learn how users behave and interact with various digital interfaces.This guide provides some key principles fr....
Release Date 2020/07 -
Remember That Leaders Are Always “On Stage”
Author Karen Otazo
This Element is an excerpt from The Truth About Being a Leader (9780131873384) by Karen Otazo. Available in print and digital formats.How to perform your leader “role” all day long, in front of all your audiences.Actors turn on like a light as they become their char....
Release Date 2010/06 -
Just Enough Research, 2nd Edition
Author Erika Hall
Good research is about asking more and better questions, and thinking critically about the answers. Done well, it will save your team time and money by reducing unknowns and creating a solid foundation to build the right thing, in the most effective way.Erika Hall ....
Release Date 2019/10 -
Approachable Accessibility: Planning for Success
Author Michael Dowden , Martine Dowden
Understand the realities of modern web accessibility and what considerations should be made to include everyone. There are hundreds of millions of people who are being left out every single day on the web due to disability or circumstance. The purpose of web access....
Release Date 2019/06 -
Author Will Grant
The most important things you need to know about creating successful user experiencesWe want our UX to be brilliant. We want to create stunning user experiences. We want our UX to drive the success of our business with useful and usable software products. This book....
Release Date 2018/08 -
Scenarios, Stories, Use Cases: Through the Systems Development Life-Cycle
Author Neil Maiden , Ian F. Alexander
Extending the scenario method beyond interface design, this important book shows developers how to design more effective systems by soliciting, analyzing, and elaborating stories from end-usersContributions from leading industry consultants and opinion-makers presen....
Release Date 2004/09 -
Author Aravind Shenoy
Learn to use Bulma in your HTML file by applying easy-to-understand practical examples to create responsive and mobile-first websites.Featuring a step-by-step approach, this book encourages you to modify its code examples and review the changes produced in the out....
Release Date 2019/12 -
How Twitter Users Can Generate Better Ideas
Author Steve Borghatti , Brandy L. Aven , Jacomo Corbo , Param Vir Singh , Peter A. Gloor
What prompts people to come up with their best ideas? Even Steve Jobs, renowned for his digital evangelism, recognized the importance of social interaction in achieving innovation. As CEO of Pixar Animation Studios, Jobs explicitly instructed the ....
Release Date 2015/07