About the Authors

Dileep Saptarshi

Dileep Saptarshi is an MBA (International Business) from University of Wisconsin–Madison (USA) and also an MBA in marketing and finance from IMDR, Pune University. He has more than 30 years of experience in marketing and sales in reputed companies like Mahindra and Mahindra, Hawkins and Zenith Steel pipes and has functioned as General Manager (Marketing and Sales) for about 10 years. Since 2006, he has been a full time faculty in Chetna’s Ramprasad Khandelwal Institute of Management and Institute of Management of Mumbai Educational Trust. At present, he is a visiting faculty of strategic management and marketing at various leading management institutes. His case study named ‘Tulsi Tanti—Suzlon’s Green Warrior’ was one of the 10 winners of the Aditya Birla Case Study Development Initiative at the London Business School, 2008.

Jairaj Kochavara

Jairaj Kochavra is a topper from Tata Institute of Social Sciences in personnel management. He has an experience of more than 30 years in the field of human resource (HR) in various multinational corporations and Indian companies. He was General Manager–HR for about eight years. He is a qualified trainer and is presently an associate professor in HR and general management at Mumbai Educational Trust’s Institute of Management.